如何向国外客户写推销邮件

做外贸如何写好第一封推销邮件五篇范文第一篇：做外贸如何写好第一封推销邮件做外贸如何写好第一封推销邮件现行的外贸沟通方式，大家主要是在用：电子邮件来和客人进行沟通的。

我在这里就很多人常常不知道怎样写好第一封推销电邮给买家，及怎样来回复买家的查询邮件做些文字说明。

第一封外贸推销邮件在外贸业务中可能就如我们和陌生人交往时彼此之间留下的第一印象。

有些人就能够给别人留下好印象，有些人给别人留下不好印象。

这印象好与坏，其实我们每个人只要真正注意，也能够做到完满的结局。

那么，我们第一次和陌生人的买家邮件交往中怎样能给买家带来好的印象呢?我想，我们要做好这个最重要的准备工作：对自己的产品要百分百熟悉，特别是自己要推销的某种新产品，对其必须要做全方位的深入了解。

我们不妨问这些问题：这次我们要给买家介绍的是何种产品及推销该产品的哪个卖点?我们的卖点会不会是很多同行都在推销的?我们的卖点是不是现在这个客人需要的?或会不会是客人未来需要的?然后再来电函写作。

在知道这些问题答案后，我们下面来研究写第一封英文函电时要注意哪些细节，哪些是比较适用的，有效的方法。

写第一封英文函电，首先我们必须有个好的标题。

吸引买家注意的标题，这样买家才有可能打开看我们的邮件。

就象我们第一次和人见面，要将自己装扮的漂亮点，帅一点，精神点一样，来吸引大家。

哪些标题才算吸引人，我想大家不妨去看看Yahoo上的产品推销广告(其实很多英文网站都可以看到)，看看人家老外用何种标题来推销他们的产品的。

仔细研究一下，我想就知道了。

很简单，只要我们COPY 他们自己习惯的做法就OK。

其次我们必须简单扼要，一目了然。

推销的文字不要多，不要太长。

记住：越简单越好。

简单最美。

但是不要因为简单而忘记自己产品的卖点。

通常我们是这样来写的：第一段：简明扼要的告诉客人我们怎样得知他需求信息，最好是一句话就OK。

第二段：简单扼要的告诉客人我们是该产品的专业生产商或供应商，我们有上乘质量及具有竞争力的价格。

外贸推广邮件模板随着全球化的发展，外贸行业变得越来越重要。

越来越多的企业开始意识到外贸市场的巨大潜力，纷纷加入到外贸行业中来。

为了在激烈的市场竞争中获得优势，企业需要采取各种营销手段，其中邮件营销是一种非常有效的方式。

本文将为大家介绍一些外贸推广邮件模板，希望能给各位读者带来一些帮助。

1. 自我介绍邮件模板尊敬的先生/女士：我是某某公司的销售代表，很高兴有机会向您介绍我们的产品。

我们是一家专业从事某某产品生产和销售的企业，拥有多年的行业经验和高素质的团队。

我们的产品质量可靠，价格合理，服务周到，深受客户的信赖和好评。

我们希望能与贵公司建立长期稳定的合作关系，共同发展。

如果您对我们的产品有兴趣，欢迎随时联系我们，我们将竭诚为您服务。

此致敬礼！某某公司销售代表：XXX2. 产品介绍邮件模板尊敬的先生/女士：感谢您的关注，我是某某公司的销售代表。

我想向您介绍我们的产品，希望能成为您的合作伙伴。

我们的产品是某某，具有以下优点：1. 高质量：我们采用优质的原材料和先进的生产技术，保证产品的质量稳定可靠。

2. 合理价格：我们的产品价格合理，性价比高。

3. 完善的服务：我们提供完善的售前、售中、售后服务，确保客户的满意度。

我们相信，我们的产品将能满足贵公司的需求。

如果您有任何疑问或需求，请随时与我们联系，我们将在第一时间为您提供帮助。

此致敬礼！某某公司销售代表：XXX3. 跟进邮件模板尊敬的先生/女士：您好！我是某某公司的销售代表，之前我们曾经有过邮件往来。

我想了解一下，贵公司是否已经考虑了我们的产品？如果有任何问题，我可以为您解答。

我们一直致力于为客户提供优质的产品和服务，希望能与贵公司建立长期的合作关系。

如果您对我们的产品有兴趣，欢迎随时联系我们，我们将竭诚为您服务。

此致敬礼！某某公司销售代表：XXX4. 感谢邮件模板尊敬的先生/女士：非常感谢您对我们的关注和支持，我是某某公司的销售代表。

我们一直致力于为客户提供优质的产品和服务，希望能与贵公司建立长期的合作关系。

以下是给外国客人发邮件的格式：
收件人姓名（如果您知道他们的名字），
尊称（例如：先生/女士），
正文内容，通常包括问候语、自我介绍、目的、请求或建议等。

结尾可用“最好的祝福”、“敬礼”、“谢谢您的时间”等方式结束。

您可以参考下面的范例模板：
Dear [收件人姓名],
I hope this email finds you well. My name is [您的姓名] and I am writing to you from [公司名称/组织名称] in [城市，国家名称].
I am reaching out today because [简要说明原因或目的], and I believe that [您的请求或建议].
[如果需要提供更多信息，请在此处详细说明。

]
I appreciate your time and consideration, and I look forward to hearing back from you soon.
Best regards,
[您的姓名]。

邮件十步法：1.介绍产品，针对客户的问题针对性回答DearThis is *业务员名* from Shanghai Sunland, We have obtained your address from the inquiry on and are writing you for the establishment of business relations.Pleasure to receive your inquiries.Then we enclosed a copy of our latest product posters covering the parameter and information you need at present. These products have received the best feedback in your market in the last two years. The price is around 0.5-2 dollars per piece and hope some of these items will help you.At last if you have any other aspects that want to know, please feel free to contact me.Looking forward to having cooperation with you.Best wishes!**业务员**2.