chapter 1 Communication introduction外文文献

Chapter One IntroductionAims of this chapter:1.To define the term of intercultural communication and discuss its concepts2.to point out the complexity involved with intercultural communicationPre-class:The literature on international business is filled with examples of intercultural miscummunication and blunders, wchich show the results of miscalculating --- or simply ignoring ----the cultural dimension of internation business.To identify and analyze cultural differenes so as to avoid such kinds of misunderstanding in international communication, you need to have a basic framework for underatanding of factors that influence intercultural comunication. The purpose of this course is to help you increase your cultural awareness and sensitivity. It also intends to help you develop effective strategies in dealing with potential cultural conflicts and improve your intercultural communicative competence.Features of intercultural communication1.it’s a universal phenomenon. It occurs everA ywhere in the world. When you talk with anAmerican teacher, or send email to a foreigner, or even when you watch a foreign film or read an English novel, you are engage intercultural commnucation. As a result of this communication, whther face-to-face, communicating over the internet, watching a movie, or reading a book, if you are receiving messages from another culture, then you are involved in intercultural communication.2.The communication between cultures has bee文化一词是从日文中借鉴过来的。

(1) Intercultural communication (2) Cross-cultural communication (跨文 化传播) (3) International communication (4) Comparative mass communication (比较大众传播)
Core Content of ICC
(Rich and Gudykunst)
Interracial
International
Intercultural Communication
Interethnic
Intracultural
(Gudykunst and Hammer, 1987)

Four Categories of ICC
Question for Discussion:



1. Can you distinguish intercultural and crosscultural communication? Please give specific examples to illustrate international, interethnic, interracial communication. 2. Compare the core content of intercultural communication study as proposed by Rich and Gudykunst. 3. Please try to come up with at least 3 cases in your daily life to illustrate the features of intercultural communication phenomenon.

Defining Intercultural Communication
International Communication
Chinese Chairman
American President
Defining Intercultural Communication
Interracial Communication

Chapter 1
Introduction to ICC
Learning Objectives
Define intercultural communication. Understand the importance of
intercultural communication. Briefly describe the developmental
Five Forms of ICC
(Rich ,1974)
(1) Intercultural communication (2) International communication (国际间
传播) (3) Interracial communication (种族间传
播)
(4) Interethnic or minority communication (少数民族间传播)
Four Categories of ICC
(Gudykunst and Hammer, 1987)
(1) Intercultural communication (2) Cross-cultural communication (跨文
化传播) (3) International communication (4) Comparative mass communication

提问题 有话也要少讲 不要批评 不要打断 集中精神 站在对方立场 让对方轻松 控制情绪 注意小动作
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第一，讲话不要在角落 第二，不要关门 第三，不要压低声音 第四，不要狼顾 第五，不要感觉你们很亲密
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Return
Audience
Skills:
1. 讲话的人要把话讲给别人听，要怎么讲； 2. 听的人要怎么去听。
Audience
Attitudes 话说大唐末年，正值兵荒马乱之时，物资奇缺。隆冬 时节，有一秀才去买柴。他对卖柴的人说：“荷薪者过 来！”卖柴的人虽然听不懂“荷薪者”（担柴的人）三个 字，但是听得懂“过来”两个字，于是把柴担到秀才前面。 秀才开口便问：“其价如何？”卖柴的人听不太懂这 句话，但是听得懂“价”这个字，于是就告诉秀才价钱。 秀才接着说：“外实而内虚，烟多而焰少，请损之。（你 的木材外表是干的，里头却是湿的，燃烧起来，会浓烟多 而火焰小，请减些价钱吧。）” 卖柴的人愣了半天，还是听不懂秀才的话，于是担着 柴就走了。 寒风中等柴烧的秀才也是好不郁闷啊。 问题：1.为什么卖柴人听不懂秀才的话？ 2.听不懂秀才的话是卖柴人一人的问题么？
Management Communication
Chapter 1 Communication Introduction
Objectives:
Communication and the Basic Models Basic Elements Elements of Communication Process Tactics for Effective Communication Barriers and Control to Communication