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商务英语试题及答案大全一、选择题1. Which of the following is not a common business practice?A. Negotiating contractsB. Attending business meetingsC. Playing video gamesD. Networking with professionals答案：C2. What is the most important aspect of business communication?A. Using technical jargonB. Being concise and clearC. Using humor extensivelyD. Speaking loudly答案：B3. In international business, what is the primary purpose of cultural awareness?A. To make jokes about other culturesB. To avoid misunderstandings and conflictsC. To criticize other culturesD. To show off one's own culture答案：B二、填空题4. When writing a business proposal, it is crucial to include a(n) ________ section that outlines the benefits of your product or service.答案：benefits5. In a business setting, it is polite to address someone as________ if you do not know their name or title.答案：sir/madam6. When conducting market research, it is important to gather ________ data to make informed decisions.答案：reliable三、阅读理解题Read the following passage and answer the questions.In today's global market, businesses are constantly lookingfor ways to expand their reach and increase their customer base. One effective strategy is to enter into partnershipswith companies in other countries. This not only opens up new markets but also allows for the sharing of resources and expertise. However, such partnerships require carefulplanning and negotiation to ensure that both parties benefit equally.7. What is one advantage of partnering with a foreign company? 答案：Opens up new markets8. What is necessary for a successful international partnership?答案：Careful planning and negotiation9. What should be the goal of such partnerships?答案：Ensuring that both parties benefit equally四、写作题10. Write a short email to a potential business partner, introducing your company and expressing interest in exploring a partnership.[Your Name][Your Position][Your Company Name][Your Contact Information]Dear [Recipient's Name],I hope this email finds you well. My name is [Your Name] and I am the [Your Position] at [Your Company Name]. We have been following your company's work in [specific field/industry] and are impressed by your achievements.We believe that a partnership between our two companies could be mutually beneficial. Our company specializes in [briefly describe your company's expertise], and we think that our strengths could complement yours in [specific areas of potential collaboration].We would like to propose a meeting to discuss this further. Please let us know if you are interested and available for a call or video conference at your earliest convenience.Looking forward to the possibility of working together.Best regards,[Your Name]答案：(写作题无固定答案，以上为参考模板)请注意，以上内容为示例性质，实际的商务英语试题及答案可能会根据具体的教学大纲和考试要求有所不同。
商务英语沟通试题及答案一、选择题（每题2分，共20分）1. 在商务场合中，以下哪个表达方式是不恰当的？A. Could you please send me the report by tomorrow?B. I need the report ASAP.C. Send the report to me as soon as possible.D. Can you send me the report immediately?答案：D2. 当你想要表达对某个提议的同意时，你可以说：A. I disagree with your proposal.B. I'm not sure about your proposal.C. That sounds like a good idea.D. I don't think that's feasible.答案：C3. 以下哪个短语表示“达成共识”？A. Reach a compromiseB. Reach an agreementC. Reach a conclusionD. Reach a settlement答案：B4. 如果你想要表达“我们的产品在市场上很受欢迎”，你应该说：A. Our product is popular in the market.B. Our product is popular on the market.C. Our product is well-received in the market.D. Our product is well-received on the market.答案：C5. 在商务邮件中，以下哪个结束语是合适的？A. Best regardsB. Yours sincerelyC. Yours faithfullyD. All the best答案：A二、填空题（每空1分，共10分）6. 在商务会议中，当需要对方重复之前的话时，可以说："Could you please _______ that again?"答案：repeat7. 当你想要表达“我们正在考虑你的提议”时，可以说："We are_______ your proposal."答案：considering8. 如果你想要表达“我们的产品价格具有竞争力”，可以说："Our product is _______ in terms of price."答案：competitive9. 在商务谈判中，如果对方提出了一个你无法接受的条件，你可以说："I'm afraid that's not _______ for us."答案：acceptable10. 当你想要表达“我们期待与您进一步的合作”时，可以说："We are looking forward to _______ with you further."答案：cooperating三、简答题（每题5分，共30分）11. 描述一下商务英语中“Negotiation”的含义以及它的重要性。