推给客户2款当地热销品DearWe write to introduce ourselves which other customers and products of fitting your market, our company, testing video and others. Then separate emails will be provide to you and your team.There are our other 2 styles to meet your market or customers as follow:1)Disposable protective suit with blue tapeMaterial: SF(Spunbond Filmed)63gsmSuggest Size:L XL 2XLStandard:type 4 5 6 CatⅢBox spec.:1pc/Polybag 51*34*51cm 50pcs/box 12.5kgs/box2)Disposable isolation gownMaterial: PP+PE 45gsmSuggest Size:L XL 2XLStandard:level 1Box spec.:1pc/Polybag, 51*33*56cm 100pcs/ctn 11kgs/boxAttach could be found more details for them. Or you have other questions, just tell me. Many thanks.Have a nice day!Best wishes!Albert3.介绍公司详情（PPT）DearPlease allow me to introduce our company to you.We specialize in the service, production, After-sale of PPE products around 15 years since than 2005, which have enjoyed great popularity in world market.In addition, You could find the customer’s evaluation on attachment for reference.And the company presentation have been enclosed, please note that. If any interest in deal with us in PPE product, please don’t hesitate to inform us of your requirement. Thanks.Kindly your immediate reply would be highly appreciated!Yours faithfully,Albert4.我们自己做的测评视频DearIn order to show you our quality, we took a testing video to compare with other company. Please find the test video(video name) on attachment.In the other hand, if you want to gain more test videos, please feel free to let me know.Looking forward to your prompt reply.Best wishes!Albert5.产品特点，产品交期、质量问题说明，解决客户后顾之忧DearWe could also cooperate with you If you want to custom your brand. Seem like the bag, product, and box, all of them can cash out your brandAs for the delivery date that the general customers are concerned, due to the impact of the epidemic situation, we couldn’t guarantee that there will be no problem such as shipment date and others. But we can guarantee that at any time when you need our cooperation, the wholeheartedly service will be provided for you.Although when there is a loss of the actual goods, we will help you make up for the reshipment in the first time, and then deal with the cause of the relevant situation with the shipping company.We don't need you to find out the reason for any quality problem. We will reissue the goods as soon as possible to make up for your loss. Then you will help us find the cause, and we will have the corresponding treatment.Have a nice day!Best regards,Albert6.针对我们产品对该客户市场做市场分析DearThere are some news for you that hope to help you.As our known from your country American market, Christmas is coming soon must lead to increased turnover. The covid-19 may have another upward fluctuation. Market demand is also speculated to show a trend of sustained growth.Besides, the feedback from many of our American customers is very great. (如果有客户案例可以放在这里)In a word, you can’t worry that goods will be unsalable.Also if you have other viewpoint, welcome to discuss with me.Have a nice day!Best regards,Albert7.工厂的认证报告DearPlease find our certification and test report on attached. It's worth noting that we also support factory inspection.8.整个公司产品目录推荐，图片，样册等。

