sample of report

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Table of Content

1.0 Executive Summary .................................................................................................................... 2

2.0 Organizational History, Culture, Value, Mission & Structure ..................................................... 2

2.1 Organizational History ........................................................................................................ 2

2.2 Company Culture ................................................................................................................ 2

2.3 Company Value ................................................................................................................... 2

2.4 Organizational Mission ....................................................................................................... 2

2.5 Organizational Structure ..................................................................................................... 2

3.0 Market Analysis .......................................................................................................................... 2

3.1 Target Markets..................................................................................................................... 2

3.2 Target Clients ...................................................................................................................... 2

3.3 Market Trends ..................................................................................................................... 2

4.0 Competitive Analysis .................................................................................................................. 2

4.1 Strength ............................................................................................................................... 2

4.2 Weakness ............................................................................................................................. 2

4.3 Opportunity ......................................................................................................................... 2

4.4 Threat .................................................................................................................................. 3

5.0 Marketing & Sales Strategy ........................................................................................................ 3

5.1 Product ( Core Services) ..................................................................................................... 3

5.2 Price (Sales strategy) ........................................................................................................... 3

5.3 Place .................................................................................................................................... 3

5.4 Promotion ............................................................................................................................ 3

5.5 People .................................................................................................................................. 3

5.6 Distribution ......................................................................................................................... 3

6.0 Organization & Management ...................................................................................................... 3

6.1 description of the organization chart ................................................................................... 3

6.2 Description of legal structure (proprietorship, partnership, corporation) ............................ 3

6.3 Brief bio description of key managers ................................................................................ 3

6.4 Motivating System .............................................................................................................. 3

7.0 Operational Issues ....................................................................................................................... 3

7.1 Facilities and Equipment ..................................................................................................... 3

7.2 Hours of operation7.3 Suppliers ......................................................................................... 4

7.4 Employees Training ............................................................................................................ 4

7.5 Quality Control ................................................................................................................... 4

7.6 Contingency plans ............................................................................................................... 4