8、What drives environmental practices of SMEs_

  • 格式:pdf
  • 大小:304.00 KB
  • 文档页数:23

WhatdrivesenvironmentalpracticesofSMEs?

BrigitteHoogendoorn•DanielaGuerra•PetervanderZwan

Accepted:11November2014/Publishedonline:22November2014ÓSpringerScience+BusinessMediaNewYork2014

AbstractTheobjectiveofthispaperistodevelopa

betterunderstandingofwhatdrivessmalland

medium-sizedenterprises(SMEs)toengageinenvi-

ronmentalpractices,andwhetherthedriversdiffer

acrosstypesofpractices.Twotypesofenvironmental

practicesaredistinguished:practicesrelatedtopro-

ductionprocesses(greeningprocesses)andpractices

relatedtoproductsandservices(greeningproductand

serviceofferings).Despiteagrowingliteratureon

sociallyresponsiblebehavioroflargefirms,theroleof

SMEsremainsunderexposed.Thisneglectisremark-

ablegiventhesubstantialimpactofSMEsonthe

economyandthenaturalenvironment.Byusing

uniquedataforalmost8,000SMEsacross12sectors

in36countries,westudytheinfluenceoffirm

characteristicsonSMEs’environmentalbehavior.

Ourresultssuggestthatdifferentcharacteristicshave

dissimilarinfluencesonbothtypesofenvironmental

practicessuchasthetypeofcustomersserved.

Stringentenvironmentallegislationencouragesfirms

toactivelytakeonenvironmentalactivities,butonlyincaseofgreenproductsandservices.Moreover,the

dominantideathatsmallfirmsarereluctanttoinvestin

environmentalpracticesisclearlymorenuanced:firm

sizemattersmostforengagementingreeningpro-

cesses.Finally,SMEsactiveintangiblesectorsand

thatreceivefinancialsupportaremoreinvolvedin

eithertypeofenvironmentalpractices.

KeywordsSMEÁEnvironmentalpracticeÁ

StakeholdertheoryÁCorporatesocialresponsibilityÁ

Eurobarometer

JELClassificationsL26ÁM13ÁO31ÁQ56

1Introduction

Therehasbeenagrowingfocusontherolethat

businessesplaypreservingtheenvironmentsincethe

sixties(BansalandHoffman2012;VanMarrewijk

2003).Despiteanemergingliteratureontheroleof

largefirms,theroleofsmallandmedium-sized

enterprises(SMEs)remainsunderexposed(Bansal

andHoffman2012;Arago´n-Correaetal.2008;

Pachecoetal.2010).Thisneglectisremarkablegiven

thesubstantialimpactofSMEsonthenaturalenvi-

ronmentwithestimatesof60–70%oftotalpollution

beingproducedbySMEs(Arago´n-Correaetal.2008;

EuropeanCommission2010).Addressingtheenvi-

ronmentalimpactofSMEsrequiresasolidunder-

standingofwhatdrivesindividualSMEstoengage

inB.Hoogendoorn(&)ÁP.vanderZwanErasmusSchoolofEconomics,ErasmusUniversityRotterdam,P.O.Box1738,3000DRRotterdam,TheNetherlandse-mail:bhoogendoorn@ese.eur.nl

D.GuerraCenterforInnovation,TechnologyandPolicyResearch,InstitutoSuperiorTe´cnico,UniversidadedeLisboa,AvenidaRoviscoPais,1,Lisbon1049-001,Portugal

123SmallBusEcon(2015)44:759–781DOI10.1007/s11187-014-9618-9environmentalpractices.Toooften,policiesarebased

oninsightsfromlargefirmsassumingthatSMEsare

miniaturizedversionsofcorporatefirms(Arago´n-

Correaetal.2008;Perrinietal.2007).

Theobjectiveofthispaperwastodevelopabetter

understandingofwhatdrivesSMEstoengagein

environmentalpractices,andwhetherthedrivers

differacrosstypesofenvironmentalpractices.Two

typesofenvironmentalpracticesaredistinguished:

engagementingreeningprocessesandingreening

productandserviceofferings.

Weaddresstwoimportantgapsintheliterature.

Fromapracticalperspective,weaddressthecallfrom

themarketandpolicymakersonSMEstolowerthe

environmentalimpactoftheirproductsandprocesses

(EuropeanCommission2010).Fromaresearchper-

spective,wemovebeyondthepredominantfocuson

largecorporatefirmsfocusingonsmallfirmsin

‘‘dirty’’industries(BansalandHoffman2012)and

addressthelackofdifferentiationbetweentypesof

environmentallyfriendlyactivities(HalmeandLaur-

ila2009;Uhlaneretal.2012).

WeinvestigatedifferencesacrossSMEsregarding

theirengagementinenvironmentalbehavior.Large-

scaleharmonizeddataforalmost8,000SMEsacross

12sectorsin36countriesareusedtotestthe

hypotheses.Thesedataareretrievedfromthe2012

FlashEurobarometersurveyon‘‘SMEs,resource

efficiency,andgreenmarkets’’(no.342)thatwas

conductedonbehalfoftheEuropeanCommission.

Thisstudymakesseveralcontributions.First,our

multi-countryandmulti-sectorsetupisanextensionof

existingstudiesthatarelimitedtoasinglecountry

(Perrinietal.2007;Uhlaneretal.2012)and/orasingle

industry(LepoutreandValente2012;SineandLee

2009).WeinvestigatehowdifferencesbetweenSMEs

regardingtheirenvironmentalbehaviordependon

severalfirm-levelcharacteristics,thetangibilityofthe

businesssector,andthestringencyofenvironmental

legislationatthecountrylevel.Ourresearchdesign,

hence,allowsfortakingnovelfactorsintoconsider-

ationsuchasenvironmentallegislation.Inaddition,

ourresultsarelesshamperedbysamplespecificity

comparedtoexistingempiricalstudies.

Second,bytakingtwotypesofenvironmental

behaviorintoaccount,weinvestigatewhetherthe

conditionsunderwhichSMEsengageinenvironmen-

talpracticesdifferacrosstypesofenvironmental

practices.Weaddressthecalltoconsidermultipleenvironmentalpracticeswhenassessingfirmbehavior