给外国商人推销中国服装商务信函
尊敬的先生/女士（根据实际情况填写）：
我代表中国服装企业，非常荣幸能够与您建立商务联系。

我相信我们的产品能够满足您的需求，并为您带来更多商机。

我公司是一家经验丰富、专业从事服装生产和销售的企业。

我们拥有先进的生产设备和技术，致力于提供高质量的服装产品。

我们的产品设计独特、时尚而舒适，既满足了现代时尚的需求，又符合国际质量标准。

我们的产品种类繁多，包括男女成衣、童装、运动装等。

无论是商务着装、休闲服装还是特殊场合的礼服，我们都能够提供合适的选择。

同时，我们也欢迎您提供定制需求，我们的专业团队将竭诚为您提供一对一的定制服务。

在贸易合作方面，我们非常灵活，可以根据您的具体需求提供不同的合作方式。

我们拥有丰富的外贸经验，对国际贸易流程和规范非常了解，可以确保订单的准时交货和质量上乘。

如果您对我们的产品感兴趣，我非常愿意与您进一步探讨合作机会。

请您提供您的详细需求和合作意向，我将尽快回复您并提供更多相关资料。

望能与您建立长期合作伙伴关系，共同发展、互利共赢。

再次感谢您对我们的关注与支持。

祝好！
此致
XXX（您的名字）
XXX（您的职位/头衔）
XXX（您的联系方式）。

外贸推销信篇一：外贸开发信范文开发信范文：Hi Kelvin,Glad to hear that you're on the market for flashlight and other promotional items.This is C from *** Ltd in China. We specialized in flashlights and premiums for 10 years, with the customers of Coca-Cola, Craft, Pepsi, etc., and hope to find a way to cooperate with you!Please find the pictures with models and different packaging in attachment. An American guy purchased this model in BIG quantity last year. I would like to try now, if it's suitable for Europe.FREE SAMPLES can be sent on request. Call me, let's talk more!Thanks and best regards,C*** LtdT el: ***Fax: ***Mail: ***澳大利亚总裁教你写开发信(3.28号更新，对你以后写开发信会有启发)怎么我发了一堆的信，马上收到两封回信了。

都是说和他们现有的供应商合作很愉快。

不希望有第三者打扰。

这是他今天（3月28号的回信），附上中文翻译。

Hello XX，You are quite correct I am extremely busy every day and I would imagine so otherbusiness men. I have talked to other men in similar business to us and they also regard all the emails they receive everyday from suppliers around the world as a waste of time and annoying.I’m not sure if I can help you but I have a few suggestions re email marketing.If you send emails to new companies I would include a list of customers that you currently export to in various countriesI would also include customer testimonials from your buyers. This are very powerful and give you credibility.Try to word your email differently from all the other suppliers. They all look and sound the same so most of them will be deleted or ignored immediatelyIf you want to be noticed and if you want your email to be read you must be different and create an email that is interesting and will catch the attention of your prospective customer. If you don’t then you will be rejected just like all the others. Remember that companies like us and others who import product are very concerned about quality control of products. Unfortunately China has gained a reputation as a supplier of cheap but poor quality products. Price is always important but it is not the MOST important part of a product. Regards,你说得没错，我确实很忙，而我相信其他的生意人也都很忙。

