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大学工商管理专业英语教材IntroductionIn today's highly globalized and competitive business world, proficiency in English has become an essential skill for students majoring in Business Administration. The purpose of this article is to introduce a comprehensive and practical English textbook specifically tailored to meet the needs of students studying Business Administration in university settings. The textbook aims to enhance students' language abilities, business knowledge, and cross-cultural communication skills.Chapter 1: Introduction to Business AdministrationThis chapter provides students with a general overview of the field of Business Administration. It covers key concepts such as organizational structure, management functions, and the role of business in society. In addition to building a solid foundation of business knowledge, students will also be introduced to relevant English vocabulary and terminology commonly used in the business world.Chapter 2: Business CommunicationEffective communication is vital in the business environment. This chapter focuses on improving students' English language skills for various business communication purposes, including writing emails, making presentations, and participating in meetings. Practical exercises and real-life case studies are included to enhance students' understanding and application of business communication strategies.Chapter 3: Marketing and AdvertisingMarketing plays a crucial role in any business's success. This chapter explores marketing principles and strategies, including market research, segmentation, branding, and advertising. Students will learn to analyze marketing campaigns and develop English language proficiency in presenting marketing plans and strategies effectively.Chapter 4: International BusinessIn the increasingly interconnected global marketplace, understanding international business practices is essential. This chapter introduces concepts related to international trade, global economics, cultural diversity, and managing multinational enterprises. Students will develop language skillsfor negotiating, collaborating, and conducting business across different cultures and markets.Chapter 5: Financial ManagementFinancial management is a fundamental aspect of business administration. This chapter covers key topics including financial statements, budgeting, investment strategies, and risk management. Students will practice using English to analyze financial data, discuss financial performance, and make informed business decisions.Chapter 6: Human Resource ManagementThe success of any organization heavily relies on effective management of its human resources. Students will learn about recruitment processes, employee training and development, performance evaluation, and employee motivation. The chapter helps students develop English language skills inareas such as conducting job interviews, delivering employee feedback, and resolving conflicts in the workplace.Chapter 7: Business Ethics and Corporate Social ResponsibilityIn today's society, businesses are expected to operate ethically and sustainably. This chapter explores the importance of business ethics and corporate social responsibility. Students will engage in discussions and debates, improving their English language proficiency while considering ethical dilemmas and the impact of business decisions on society.Chapter 8: Entrepreneurship and InnovationEntrepreneurship and innovation are crucial drivers of economic growth and societal advancement. This chapter introduces students to the world of entrepreneurship, including business planning, opportunity recognition, and managing a startup. Students will enhance their English language skills by developing business pitches, presenting innovative ideas, and analyzing successful entrepreneurial ventures.ConclusionThis English textbook for students majoring in Business Administration provides comprehensive coverage of key topics in the field. By integrating language learning with business knowledge, students will develop the necessary skills to excel in today's dynamic and competitive business environment. This textbook aims to empower students with effective communication abilities, cross-cultural competencies, and a solid foundation in business principles.。
