新概念第3册第26课ppt
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高中新概念英语第三册-Lesson 26(课文)TextLesson 26 Wanted: a large biscuit tin 征购大饼干筒No one can avoid being influenced by advertisements. Much as we may pride ourselves on our good taste, we are no longer free to choose the things we want, for advertising exerts a subtle influence on us. In their efforts to persuade us to buy this or that product, advertisers have made a close study of human nature and have classified all our little weaknesses.Advertisers discovered years ago that all of us love to get something for nothing. An advertisement which begins with the magic word FREE can rarely go wrong. These days, advertisers not only offer free samples but free cars, free houses, and free trips round the world as well. They devise hundreds of competitions which will enable us to win huge sums of money. Radio and television have made it possible for advertisers to capture the attention of millions of people in this way.During a radio programme, a company of biscuit manufacturers once asked listeners to bake biscuits and send them to their factory. They offered to pay $10 a pound for the biggest biscuit baked by a listener. The response to this competition was tremendous. Before long, biscuits of all shapes and sizes began arriving at the factory. One lady brought in a biscuit on a wheelbarrow. It weighed nearly 500 pounds. A little later, a man came along with a biscuit which occupied the whole boot of his car. All the biscuits thatwere sent were carefully weighed. The largest was 713 pounds. It seemed certain that this would win the prize. But just before the competition closed, a lorry arrived at the factory with a truly colossal biscuit which weighed 2,400 pounds. It had been baked by a college student who had used over 1,000 pounds of flour, 800 pounds of sugar, 200 pounds of fat, and 400 pounds of various other ingredients. It was so heavy that a crane had to be used to remove it from the lorry. The manufacturers had to pay more money than they had anticipated, for they bought the biscuit from the student for $24,000.Language points(Attention: The following points are not covered by the video. It is better for you to watch the video or listen tothe MP3 first and try to take notes on your own. Then you may check here to get more details. )1, No one can avoid being influenced by advertisements.Advertisements always exert influence on everybody.No one ,avoid, 双重否定No students can avoid being influenced by their teachers2, Much as we may pride ourselves on our good taste, we are no longer free to choose the things we want, for advertising exerts a subtle influence on us..让步状语从句,though, although,as引导让步状语从句,句子要采用倒装形式( adj. / adv. / n. / v.用在as之前)1.adj. + as + 主语+ 谓语Rich as he is, he is not happy.Tired as I was, I try to help them.2.adv. (much ) + as + 从句Much as I like you, I will not marry you.Much as I hate do it, I must stay home and study English.虽然我不愿意这么做,但我今晚必须呆在家里学习英语。
新概念英语第三册Lesson26重点句子及解析【课文】No one can avoid being influenced by advertisements. Much as we may pride ourselves on our good taste, we are no longer free to choose the things we wants, for advertising exerts a subtle influence on us. In their efforts to persuade us to buy this or that product, advertisers have made a close study of human nature and have classified all our little weaknesses.Advertisers discovered years ago that all of us love to get something for nothing. An advertisement which begins with the magic word free can rarely go wrong. These days, advertisers not only offer free samples, but free cars, free houses, and free trips round the world as well. They devise hundreds of competitions which will enable us to win huge sums of money. Radio and television have made it possible for advertisers to capture the attention of millions of people in this way.During a radio programme, a company of biscuit manufacturers once asked listeners to bake biscuits and send them to their factory. They offered to pay $10 a pound forthe biggest biscuit baked by a listener. The response to this competition was tremendous. Before long, biscuits of all shapes and sizes began arriving at the factory. One lady brought in a biscuit on a wheelbarrow. It weighted nearly 500 pounds. A little later, a man came along with a biscuit which occupied the whole boot of his car. All the biscuits that were sent were carefully weighed. The largest was 713 pounds. It seemed certain that this would win the prize. But justbefore the competition closed, a lorry arrived at the factory with a truly colossal biscuit which weighed 2,400 pounds. It had been baked by a college student who had used over 1,000 pounds of flour, 800 pounds of sugar, 200 pounds of fat, and 400 pounds of various other ingredients. It was so heavy that a crane had to be used to remove it from the lorry. The manufacturers had to pay more money than they had anticipated. For they bought the biscuit from the student for $24,000.【课文翻译】没有人能避免受广告的影响。
