甘肃省天水市一中2015届高三上学期第三次考试英语试题及答案

甘肃省天水市一中2015届高三上学期第三次英语考试试题（解析版）

注意事项：

1．答卷前，考生务必用黑色字迹的钢笔或签字笔将自己的姓名和考生号、座位号填写在答题卡上。

2．选择题每小题选出答案后，用2B铅笔把答题卡上对应题目选项的答案信息点涂黑，如需改动，用橡皮擦干净后，再选涂其他答案，答案不能答在试卷上。

第I卷(共70分)

第一部分 阅读理解（共两节，满分40分）

第一节（共15小题；每小题2分，满分30分）

阅读下列短文，从每题所给的四个选项（A、B、C和D）中选出最佳选项，并在答题卡上将该项涂黑。

A

Fun Day

To celebrate the Year of the snake

Organised by Lam Tin Youth Centre and Kwun Tong High School

Date: 2 February 2013

Time: 10 am—5 pm

Place: Kwun Tong Playground

Fee: $20 (buy three get one free)

Programmes: drama, lion dance, magic show and ballet performance

Highlights: 1) enter the lucky draw to win a digital camera

2) learn to make festival food

Join us on the Fun Day!

All are welcome!

Free Soft Drinks

Note:

● Tickets are available at the General Office of Lam Tin Youth Center

● For those who would like to be a volunteer, please contact Miss Olivia Wong

one week before the activity.

1. What you have just read is a ________.

A. note B. report C. schedule D. poster

2. How much do you have to pay in total if four of you go together?

A. $20. B. $40. C. $60. D. $80.

3. Which of the following statements is true?

A. Tickets are sold in Kwun Tong High School.

B. It’s unnecessary to take soft drinks with you.

C. Free digital cameras are provided for everybody.

D. Festival food will be served without extra charge.

B

You're in a department store and you see a couple of attractive young women looking at a

sweater. You listen to their conversation: I can't believe it-a Lorenzo Bertolla! They are almost

impossible to find. Isn't it beautiful? And it's a lot cheaper than the one Sara bought in Rome." They leave and you go over to see this incredible sweater. It's nice and the price is right. You've

never heard of Lorenzo Bertolla, but those girls looked really stylish. They must know. So, you buy it.

You never realize that those young women are employees of an advertising agency. They are

actually paid to go from store to store, talking loudly about Lorenzo Bertolla clothes.

Every day we notice what people are wearing, driving and eating. If the person looks cool, the

product seems cool, too. This is the secret of undercover marketing. Companies from Ford to Nike

are starting to use it. Undercover marketing is important because it reaches people that don't pay

attention to traditional advertising. This is particularly true of the MTV generation-consumers

between the age of 18 and 34. It is a golden group. They have a lot of money to spend, but they

don't trust ads. So advertising agencies hire young actors to "perform" in bars and other places

where young adults go. Some people might call this practice deceptive (骗人的), but marketing

executive Jonathan Ressler calls it creative. "Look at traditional advertising. Its effectiveness is

decreasing."

However, one might ask what exactly is "real" about of young women pretending to be

enthusiastic about a sweater? Advertising executives would say it's no less real than an ad. The

difference is that you know an ad is trying to persuade you to buy something. You don’t know when

a conversation you overhear is just a performance.

4. The two attractive young women were talking so that they could _____.

A. get the sweater at a lower price B. be heard by people around

C. be admired by other shoppers D. decide on buying the sweater

5. Lorenzo Bertolla is _____.

A. a very popular male singer B. an advertising agency

C. a clothing company in Rome D. the brand name of a sweater

6. Which of the following can be inferred from the passage?

A. The two girls are in fact employed by the Lorenzo Bertolla Company.

B. The MTV generation tend to be more easily influenced by ads.

C. Traditional advertising is becoming less effective because it's too direct.

D. Undercover marketing will surely be banned soon by the government.

7. Which of the following would be the best title for the text?

A. Two Attractive Shoppers B. Lorenzo Bertolla Sweaters

C. Ways of Advertising D. Undercover Marketing

C

Winter begins in the north on December 22nd. People and animals have been doing what

they always do to prepare for the colder months. Squirrels (松鼠), for example, have been busy

gathering nuts from trees. Well, scientists have been busy gathering information about what the

squirrels do with the food they collect.

They examined differences between red squirrels and gray squirrels in the American state of

Indiana. The scientists wanted to know how these differences could affect the growth of black

walnut (黑胡桃) trees. The black walnut is the nut of choice for both kinds of squirrels. The black