Dear [Client's Name],I hope this email finds you well. I am writing to confirm the sales contract for the order of [Product Name] with order ID: [Order ID]. We are excited to proceed with this transaction and are committed to delivering the highest quality products and services to meet your needs.Below, please find the detailed terms and conditions of the sales contract. Please review them carefully and let us know if you have any questions or require any modifications.Sales Contract Details:1. Product Description:- Product Name: [Product Name]- Model/Description: [Model/Description]- Quantity: [Quantity]- Unit Price: [Unit Price]- Total Amount: [Total Amount]2. Payment Terms:- Payment Method: [Payment Method (e.g., wire transfer, credit card, PayPal)]- Payment Schedule: [Payment Schedule (e.g., 50% upfront payment upon confirmation, 50% balance before shipment)]- Payment Due Date: [Payment Due Date]3. Shipment Details:- Shipment Method: [Shipment Method (e.g., air freight, sea freight)]- Port of Loading: [Port of Loading]- Port of Destination: [Port of Destination]- Estimated Shipment Date: [Estimated Shipment Date]- Delivery Time: [Delivery Time]4. Packing Details:- Packaging Type: [Packaging Type (e.g., cardboard boxes, wooden crates)]- Packaging Quantity per Unit: [Packaging Quantity per Unit]- Total Packaging Quantity: [Total Packaging Quantity]5. Warranty and Returns:- Warranty Period: [Warranty Period]- Warranty Conditions: [Warranty Conditions]- Return Policy: [Return Policy]6. Intellectual Property Rights:- All intellectual property rights related to the products, including designs, patents, trademarks, and copyrights, shall remain with [Your Company Name].- The client agrees not to copy, reproduce, or distribute the products without prior written consent from [Your Company Name].7. Force Majeure:- In the event of any unforeseen circumstances beyond the reasonable control of either party, including but not limited to natural disasters, war, strikes, or government actions, the affected party shall be excused from its obligations under this contract for the duration of the event.8. Dispute Resolution:- In the event of any disputes arising from this contract, theparties agree to seek a resolution through good faith negotiations. If negotiations fail, the dispute shall be resolved through arbitration in [Nearest Arbitration Center].9. Acceptance:- This sales contract constitutes the entire agreement between [Your Company Name] and [Client's Company Name] and supersedes all prior discussions, agreements, or understandings, whether written or oral.- By signing below, the client acknowledges acceptance of the terms and conditions outlined in this contract.Please sign and date the enclosed copy of the sales contract and return it to us via email or mail to [Your Company Name], [Your Company Address]. Once we receive the signed contract, we will proceed with the order processing and initiate the payment schedule.Should you require any further information or assistance, please do not hesitate to contact me at [Your Contact Information]. We are looking forward to a successful partnership and the opportunity to serve you.Thank you for choosing [Your Company Name] as your supplier.Best regards,[Your Full Name][Your Position][Your Company Name][Your Contact Information][Your Company Website]。

一．询问客户对报价的看法Dearxxx,Hope everything goes well with you！Have you kindly checked my offer Hope they are workable for your market! It isregret that I haven't received any information from your side. May I have youridea about our offer We will try to satisfy you upon receipt of your reply.If there is anything we can do for you, we shall be more than pleased to do so.Hope we can build good cooperation with you and your company.Bestregards二．追问客户的评价，求回复DearxxHow are you recentlySeveral days no news from you have you got my enquiry for xxxx Fullyunderstand thatyou are too busy to reply us. But we are still await for your comments. We needyour feedback to go ahead. Thank you in advance.Many thanks and best regards.三．本着小强精神，保证客户收到了报价，重发报价Hello,xxx,Wish you have a nice day!May I ask whether you have received my quotation Now I am sending it again, ifyou have any other ideas. Please feel free to contact me. We will do muchbetter if you can give any advices to us.Waiting for your favorable reply soon!Bestwishes四：利用报价的有效期给客户一点压力Hello,xxx,Hope everything goes well! It’s Judy.We are in receipt of your inquiry dated on xxx and quote you as follow: XXXXXXX.pls kindly check whether price is workable Becasue price will be invalid onxxxx.Wish we will promote business.Bestregards.五：最后一次寻求客户对所询价产品的意见，附上产品目录表Good day! My friends, Judy again.My quotation of xxx you might have received and considered. Could you kindlyadvise your comments at your earliest convenienceEnclosed is the E-catalog of Kington, please kindly check! If there is any itemyou are in need of, please contact me! I’ll be more than pleasure to offer theinformation you want. Thanks…I am of service at any time!BR六：待客户在目录表中发现适合他们市场的产品Hello,my friends,Have u received and checked the E-catalog send in my last email Hope they areworkable for your market! If you find some product really attractive to you,please feel free to contact us. We are more than pleasure to offer you withmore information that you want.If you want to estimate the products show, yes, sample can be sent for yourreference!We hope can establish a good business relationship with you in the near future.Bestregards七：时不时的问下是否有新的询盘或者订单Dear xxI hope you are doing good.Have you got any new orders pls keep me posted if yes, i will send you ourupdated price for your review.Best regards.八：对于较大的客户我们也可以主动提出提供免费样品哟Dear xxx,Free sample can be sent for yourreference if you need. How's your opinionAs our serveral communication, Ihope that we can build a cooperation between us.Waiting for your reply.Best wishes九：最后的绝招Dearxxx,I have sent you email many times before but have not received any reply fromyou so I am guessing the emails have not reached you.Could you please drop me a short note if you receive this message and alsoplease tell me if you have any interest in our products I don’t want to keepbothering you if you don’t have any interestBestregards十：新产品上市就是很厉害的时候了哦DearxxxGood morning !It is glad to inform you that we have lanched xxx ,which with xxxx优势特点such asperfect design, low noise, light weightxxxx.Attached with xx and xx for your reference and pls have a try in your market ifpossible.Bestregards.xxxx十一：告知客户价格表的调整Dearxxx,How are you Long time no contact and hope everything goes weill with you.Our products and quotation had updated .Would u pls check our new quotationwith new items in attachments If have any questions,pls contact me freely.Bestregards.十二：看看可不可以转换订单吧Hello,xxx,Now I am writing for keeping in touch with you for further business.If any new inquiry, welcome here and I will try my best to satisfy you wellwith competitive prices as per your request. By the way, how about your order(or business) with item *** If still pending I would like to offer our latestprices to promote an opportunity to cooperate with each other. Thanks and bestregards, Kevin可选邮件：1. 客户过节，送祝福DearxxxxHappy xxx and we wish you, your family, company enjoy your holidays.As for xxx, if you need any info,pls contact me at any time. We will try ourbest to satisfied with your requirements.May god bless you and have a nice day.2. 给客户发送一封关心的信，提醒客户注意休息，身体健康Deerxxx,Goodday!Happy the coming new year! I know that you will be much busy than before. But,please renmenber to keep enough rest! As all of us know, healthy is the mostinportant in your life.Bestregards3. 如果我方过节的话DearXXXXSorry for re-troubling you.pls find my pervious email below. Could you kindly check by return today.Because we will on holiday from xx to xx and my email may be limited.Thank you in advance.Bestregards.。