商务英语沟通考试试题Part 1: Multiple Choice Questions (10 points)Choose the best answer to complete each sentence.1. The purpose of effective business communication is to ________.a) create confusion and misunderstandingb) facilitate understanding and achieve business goalsc) alienate colleagues and clientsd) discourage collaboration and teamwork2. Which of the following is NOT a form of written business communication?a) Emailb) Memorandumc) Face-to-face meetingd) Business report3. Non-verbal communication includes ________.a) written messagesb) spoken wordsc) body languaged) emails4. ________ is an example of an effective listening technique.a) Interrupting the speakerb) Avoiding eye contactc) Asking questions for clarificationd) Focusing on your own thoughts5. In business negotiations, it is important to ________.a) prioritize your own interests over the other party'sb) maintain a cooperative and respectful attitudec) use aggressive tactics to dominate the conversationd) disregard cultural differences6. The main purpose of a business presentation is to ________.a) entertain the audienceb) confuse the audience with technical jargonc) inform, persuade, or motivate the audienced) promote personal achievements7. In an intercultural business context, it is crucial to ________.a) ignore cultural differencesb) rely on stereotypes and assumptionsc) adapt your communication style to cultural normsd) impose your own cultural values8. Emotional intelligence is important in business communication because it helps ________.a) demonstrate power and authorityb) manipulate and deceive othersc) understand and manage emotions effectivelyd) avoid interactions with colleagues9. Which of the following is NOT a barrier to effective communication?a) Language barriersb) Cultural differencesc) Emotionally intelligent individualsd) Noise and distractions10. Active listening involves ________.a) passively hearing the speakerb) asking open-ended questionsc) interrupting the speaker frequentlyd) multitasking and focusing on other tasksPart 2: Short Answer Questions (15 points)Answer the following questions briefly and concisely.1. Define business etiquette and why it is important in international business.2. Explain the difference between formal and informal communication in the workplace.3. How can effective communication contribute to conflict resolution?4. Discuss the role of technology in business communication.5. What strategies can be used to improve cross-cultural communication in a diverse workplace?Part 3: Essay Questions (75 points)Choose one of the following essay questions and write a detailed response.1. Discuss the importance of effective written communication in business. Provide examples and explain how it can impact the success of an organization.2. Analyze the role of non-verbal communication in business negotiations. Explain how body language, facial expressions, and gestures can influence the outcome of a negotiation. Provide examples to support your analysis.3. Compare and contrast different communication styles in different countries. Choose two countries and discuss their cultural norms and communication preferences. How can understanding these differences improve business relationships?4. Evaluate the impact of social media on business communication. Discuss the advantages and disadvantages of using social media platforms for professional purposes. Provide examples and recommendations for using social media effectively in a business context.ConclusionEffective communication is crucial in the world of business as it facilitates understanding, builds relationships, and enhances productivity. By mastering the key principles and techniques of business communication, professionals can achieve success in their respective fields. It is essential to continuously develop and refine communication skills, adapt to diverse cultural contexts, and utilize technology in a strategic manner. Through effective communication, organizations can overcome challenges, resolve conflicts, and thrive in a globalized business environment.。
商务英语考试试题Part I: Listening Comprehension (30 points)Section A: Short Conversations1. (5 points)Speaker A: Good morning. May I help you?Speaker B: Yes, I'd like to inquire about the availability of meeting rooms on the 20th of this month.Speaker A: Sure. Could you please provide me with your name and contact information?Speaker B: Of course. My name is John Smith, and you can reach me at 555-1234.Question:What does the man want to know?A. The meeting room availability on the 20th.B. The contact information of the receptionist.C. The reservation details for next month's meeting.2. (5 points)Speaker A: Hi, Mark. How's the new marketing campaign going?Speaker B: Not so well. We're not seeing the expected results.Speaker A: Have you analyzed the reasons behind this setback?Speaker B: Yes, it seems that our target audience is not responding positively to the advertising message.Question:What is the main problem with the marketing campaign?A. The