2016银行招聘考试题库-英语十四

  • 格式:docx
  • 大小:32.08 KB
  • 文档页数:4

U.S. college students are increasingly burdened with credit card debt, according to a study released Tuesday, and the consequences can be serious--ranging from higher drop-out rates to future employment problems and even suicide.Based on hundreds of face-to-face interviews and surveys with students, sociologist Robert Manning of Georgetown University concluded both the number with credit card debt and their indebtedness had been "systematically underreported" in previous studies which failed to reflect the "survival strategies" many used to cope with their debts. These included the use of federal student loans to pay off credit cards, effectively shifting the debt, appeals to parents for loans, cutting back on course work to increase time at paid jobs, or even dropping out altogether to work full time. "Official drop-out rates include growing numbers of students who are unable to cope with the stress of their debts and/or part time jobs for servicing their credit cards," the study said.Even then, debts can haunt students. "Student credit card debts are increasingly scrutinized during the recruitment process and may be an important factor in evaluating prospective. employee," it noted. And the stress can also manifest in far more tragic ways. Janne O'Donnell's 2g-year-old son, a junior at the University of Oklahoma, committed O'Donnell and Manning agreed students should bear some responsibility for reckless use of credit, but said credit card companies also had to be held accountable for making it so easy for them to get into debt. Manning said one of the most disturbing aspects of the student credit card issue was "the seduction of college and university administrators by the credit card industry." Card issuers were sponsoring school programs, funding activities and even entering into business partnerships with schools involving college-branded "affinity" cards, he said. "As a result, rather than protecting the economic and educational interests of their students, college administrators are playing an active and often disingenuous role in promoting the prominence of credit cards in collegiate life."1. Which is NOT one of the strategies American students may use to deal with their credit card debt?A) Use federal student loans.B) Seek part-time jobs to get money.C) Promote the prominence of credit cards.D) Ask parents to help them pay the debt.2. Which may NOT be the consequence of students' credit card debt?A) High drop-out rates.B) Enter into business partnerships with schools.C) Commit suicide.D) Future employment problems.3. Who should be least criticized for negative consequences of students' credit card debt according to the passage?A) Parents.B) Students themselves.C) College and university administrators.D) Credit card issuers.4. The main idea of this passage is ______.A) negative consequences of students' using credit cardB) college administrators are playing their proper roles in promoting credit cardsC) card issuers or college administrators promoted credit cardD) reasons for high drop-out rates in universities5. We can infer from the passage that ______.A) students should not have part-time jobsB) credit cards should not be usedC) if there is no credit card, college students may not commit suicideD) college students should learn to wisely manage their personal financesIn the first year or so of Web business, most of the action has revolved around efforts to tap the consumer market. More recently, as the Web proved to be more than a fashion, companies have started to buy and sell products and services with one another. Such business-to-business sales make sense because businesspeople typically know what product they're looking for.However, many companies still hesitate to use the Web because of doubts about its reliability. "Businesses need to feel they can trust the pathway between them and the supplier," says senior analyst Blane Erwin of Forrester Research. Some companies are limiting the risk by conducting online transactions only with established business partners.Another major shift in the model for Internet commerce concerns the technology available for marketing. Until recently, Internet marketing activltie8 have focused on strategies to "pull" customers into sites. In the past year, however, software companies have developed tools that allow companies to "push" information directly out to customers, transmitting marketing messages directly to targeted customers. Most notably, the Point cast Network uses a screen saver to deliver a continually updated stream of news and advertisements to subscribers' computer monitors. Subscribers can customize the information they want to receive and proceed directly to a company's Web site. Companies such as Virtual Vineyards are already starting to use similar technologies to push messages to customers about special sales, product offering, or other events. But push technology has earned the contempt of many Web users. Inline culture thinks highly of the notion that the information flowing onto the screen comes there by specific request. Once commercial promotion begins to fill the screen uninvited, the distinction between the Web and television fades.But it is hardly inevitable that companies on the Web will need to resort to push strategies to make money. The examples of Virtual Vineyards, Amazon: com and other pioneers show that a Web site selling the right kind of productswith the right mix of interactivity, hospitality, and security will attract online customers. And the cost of computing power continues to fall, which isa good sign for any enterprise setting up shop in silicon. People looking back5 or 10 years from now may well wonder why so few companies took the online plunge.6. We learn from the beginning of the text that Web businesses ______.A) has been striving to expand its marketB) intended to follow a fanciful fashionC) tried but in vain to control the marketD) has been booming for one year or so7. Speaking of the online technology available for marketing, the author impliesthat ______.A) the technology is popular with many Web usersB) businesses have faith in the reliability of online transactionsC) there is a radical change in strategyD) it is accessible limitedly to established partners8. In view of Net purists, ______.A) there should be no marketing messages in online cultureB) money making should be given priority to on the WebC) the Web should be able to function as the television setD) there should be no online commercial information without requests9. We learn from the last paragraph that ______.A) pushing information on the Web is essential to Internet commerceB) interactivity, hospitality and security are important to marketingC) leading companies began to take the online plunge decades agoD) setting up shops in silicon is independent of the cost of computing power10. The purpose of the author in writing the text is to ______.A) urge active participation in online businessB) elaborate on various marketing strategiesC) compare Web business with traditional commerceD) illustrate the transition from the push to pull strategy答案:1.【答案】C。