电子商务英语.ppt

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商务英语翻译
Disadvantages of e-commerce
1. Cost of installing systems and training staff 2. Keeping up-to-date with technical advances 3. Potential systems failures (viruses) 4. Fraud 5. The danger of hackers accessing customer files and
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商务英语翻译
① 通过E-,online, cyber和其它词语连用构成新词
E-retailing电子化零售， E-directories电子化的厂商名录， electronic shopping mall网上购物中心
online publishing网上出版， online department store网上百货商店， online distribution channel网上经销渠道
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商务英语翻译
IBM公司的定义
电子商务(Electronic Business) 电子商务指采用数字化电子方式进行商务数据交换和开展
商务业务活动。是在因特网的广阔联系与传统信息技术系 统的丰富资源相结合的背景下应运而生的一种相互关联的 动态商务活动, 在因特网上展开(http://). 电子商务系统指商务活动各方(商店, 消费者, 银行, 信息公司, 企业, 政府等)利用计算机网络技术全面实现在线交易电子化 的过程.
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商务英语翻译
③消费者对消费者的电子商务 （Consumer-to-consumer/C2C）
消费者可以通过分类广告（如Classified ）直接将居 家用品（residential property）、汽车（cars）等卖给其他消费 者，也可在国际互联网上刊登广告提供服务或出售知识与技术 （selling knowledge and expertise）。

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O2O
• 是指将线下的商务机会与互联网结合，让互联网 成为线下交易的前台 Connect offline business opportunity with Internet, let the Internet become a foreground of offline business
• 一种观点是，一家企业能兼备网上商城及线下实 体店两者，并且网上商城与线下实体店全品类价 格相同 O2O is a company both have E-store and physical store
E-Commerce
Gloria
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Electronic commerce
• Definition • “e-commerce ”or “EC” • buying and selling of products or
services over electronic systems such as the Internet and other computer nshopping of C to C is a form of electronic commerce where a consumer places bid and other buys it. Here the websites acts an intermediate for the business .Example for such sites is Taobao.
• 也有另一种观点，o2o是b2c的一种特殊形式o2o is a special form of b2c
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Impact of E-Commerce
• For the business： it is provides easier way to market a particular product at low cost and also the product easily reaches the global market.

• Some researchers define a fourth category of electronic commerce, called consumerto-consumer (or C2C), which includes individuals who buy and sell items among themselves.
• All of these communication, control, and transaction-related activities have become important parts of electronic commerce. Some people include these activities in the B2B category; others refer to them as underlying or supporting business processes.
To understand these categories better, consider a company that manufactures stereo speakers. The company might sell its finished product to consumers on the Web, which would be B2C electronic commerce.
学习指导 电子商务在现代生活中的位置越来越重
要，它的出现不仅为企业提供了创造效益的 平台，而且也极大的方便了用户的使用，逐 渐成为商务活动中占主导位置的形式。随着 计算机及通信技术的发展，为电子商务发展 提供了更加广阔的空间。
本章主要介绍了以下内容： • 什么是电子商务 • 电子商务的类型 • 电子商务的发展 • ·com的繁荣、破灭和重生 • 电子商务的优势 • 电子商务的劣势

Customer service
Effective channels for customers to get help and resolve issues.
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E-commerce Businesses
Marketplace
Marketplace Amazon Alibaba eBay
A platform that brings together buyers and sellers to facilitate transactions.
A crowdfunding platform that allows individuals or groups to raise funds for personal causes or charitable
projects.
Airbnb
A peer to peer e-commerce platform that allows
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起始阶段
20世纪90年代初，电子商 务出现，以静态网页展示 产品信息。
发展阶段
20世纪90年代末至21世 纪初，电子商务平台兴起 ，在线购物逐渐普及。
成熟阶段
21世纪中期至今，移动支 付、社交电商、跨境电商 等多元化模式涌现。
Types of E-commerce
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B2B (Business-to-Business) ：企业与企业之间的电子商务
Bitcoin, Ethereum, etc., used for secure, decentralized transactions.
Delivery and Logistics
In-store pickup