campaign is not achieving the expected results.B. The target audience is not aware of the advertising message.C. The marketing team has not analyzed the setback properly.Section B: Passages3. (10 points)You will hear a passage about tourism in China. Listen carefully and answer the questions.Question 1:What is the focus of the passage?A. The increase in international tourists visiting China.B. The top tourist attractions in China.C. The impact of tourism on China's economy.Question 2:What is the purpose of the passage?A. To provide recommendations for travelers in China.B. To inform about the development of tourism in China.C. To promote future tourism partnerships with China.4. (10 points)You will hear a passage about effective business communication skills. Listen carefully and answer the questions.Question 1:What is the purpose of effective business communication?A. To build and maintain professional relationships.B. To gain a competitive advantage in the market.C. To increase profits for the company.Question 2:According to the passage, what are the key components of effective communication?A. Clear and concise messages, active listening, and nonverbal cues.B. Extensive vocabulary, strong voice projection, and technical knowledge.C. Formal language, detailed reports, and persuasive speaking.Part II: Reading Comprehension (40 points)Section A: Multiple Choice QuestionsRead the following passage and choose the best answer to each question.Quality Control in ManufacturingQuality control plays a crucial role in ensuring that manufacturing processes are efficient and products meet or exceed customers' expectations. It involves monitoring and maintaining the desired level of quality throughout the production process. Here are some key aspects of quality control:1. Inspection: Regular inspections are carried out to identify defects or issues in raw materials, components, and finished goods. This helps in early detection of problems and avoids costly rework or customer complaints.2. Testing: Various tests are performed using appropriate equipment and techniques to ensure that products meet required specifications and comply with industry standards. This includes checks for dimensions, performance, strength, and durability.3. Quality Documentation: Comprehensive documentation is essential for traceability and providing evidence of adherence to quality standards. This includes records of inspections, testing results, and any corrective actions taken.4. Continuous Improvement: Quality control is an ongoing process that aims to continuously improve performance and reduce defects. Feedback from inspections, testing, and customer feedback plays a vital role in identifying areas of improvement and implementing corrective measures.5. Training and Education: Proper training programs are essential to ensure that employees understand quality control procedures, standards, and the importance of their roles in maintaining product quality.Question 1: What is the main purpose of quality control in manufacturing?A. To exceed customers' expectations.B. To reduce defects and improve performance.C. To implement traceability and documentation.Question 2: What role does comprehensive documentation play in quality control?A. It helps in early detection of problems.B. It provides evidence of adherence to quality standards.C. It ensures proper training programs for employees.Section B: Passage CompletionRead the following passage. Choose the best option to complete each blank.International Business EtiquetteIn today's globalized business world, understanding and adhering to appropriate international business etiquette is key to successful cross-cultural communication and building strong business relationships. Here are some (1)_______________ for conducting business in different countries:1. France: Punctuality is highly valued in France, so be sure to arrive on time for meetings. Addressing people using their formal titles, such as "Monsieur" or "Madame," is also customary.2. Japan: Bowing is a common form of greeting in Japan. Business cards, known as meishi, are exchanged with both hands being held out, and they should be handled with respect.3. Brazil: Building personal relationships is important in Brazil. Business meetings often start with some small talk and conversation unrelated to business matters. It is also common to exchange kisses on the cheeks when greeting someone.4. Saudi Arabia: Respect for Islamic traditions and customs is crucial in Saudi Arabia. Women should dress modestly and meetings should be arranged in advance, preferably through a local contact.