英语第二章Organized societies throughout the world operate within various type of legal systems can be broken down into five broad categories :common law ,civil law, socialist law ,Islamic law and Hindu law .While these categories are, of course ,an oversimplification , with much overlapping , a company doing business in a legal system different from its own must learn the perimeters of the foreign law .for instance , under Islamic legal systems the paying of interest on money is forbidden .全世界有组织的社会在不同类型的法律制度下运作, 可以分为五大类：普通法、民法、社会主义法、伊斯兰法和印度教法。
而这些类别, 当然, 过于简单化, 多重叠, 一个公司在不同于自己的法律体系做生意必须借鉴国外法律的周长。
例如, 伊斯兰法律系统的支付利息的钱是被禁止的。
Common law countries include the united states , britain and former british colonies .The predominant characteristic of common law is its dependence on judicial decisions , that is the authority of prior decisions in resolving current cases.In recent times ,however ,these countries are passing more legislation ; the judicial rule therefore becomes increasingly a matter of interpreting statutes.英美法系国家包括美国、英国和英国前殖民地。
管理学专业英语教程第二版unit2答案1、You needn’t _______ me. I’m old enough to take care of myself. [单选题] *A. worry about(正确答案)B. write downC. put awayD. wake up2、The Spring Festival is on the way.Many shops have _______ huge posters with the word sales. [单选题] *A. put up(正确答案)B. put onC. put outD. put off3、I passed the test, I _____ it without your help. [单选题] *A.would not passB. wouldn't have passed(正确答案)C. didn't passD.had not passed4、Many volunteers _______ food and water to the local people in Japan after tsunami(海啸）. [单选题] *A. gave out(正确答案)B. cut outC. put outD. found out5、There are many_____desks in the room. [单选题] *rge old brown(正确答案)B.old large brownrge brown oldD.brown old large6、The children ______ visiting the museum. [单选题] *A. look overB. look forward to(正确答案)C. look forD. look after7、John suggest _____ anything about it until they found out more facts. [单选题] *A not to sayB. not sayC to say notD not saying(正确答案)8、She’s _______ with her present _______ job. [单选题] *A. boring; boringB. bored; boredC. boring; boredD. bored; boring(正确答案)9、Why don’t you _______ the bad habit of smoking. [单选题] *A. apply forB. get rid of(正确答案)C. work asD. graduate from10、The scenery is so beautiful. Let’s _______. [单选题] *A. take photos(正确答案)B. take mapsC. take busD. take exams11、I used to take ____ long way to take the bus that went by ____ tunnel under the water. [单选题] *A. a, aB. a. theC. a, /(正确答案)D. the, a12、--How is your friend coming?--I’m not sure. He _______ drive here. [单选题] *A. may(正确答案)B. canC. mustD. will13、I always get ______ grades than he does, so maybe I should help him more.（）[单选题] *A. bestB. better(正确答案)C. goodD. well14、Sitting at the back of the room（）a very shy girl with two bright eyes. [单选题] *A. is(正确答案)B. areC. hasD. there was15、Alice is fond of playing ____ piano while Henry is interested in listening to ___ music. [单选题] *A. the, /(正确答案)B. the, theC. the, aD. /, the16、（）, it would be much more sensible to do it later instead of finishing it now. [单选题] *A. FinallyB. MildlyC. Actually(正确答案)D. Successfully17、Sometimes Americans are said to be _____. [单选题] *A superficially friendB superficial friendC. superficial friendlyD. superficially friendly(正确答案)18、These two films are very interesting. I like them _____. [单选题] *A. eitherB. neitherC. allD. both(正确答案)19、35．___________ good music the teacher is playing! [单选题] *A．What(正确答案)B．HowC．What aD．What the20、Customers see location as the first factor when_____a decision about buying a house. [单选题] *A.makeB.to makeC.making(正确答案)D.made21、—Why do you look so ______?—Our team won the basketball match!（）[单选题] *A. angryB. excited(正确答案)C. nervousD. unfair22、( ) The Great Wall was listed by the UNESCO as ___ World Heritage Site. [单选题]*A. a(正确答案)B. theC.\D.an23、Since we have _____ money left,we can't afford the expensive computer. [单选题] *A. a littleB. a fewC. little(正确答案)D. few24、9．—Will there be more cars in the future?—________. [单选题] *A．See youB．Well, I'm not sure(正确答案)C．You're welcomeD．Thank you25、______ pocket money did you get when you were a child? （）[单选题] *A. WhatB. HowC. How manyD. How much(正确答案)26、I’m still unable to make myself_____in the discussion, which worries me a lot. [单选题]*A.understandB.understood(正确答案)C.understandingD.to be understood27、You have coughed for several days, Bill. Stop smoking, _______ you’ll get better soon. [单选题] *A. butB. afterC. orD. and(正确答案)28、I hope to see you again _______. [单选题] *A. long long agoB. long beforeC. before long(正确答案)D. long29、You could hardly imagine _______ amazing the Great Wall was. [单选题] *A. how(正确答案)B. whatC. whyD. where30、Stephanie _______ going shopping to staying at home. [单选题] *A. prefers(正确答案)B. likesC. preferD. instead。