新概念英语第三册第26课:Wanted a large biscuit tinLesson 26 Wanted: a large biscuit tin征购大饼干筒 Listen to the tape then answer the question below.听录音,然后回答以下问题。
Listen who the prize for biggest biscuit?No one can avoid being influenced by advertisements. Much as we may pride ourselves on our good taste, we are no longer free to choose the things we want, for advertising exerts a subtle influence on us. In their efforts to persuade us to buy this or that product, advertisers have made a close study of human nature and have classified all our little weaknesses. Advertisers discovered years ago that all of us love to get something for nothing. An advertisement which begins with the magic word FREE can rarely go wrong. These days, advertisers not only offer free samples, but free cars, free houses, and free trips round the world as well. They devise hundreds of competitions which will enable us to win huge sums of money. Radio and television have made it possible for advertisers to capture the attention of millions of people in this way.During a radio programme, a company of biscuit manufacturers once asked listeners to bake biscuits and send them to their factory. They offered to pay $10 a pound for the biggest biscuit baked by a listener. The response to this competition was tremendous. Before long, biscuits of all shapes and sizes began arriving at the factory. One lady brought in a biscuit on a wheelbarrow. It weighed nearly 500 pounds. A little later, a man came along with a biscuit which occupied the whole boot of his car. All the biscuits that were sent were carefully weighed. The largest was 713 pounds. It seemed certain that this would win the prize. But just before the competition closed, a lorry arrived at the factory with a truly colossalbiscuit which weighed 2,400 pounds. It had been baked by a college student who had used over 1,000 pounds of flour, 800 pounds of sugar, 200 pounds of fat, and 400 pounds of various other ingredients. It was so heavy that a crane had to be used to remove it from the lorry. The manufacturers had to pay more money than they had anticipated, or they bought the biscuit from the student for $24,000.参考译文没有人能避免受广告的影响。
新概念英语第三册:新概念英语第三册课后题及答案Lesson26
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1D
tempt vt.诱惑,引诱,吸引,使感兴趣
disposal n.处理,处置,布置,安排,配置,支配
promote vt.宣传,推销(商品)
2A
3C
4C be proud of
5B love doing/love to do
6A本句描述的是事实,不该用if条件语句。
当修饰主语的定语从句过长而谓语过短,一般将定语从句置于句位。
7C in length(adv.长度),in height
in width(adv.宽度方向上),in weight,in depth
8D
9C
some or other(不确定的)某一个=this or that
one or other或者这个,或者那个
10D attraction n.吸引,吸引力
11B occupy(vt.占有,拥有,占领,占据)=take up占据
12A
今天的内容就介绍到这里了。
1.influence: power to make people behave or think without using direct forct or commands.N.-have influence on sth.-exercise ~ on sth.-work ~ on sb.Eg. Advertisement has a subtle influence on us.-under the ~ ofEg.All of the staff are working hard and efficiently under the influence of the menace of dismissal.-under the ~ of liquor:a humorous way to mean drunkV.-to influence sb. to do sth.Eg. His admiration towards his father influences the boy to follow his father's step.对比affect: 客观、不好的影响Eg.We were all deeply affected by the news of her death.Eg.Heavy smoking affects his health.effect n.-to have an effect onEg.Inflation has a disastrous effect on economy.-(formal) to make something happen (正式)实现Eg.The girl's tears effected her desired doll.2.Taste1)Eg.strong taste of coffeeEg.a funny taste of sour milk 酸牛奶的一股怪味2)Eg.have good/bad/no taste in sth.Have an ear for music/have an eye for arts3)Eg.have a taste of this souphave a bite of the pie3.Exert-exert pressure/control/influence on sb.Eg. His wife ~ a lot of pressure on him to change his present job.-exert oneself to do=make an effort to do=exert all one's strength to dospare no effortEg.The tradesman exerted all this strength to persuade me to buy this goods. N.exertion4.Subtle-not easy to notice or understand unless you pay full attentionEg.subtle distinctions-clever esp. In onder to deceive peopleEg.a subtle design/mindDelicate: requiring careful treatment or likely to go wrong at any moment Eg.a delicate relation/subject/affair 微妙的关系|话题|事件Eg.a delicate instrument 灵敏的仪器反义:concrede5.Advertise-advertise forEg.advertise for a new sales manager- ~ sth.advertisement [əd'və:tismənt(英), ,ædvə'taizmənt(美)]-place/insert/put an advertisement for sth. On TVadvertising agency 广告公司want ads. 招聘广告Man Friday is wanted in office! 要找一个办公室打杂的!6.Classify-classify sth. Aseg.Pumas are classified as cat-like animals.GroupCategorizeEg. As Winston Churchill put it:"People are categorized into two groups-for one, work is work, pleasure is pleasure; but for the other, work and pleasure are one."SortEg.sort emails 分拣邮件Assorted sizes 各式大小Fall into a category/group 属于……种类Eg. Pandas as well as pumas fall into a category.Label sth...as分类(贴标签);被冠以……头衔Eg. The poor man was labeled as a trouble maker.7.Magic1) 魔术Work magicBlack magic 巫术2) charmThe magic of loveIt works like a charm. 真神了。