(2)_______________, it is always a good practice to research and familiarize yourself with the specific etiquette of the country you will be conducting business in.Question 1: What phrase best completes (1)?A. guidelines and practicesB. recommendations and adviceC. customs and traditionsQuestion 2: What phrase best completes (2)?A. To concludeB. As a resultC. In conclusionPart III: Writing (30 points)Write an email to your business partner, John, to:1. Confirm a meeting time and date for next week.2. Discuss the agenda for the upcoming meeting.3. Request any necessary documents or materials prior to the meeting. Remember to:- Use a professional and polite tone.- Keep the email concise and to the point.- Sign off appropriately.(Write your email on the following pages.)。
《商务英语》考试试题及答案商务英语考试试题及答案商务英语考试（Business English Test，简称BET）是针对商务环境下英语语言能力的测试，涉及商务沟通、商务文化、商务礼仪等方面。
以下是BET的考试试题及答案，供读者参考。
一、选择题1、在商务场合中，下列哪个词汇属于更为正式的称呼？ A. guy B. sir C. mate D. boss 答案：B. sir2、在商务谈判中，下列哪个语句属于礼貌的表达方式？ A. No way B.I think so C. You're wrong D. It doesn't matter 答案：B. I think so3、在商务活动中，下列哪个行为符合商务礼仪？ A. 穿着休闲装参加谈判 B. 在会议上发表言论前先做笔记 C. 在商务场合频繁使用手机 D. 在商务宴请时点价格昂贵的菜品答案：B. 在会议上发表言论前先做笔记二、填空题4、在商务活动中，我们常常使用电子邮件进行沟通。
以下是一封商务邮件的示例： Dear [Name], I am writing to [purpose of email].If you have any questions or need more information, please [request]. Thank you. Best regards, [Your Name] 请问，在"[purpose of email]"处应填写什么内容？答案：填写邮件的目的，例如："invite you to a business meeting"（邀请您参加商务会议）等。
41、在商务谈判中，有时候会出现僵局。
以下是一个解决商务谈判僵局的示例： Person A: We cannot accept your price. It's too high. Person B: I understand your concern. We can offer a better discount if you purchase more items. 请问，Person B是如何解决谈判中的僵局？答案：Person B通过提供更多的优惠来打破谈判中的僵局，即提供更多的折扣给对方，以换取更多的购买量。
商务英语试卷及参考答案商务英语试卷一、选择题1、In business negotiations, which of the following is the most effective opening gambit? A. Aggressive posturing B. Passive concession C. Tactical maneuvering D. Bold assertion2、Which of the following is NOT an example of business etiquette?A. Dressing professionallyB. Handling emails appropriatelyC. Maintaining a positive attitude during meetingsD. Cursing in front of clients3、Which of the following best defines the concept of "soft skills" in business? A. Technical abilities related to a specific job B. Abilities to handle interpersonal relationships effectively C. Abilities to perform complex analytical tasks D. Abilities to manage and lead teams4、In a meeting, a colleague starts a tirade about a supplier who has disappointed them. The best way to handle this situation is to: A. Interrupt and redirect the conversation B. Agree with the colleague and pile on the criticism C. Listen patiently andevaluate the supplier's performance yourself D. Remain silent and avoid getting involved5、Which of the following best represents the concept of "win-win" in business? A. A situation where one party benefits more than the other B. A situation where both parties benefit equally C. A situation where neither party benefits D. A situation where both parties benefit as a result of conflict二、简答题6、Please explain the concept of "bartering" and provide a real-life example.61、How can businesses use social media effectively to promote their products or services?611、Describe a challenging business situation you have faced and how you overcame it.6111、What are the primary goals of a business letter? Provide an example of a well-written business letter.61111、What are some common mistakes made in business emails and how can they be avoided?参考答案一、选择题1、正确答案是C. Tactical maneuvering。
I. Interpret the following sentences into English.(20%)1、我坚信您的来访将促进我们双方的了解和友谊。
2、这样大的订单，我们通常是在收到有关信用证后两个月内交货。
3、你们的报盘比你们在其它国家的竞争对手所报的一些价格要高。
4、不过，按照惯例，除非你方要求，否则我们是不投保这些险种的。
5、由于你方的价格偏高，目前我们很难推销你方的数码摄相机。
6、如有劣质货物交达，本公司就永远不会再下定单了。
7、如一方未能履约，另一方有权终止合同。
8、由于你方不同意降低价格，我们只好到他处订货。
9、要是那样的话，您能否接受远期信用证，允许我们延迟付款，比如，见票后60天付款？10、如果是我们的错，我们会乐意地赔偿贵方的损失的。
11、我是不是有足够的时间办理入境和通关手续呢？12、假如你方给3% 的佣金，我们将向你试订一批货。
13、请告诉我您需要的数量，这样我们才好安排生产和装运。
14、顺便问一下，如果我想要货物在圣诞节前交的话，我什么时候必须开立信用证？15、鉴于我们过去几年的友好合作关系，我们各让一步吧，我把价格降低3%。
16、交货的延误是由于你们信用证的延误。
你们的信用证昨天才到达。
17、若你方愿意降低价格，比方说3%，我们愿向你方试订此货。
18、我确定所有的货物在装运前都包装得很好。
它们一定是在运输过程中遭到损坏。
19、您所说的有道理，但事实是原材料价格已经大幅上涨。
20、一旦收到你们的确认，我们就会通知厂方开始生产。
21、很抱歉给你带来这么多不便，但我们必须满足顾客的要求。
22、我们是一家中美合资企业，注册资本为1000万美元。
23、如果你方愿意减价，譬如说减10%，也许能达成交易。
24、如果你们购买10万美元以上，我们同意给你5%的折扣。
25、转船会延迟交货、容易造成损坏。
因此，我们仍然希望能够安排直运。
26、我们的回样将于本周末寄给您，请尽快确认，以便我们开始大批生产。
《商务英语会话》期末考试（口试准备题）Sales Call1. 我们得知你们公司经营电子产品的出口贸易，因此特地来拜访你们公司，希望与你们公司建立贸易关系。
2. 请说出电话常用口语5句。
