华美达系列品牌特许经营提供的主要服务 (1)

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WHG Value PropositionRevenue GenerationCost Effective OperationsStrategic Sourcing | Brand Operations Support | MyPortal | Training | Design & ConstructionTechnical Service 前期技术支持WHG Value PropositionRevenue GenerationCost Effective OperationsStrategic Sourcing | Brand Operations Support | MyPortal | Training | Design & ConstructionTechnical Service 前期技术支持ƒ Brand Standards will be provided to the Franchisee:  1. Design Standards  工程设计标准 2. FF&E Standards  家具、固定设施及设备性能标准 3. Maintenance Standards 维护标准 4. Marks Standards ( with signage standards inside) 品牌标志标准 (包括标识标准) 5. Operation standards  运营标准 6. Technology Standards ( with domain name guideline inside)  技术标准(包括网站制作、域名申请标准等) „ Desk review of drawings  审图 1. Hotel Complete floor drawings  酒店设计图审阅及给予书面意见 2. Exterior Signage Drawings  酒店外立面标识设计审阅 3. Mock‐up Room Drawings  酒店样板间设计图纸WHG Value PropositionRevenue GenerationCost Effective OperationsStrategic Sourcing | Brand Operations Support | MyPortal | Training | Design & Construction2、Pre-opening Service 筹备开业服务WHG Value PropositionRevenue GenerationCost Effective OperationsStrategic Sourcing | Brand Operations Support | MyPortal | Training | Design & ConstructionPre-opening Service 筹备开业服务ƒ Property Opening Manager will be appointed when the Franchise Agreement signed. 正式加盟协议签署后,我方将为贵项目选派一名项目筹开经理 专属负责贵项目全程推进。

ƒ On Site Visit 实地考察 Property Opening Manager will arrange onsite visit will be arranged when 项目筹开经理将在如下节点进行项目实地考察 ,以进行相应现场指导 1) Mockup Room is completed and 酒店样板间完成 2) GM is on board. 酒店总经理聘用到位WHG Value PropositionRevenue GenerationCost Effective OperationsStrategic Sourcing | Brand Operations Support | MyPortal | Training | Design & ConstructionPre-opening Service 筹备开业服务(继续)ƒ Brand In Box 酒店开业必备资料包 Property Opening Manager will provide and guide Franchisee to apply “Brand In Box” is a pre-opening package which includes the most essential tools and materials that are required for hotel opening and operation. The four sections in the document are: 1) Pre-opening Guidelines, 2) Quality Assurance Toolkit, 3) Training Toolkit and 4) Revenue Drive Kit 酒店开业必备资料包括了最核心的资料工具以协助酒店筹备开业以及日常运营工作。

在我们确认收到合作意向书中已列明的开业服务费(USD 7500)后,我们将发送邮 件给酒店总经理开业包的下载链接。

必备资料总共有四个部分:1)开业指导;2)质 检文件包;3)收益管理文件包;4)培训文件包 „ Hotel Pre-sell 酒店预售 If hotel has a definite opening date and all the opening documents re valid for opening. Franchisor will conduct pre-sell as to drive bookings ahead of actual opening. 如果业主方已对酒店有确定的开业日期,并且所有开业所需的文件都准备就绪, 为了在开业前获取更多的生意,酒店可以进行预售,更详细的内容可咨询您的项目筹 开经理。

WHG Value PropositionRevenue GenerationCost Effective OperationsStrategic Sourcing | Brand Operations Support | MyPortal | Training | Design & ConstructionPre-opening Service – Continued 筹备开业服务(继续) Branding & Marketing 品牌及市场推广支持 ƒ Assist Hotel Website and email registration 协助酒店制作网站及集团邮箱注册等 ƒ Provide template for Hotel’s advertisement and marketing 提供酒店进行广告宣传的品牌模版,并给予应用指导 ƒ “Count on Me “ Brand Culture Training 温德姆集团品牌文化培训WHG Value PropositionRevenue GenerationCost Effective OperationsStrategic Sourcing | Brand Operations Support | MyPortal | Training | Design & Construction3 Operation Support 运营支持WHG Value PropositionRevenue GenerationCost Effective OperationsStrategic Sourcing | Brand Operations Support | MyPortal | Training | Design & ConstructionOperation Supports --- MYPORTAL INTRANET 运营支持——集团内部网络平台ƒ Password protected intranet available online 24/7 以密码保护的内部网络平台,一周七天/一天二十四小时在线服务 ƒ Single point of access for all brand information and communication 简易登入,可浏览所有品牌信息和相关资讯 ƒ Key features include: 主要内容包括: –Reporting 报告 • Property level reporting on key performance metrics 酒店有关主要经营状况的报告 • Customer care management system incorporating email alerts 结合电邮提示的对客服务管理系统 • Real-time online reporting, billing and payment system including past statements and billing detail archive 即时在线报告、账单和付款系统,包括以往的账单及细节 • Wyndham Rewards activity 温德姆奖赏计划活动WHG Value PropositionRevenue GenerationCost Effective OperationsStrategic Sourcing | Brand Operations Support | MyPortal | Training | Design & ConstructionOperation Supports --- MYPORTAL INTRANET 运营支持 —温德姆酒店集团集团内部网络平台(继续)–Communication 沟通 • Action Required – high-priority or time-sensitive notifications 需采取行动– 最优先或最即时的通知 • Memos and e-newsletters from the brand team 品牌团队发布的文件与电子通讯 –Special Sections 特殊栏目 • In the Spotlight – upcoming events, new programs and meetings 聚光灯下– 即将推出的最新活动、计划和会议 • Quick Tips – operational improvement ideas from experts in Quality Assurance, Customer Care and more 温馨贴士– 质量保障、对客服务及其他领域专家有关促进酒店营运的想法与建 议 • Information on key vendor offerings 主要供应商的信息 • Travel Agent Commissions Processing – Centralized payment on travel agent commissions 旅行社佣金的支付– 集中化付款WHG Value PropositionRevenue GenerationCost Effective OperationsStrategic Sourcing | Brand Operations Support | MyPortal | Training | Design & ConstructionOperation Supports – Countined 运营支持 (继续)ƒ Quality Assurance 质量监督系统 1) The hotel receive the access to APOLLO system right after the opening. It’s important that hotels conduct sefl Assessment process by using QA reports online in APOLLO On monthly basis. 2) Franchisor will send QA team to the Hotel for onsite visit including visit and mystery shopper program on a yearly basis. QA team will send the Hotel the QA report. Apollo系统是温德姆酒店集团的质量检测系统。