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2. compared with the best 3. what customers perceive it to be
4. ensuring customer satisfaction by offering qualityproducts and services
5. aim for zero defects by thoroughly measuring output 6. the enhancement of employee abilities and improvement in job performance
insufficient, unintelligible, wrong information
credit card being stolen
risks of wrong buying
inconvennience caused by delivery
6.1 Purchasing power Managing Suppliers
Speaking
supply
deliver
the supply chain order
a defect
faulty
transport stock
lead-time
1. What does a company consider when chossing a supplier?
Price, quality, delivery time etc.
regulator
管理者
lead time 订货至交货时间
custom
光顾， 回顾
engineer v.
设计， 建造
boiler
热水器
check-out counter 结账柜台
small claims
小额索赔
flooring tile laminate
室内地板材料 瓷砖
层压板，复合板
on offer
镀白金项链*9元~：中评 「详情」我女朋友的评价是“一般”
「解释」你给她买个钻戒看看！
6.1 Purchasing power Online trading
Speaking:
Do you ever use ebay or a similar online trading place? why or why not?
BEC higher module 6高 级商务英语
Hale Waihona Puke ODULE 6Business Topic
Purchasing Power
6.1 Purchasing power VOCABULARY:
in mint condition 完好无损
integral wield
构成整体所必需的 行使， 运用
6.1 Purchasing power Online trading
Online trading
2. Peter F. Drucker‘s definition of quality
superiority or degree of the goodness customer assessment of the product
Supplier management : an ongoing process that minimizes the risks associated with purchasing goods, materials and services.
Supplier management consists of three key elements:
2. What things can go wrong when supplying a company with materials or goods?
Late delivery, damaged goods, incorrect items, no stock
6.1 Purchasing power Managing Suppliers
6.1 Purchasing power Online trading
• e-business: antique jewellery • What would be the important factors in
making a success? (description;illustration of the
goods; delivery; payment; references / feedback; returns policy)
• How to promote your online store? • What are the possible risks?
6.1 Purchasing power Online Trading
Ex.4 Online feedback
6.1 Purchasing power Online trading
Online feedback :buyers' & sellers
野生榛子：差评 [详情] 榛子壳很硬，吃完这一斤，我的牙都快掉了，为了增加重量多收 邮费，还往箱里塞一块破铁。 [解释] 你细看那块铁，中间是否有个螺丝，再往下看，是不中间有条缝 ，沿着这个缝用力分开---这块破铁就是给你夹榛子壳用的特制钳子！ 旋转木马音乐盒：差评 「详情」：我这人可不是随便就给差评的，你想想你有什么问题吧！ 「解释」：这人随便起来就乱给差评的，大家想想这人有什么问题吧？
6.1 Purchasing power Online trading
For
Reference
Against
no commuting or standing no waiting in line to pay delivery to your door open 24 hours lower price
削价销售
corner shop 街头小店
supermarketization 超市化
6.1 Purchasing power Online trading
1. What does quality mean to you? 1. fulfilling the customer's requirements and expectations;