At the Fair3. 我们公司做皮革制品出口已经有许多年的历史了。
我们的皮革制品在国内外市场都深受欢迎。
我们愿意和世界各国商人发展贸易往来。
Foreign Trade Policy4. 我过去是做玻璃器皿生意的。
但是，玻璃器皿生意行业竞争性太强，生意不好做，所以我改行搞丝绸服装了。
5. 国际间进行贸易的方式原本就是多种多样的，分期付款也罢，补偿贸易也罢，无论采用那种贸易方式，都是贸易双方具体情况的需要，也必须符合双方的利益。
只有这样贸易才能扩大、发展。
6. 说出4条中国对外贸易政策。
Inquiry7. 我们的产品在国际上素以品质优良和价格合理而著称，深为顾客喜爱。
经常供不应求。
在同系列产品中，我们的价格是偏低而不是偏高。
8. 中国纺织品素以质地优良、价格合理而著称。
它们在欧洲市场十分畅销。
相信在你们国家也会找到广阔销路的。
Offer9. 我们的价格是贵了一点点，但物超所值呀。
其实我们的价格是很有竞争力的。
10. 我们的空调质量稳定，在同类产品中没有能和它相比的。
而且我们有良好的售后服务。
最近我们收到很多这一产品的订单，货物供不应求。
11. 请以家乡特产为例做一个完整的报价。
Price12. 我们计算机效率和稳定性也有很大改善。
增添了先进的性能，因此操作更加方便，用户易于使用。
13. 你们必须把价格降下来，否则我们只好取消这笔买卖，并转向其他供应商了。
14. 现在让我听听你的报价。
不过首先我得提请你注意，你们报价必须有相当竞争力，否则是很难成交的。
15. 现在中国已经参加了世界贸易组织，是其成员之一，就更加要使自己的一些做法与国际惯例接轨。
这样做，既顺乎了世界贸易潮流，也对大家有利。
16. 这样的价格根本不可能。
商务礼仪英语试题及答案一、单选题（每题1分，共10分）1. When greeting someone in a business setting, which of the following is most appropriate?A. HuggingB. Shaking handsC. BowingD. Kissing on the cheek2. What is the correct attire for a formal business meeting?A. Casual clothesB. Business casualC. Suit and tieD. Jeans and a T-shirt3. During a business dinner, where should you place your napkin?A. On the tableB. In your lapC. On your plateD. In your pocket4. Which of the following is NOT a common business etiquette in English-speaking countries?A. PunctualityB. Respect for hierarchyC. Excessive personal questionsD. Politeness in communication5. What is the proper way to end a business meeting?A. By thanking everyone for attendingB. By abruptly leavingC. By starting a personal conversationD. By ignoring the meeting leader6. In a business context, which of the following is considered impolite?A. Making direct eye contactB. Interrupting others while they speakC. Using a firm handshakeD. Waiting for your turn to speak7. When making a business phone call, what should you do first?A. Introduce yourself and your companyB. Start discussing the business matterC. Ask if it's a good time to talkD. Leave a voice message8. What is the best way to address a person you have not met before in a business email?A. Dear Sir/MadamB. HelloC. Hi [First Name]D. To whom it may concern9. In a business presentation, which of the following is most important?A. The length of your presentationB. The clarity of your messageC. The use of complex languageD. The number of slides10. When should you send a follow-up email after a business meeting?A. Immediately after the meetingB. Within 24 hoursC. After a weekD. Never二、多选题（每题2分，共10分）11. Which of the following are considered good practices when exchanging business cards?A. Present your card with both handsB. Read the card carefully before putting it awayC. Write notes on the cardD. Place the card on the table12. What are some appropriate topics for small talk during a business event?A. The weatherB. Current eventsC. Personal health issuesD. Hobbies and interests13. In a business negotiation, which of the following behaviors are considered respectful?A. Listening activelyB. Interrupting the other partyC. Asking for a break when neededD. Using aggressive language14. What should you do when you are invited to a business lunch?A. Arrive on timeB. Order the most expensive item on the menuC. Engage in business discussionsD. Split the bill evenly15. Which of the following are considered professional email practices?A. Keeping the subject line clear and conciseB. Using all capital letters in the body of the emailC. Including a signature with contact informationD. Sending emails with multiple exclamation marks三、判断题（每题1分，共5分）16. It is acceptable to use first names when addressing business colleagues after the first meeting. ( )17. In a business context, it is polite to keep your phone on silent mode during meetings. ( )18. It is common to bring a gift to a business meeting in many cultures. ( )19. It is appropriate to use humor in all business presentations. ( )20. It is considered impolite to decline an invitation to a business dinner. ( )四、简答题（每题5分，共15分）21. What are three key elements to consider when preparingfor a business negotiation?22. Describe the proper etiquette for using a smartphoneduring a business meeting.23. Explain the importance of punctuality in a businesssetting and provide examples of how it can affect your professional image.五、案例分析题（每题10分，共20分）24. You are attending a business conference in a foreign country. Describe the steps you would take to ensure you are aware of and respect the local business customs and etiquette.25. Imagine you are hosting a business dinner forinternational clients. What considerations would you make to ensure the event is successful。