外贸促销邮件怎么写篇一：外贸商务英语邮件写作：推销产品外贸商务英语邮件写作：推销产品推销商品, Recommending Products常用到的句子：I've just discovered the most amazing products.我刚发现这么棒的产品。

This product is not only reliable, but also economical.这个产品不仅值得信赖而且经济实惠。

I thought you might like to try this new product.我想您会愿意尝试这个新产品。

I was told that you are currently in the market for…我被告知您目前在寻找……的市场。

I would like to recommend…我想推荐这一产品。

Have you considered purchasing...您是否考虑购买……I recommend this product with no reservations.我想毫无保留地向您推荐……I think you'll be very satisfied with…我想您会对……非常满意的。

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给国外客户发邮件格式范文一、初次联系建立业务关系主题：Introduction from [Your Company Name]Dear [Client's Name],How are you today? I hope this email finds you well.My name is [Your Name], and I'm from [Your Company Name]. We are a [brief description of your company, e.g., leading manufacturer of high quality leather goods] based in [Your City/Region].I came across your company while researching potential partners in [Client's Industry]. I was really impressed by your [mention something specific about their company, like their innovative product line or great reputation].I believe that our products/services could be a great fit for your needs. For example, we offer [highlight some key features or benefits of your products/services].I would love to have a chance to talk more about how we can collaborate. Are you available for a short call sometime next week?Looking forward to hearing from you.Best regards,[Your Name]二、跟进订单进度主题：Order [Order Number] UpdateHey [Client's Name],Just wanted to give you a quick heads up on your order.You know that order [Order Number] that you placed with us? Well, it's coming along nicely. Our production team has been working hard, and as of today, we've completed about [X]% of the manufacturing process.We haven't run into any major issues so far, but just in case, we have a contingency plan in place.I expect that we'll be able to ship the goods by [Expected Shipping Date]. Once it's shipped, I'll send you the tracking number right away so you can keep an eye on its journey to you.If you have any questions or concerns in the meantime, don't hesitate to let me know. You can reach me at [Your Contact Information].Cheers,[Your Name]三、回复客户投诉主题：Response to Your ConcernsDear [Client's Name],I'm really sorry to hear that you've had a less than ideal experience with our product/service.You know, when I read your email, it was like a punch in the gut for us here at [Your Company Name]. We take pride in making our customers happy, and clearly, we dropped the ball this time.But don't worry! We're on it. I've already talked to our [relevant department, e.g., quality control or customer service] team, and they're looking into the matter as we speak.If it's a product issue, we'll either fix it or replace it for you,free of charge. And if it was a service hiccup, we'll make sure it doesn't happen again.I'll keep you updated every step of the way. In the meantime, I really appreciate your patience and your honesty in bringing this to our attention.Thanks again, and I hope we can turn this around and make you a happy customer once more.Best wishes,[Your Name]。