进出口和社交网络
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Social networking and export business Social networks including hardware, software, services and applications, social network to bring low-cost mass collaboration changes the relationship between individuals, between individuals and organizations, changes in the relationship between the deduction can also tissue and . Because communication through lower costs and higher efficiency of communication links with a number of community organizations also have the possibility of change. Import and export trade level of understanding, then, is enterprise social networking (social business), by way of electronic data exchange information, sales, payment, transportation throughout the course of trade.Keywords: social networks, import and export tradeFirst, the impact of import and export import and export 1、Promote import and export mode changeImporters and social networking under way and the traditional import and export in different ways, mainly in the following three aspects:(1)New Mode of operation of the application and the import and export of social networks.Import and export trade, the parties to the transactionelectronically rather than through direct interviews in person or by way of exchange for international trade transactions and reach;(2)Application and import and export processes to reform the social networkDevelopment and application of social networking will also further promote the import and export process changes, in order to realize the paper trade documents (files) in circulation as the main traditional export trade reform process and trading, import and export procedures to form a new way.2. Social networks facilitate the import and export trade marketing model changeSocial Networking cause marketing changes, to promote import and export trade marketing to generate new forms of marketing - e-marketing. The main features of the import and export of electronic commerce are: (1) an interactive marketing network. Network interactive features enabling customers to really participate in the process of import and export trade to be possible, the customer position in the import and export trade marketing improved, the customer involved in the selection initiative has been strengthened; (2) network integration marketing. In electronic trade, the relationship betweenbusinesses and customers becomes very close, even unbreakable, which formed a one to one relationship marketing, this marketing framework known as integrated marketing network, it always reflects the customer as the starting point and businesses and customers continue to interact with the characteristics of its decision-making process is a two-way chain;(3) customized marketing network. As enterprises increase mutual understanding and customer sales information will become even more customization. E-marketing trends is to sell a large number of customized sales shift. Some large multinational corporations to provide this service through the establishment of the corporate network.3. Social networks reduce operating costsFirst, e-commerce reduce procurement costs. Product procurement costs and the cost of business is closely related to the material via the Internet can reduce the human factors and the information does not flow problems, reduce procurement costs to the greatest extent. Use of computer networks can be integrated procurement and information processing, and unified pooled procurement needs of various departments to the headquarters, and then unified bulk orders from headquarters through the network to suppliers to reduceprocurement costs. Secondly, e-commerce international trade enterprises to get rid of the shackles of traditional commercial intermediaries, reducing the cost of production and sales in the traditional way of doing business, the intermediary business in international trade import and export enterprises separated in time and space to act as export enterprises and imported intermediary business and reduce the cost of sales. Second, ConclusionAs the world economic integration process of globalization accelerated, import and export trade of electronic information to apply the social networks increasingly become an important way of national and international corporate and environmental standards, the new international expansion of international trade operation mode for each country trade opportunities, improve business efficiency and reduce trade costs and enhance their competitiveness and resilience will play an important role.。