BEC商务英语（高级）口语模拟试卷29(题后含答案及解析)题型有：1. SECTION 1 INTERVIEW (ABOUT 3 MIN) 2. SECTION 2 MINI PRESENTATIONS (ABOUT 6 MIN)In this part of the test you are asked to give a short talk on a business topic. You have to choose one of the topics from the three below and then talk for about 1 minute. You have 1 minute to prepare your ideSECTION 1 INTERVIEW (ABOUT 3 MIN)1．Task Sheet for Candidate A Task Sheet 1A: Managerial skills: certain skills developed to be successful in a particular positionB: Advertising promotion: key components to advertise a new product successfullyC: Business risks, how to face risks and challenges in business Task Sheet for Candidate B Task Sheet 2A: Corporate culture: Elements involved in creating the norm, beliefs and philosophies of the organizationB: Innovation：how to make a corporation full of new and better ideasC: Decision-making: how to make a decision effectively正确答案：Interviewer: Now, I will give each of you three topics. You will have to choose one from them, prepare for it in one minute and talk about it for one minute. OK? Liming, here are your topics. And here are yours, Liulili. You can make notes on the paper I gave you during your preparation.All right. Liming, which topic are you going to talk about?Liming: I’d like to talk about At Managerial skills.Interviewer: OK. You have one minute to talk. Liulili and I will listen to you. Liulili, after Liming’s talk, you have to ask him a question. Now, Liming, you may start. I’ll stop you at the end of one minute.Liming: Managers are responsible for seeing that their subordinates perform the work. To do this effectively, managers need to develop certain skills to be successful in a particular position. Firstly, managers must have enough technical knowledge to communicate effectively with their subordinates and superiors although it is not necessary for them to know all the technical aspects of the work they are managing. And they must have enough technical knowledge to gain some credibility with their subordinates. Secondly, creative thinking is very important. Good managers should put all of their smaller decisions in a broader, long-term perspective that benefits the total organization. Last but not least, good managers must have a way with people. That is to say, managers should have some human skills. Getting along well with people is very important.Interviewer: Thank you. It’s time. Now, Liulili, what is the question you’d like to ask Liming?Liulili: Liming, how do you get along with your subordinates?Liming: Well, I communicate regularly with them, understand the needs of them, and show a true appreciation for them.Interviewer: OK. Now, Liulili, it’s your turn. Which topic have you chosen, please?Liulili: Corporate culture.Interviewer: OK. You have one minute to talk. Liming and I will listen to you. Liming, after Liulili’s talk, you have to ask her a question. Now, Liulili, you may start. I’ll stop you at the end of one minute.Liulili: Different corporations have different corporate cultures. Organizationalculture is shaped by the values of the people who start the organization and those who carry on its leadership. Some elements create an organizational culture. Heroes are an integral element of corporate culture. They serve as role models for the other employees in a company. People identify with them and attempt to emulate them. Every company has its heroes. They play a very important role in promoting corporate culture. Rules and regulations are also important to corporate culture because they help reinforce desired behavior, which tell people what they are expected to do for their company and try to guide them along the right path. Corporation need a storyteller, who has been around the organization a long time and has done an outstanding job. He will share some stories with new people. The story is about the same basic theme: work hard and you will succeed.Interviewer: Thank you. Time is up. Now, Liming, what is the question you’d like to ask Liulili?Liming: How can a hero help a company develop a corporate culture?Liulili: Heroes symbolize the organization to the outside world. They represent the very best and motivate other employees to try to have the same good performance as them.Interviewer: Thank you.SECTION 2 MINI PRESENTATIONS (ABOUT 6 MIN)In this part of the test you are asked to give a short talk on a business topic. You have to choose one of the topics from the three below and then talk for about 1 minute. You have 1 minute to prepare your ideas.2．Investing Your company wants to make some investments. You have been asked to submit ideas on how to invest. Discuss, and decide together:?Which guidelines of investment you should follow?What field you can invest in正确答案：Interviewer: Well, Zhang Hong and Wang Kun, the last part of this speaking test is a discussion task. Your discussion topic is on this task card. You have about 30 seconds to read it carefully. After you have read the task, you will have a discussion on the given topic. Your discussion time is around three minutes. OK? Now read your task card.Well, can you start your discussion now? I’m going to listen to you and then ask you to stop at the end of three minutes.Wang Kun: Well, I think we should make some basic guidelines to smart investing. We should have clear goals. We will decide how many years we will invest for, what our needs will be in the future based on the condition of our company. And having realistic expectations is very important, you know, there is a saying “He who wishes to be rich in a day will be hanged in a year. ,Zhang Hong: I agree with you. And we should understand the range of possibilities. There is a diversified portfolio: One with a mix of stocks, mutual funds, bonds, and cash. Each of these products has different risks associated with them and also different potential rewards. Understand them before we buy, so there won’t be any big surprises later. Wang Kun: Yes, you are right. But in my opinion, investing money in the stock market is not the safest way in the world to make more money. There is no guarantee that the company will do well, and that the stock will go up.Zhang Hong: I can’t agree more. The stock may go up or down for anumber of very complex reasons. Everyone wants the stock market to go up. but sometimes even when a company does well the stock may go down. This is usually true for all stocks. The stock market is a very interesting and complex part of the business world.Wang Kun: But that doesn’t mean we could not invest in the stock. If we do, we’d better stay in for the long term and we have to weather the storm and we should not be toe greedy.Zhang Hong: Yes, you are right. We can also invest in Internet, which can help us to promote or sell products.Wang Kun: Good idea. Similarly we can invest in new technology to explore new markets. Although we cannot get quick profit, it is for our sustained development.Interviewer: Do you think it is better to invest in many different areas, or in only one.Interviewer: OK. Now, Wang Kun, it’s your turn. Which topic have you chosen, please?Wang Kun: Management communication.Interviewer: OK. You have one minute to talk. Zhang Hong and I will listen to you. Zhang Hong, after Wang Kun’s talk, you have to ask him a question. Now, Wang Kun, you may start. I’ll stop you at the end of one minute.Wang Kun: There is little doubt that effective management communications can improve productivity, employee commitment, and morale. However, an average of 25% of all management messages are lost at each organizational level. Thus, it is really important to know how to improve communications effectively as a manager. Most managers can effectively improve their communications and productivity by some basic guidelines. First, in order to help ensure top performance, high morale, and to make your employees feel wanted, needed, and indispensable to the success of the organization, you’d better communicate your overall purpose. Second, communicate your expectations. In this way, tangible performance standards can be provided to subordinates. Third, you can provide feedback on performance. What’s more, communicate all changes. Subordinates react much better to changes when they know in advance that change is coming. Also, if at all possible, let the people affected by the change have a chance to comment upon the proposed change before it actually occurs. Finally, you can communicate face to face. During these personal contacts, it is important that managers communicate openly and directly. Do not hold back information; rather share it naturally and easily. Then . ..Interviewer: Thank you. Time is up. Now, Zhang Hong, what is the question you’d like to ask Wang Kun?Zhang Hong: Annual performance reviews are the most common ways of providing feedback, but why are they frequently ineffective?Wang Kun: It is because the manager does not honestly tell the subordinate what he or she needs to improve upon, and subordinates need much more information than what is in the annual review.Interviewer: Thank you.。
