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Or through a press conference, we want the world to know about our understanding of our investment environment, preferential policies, improve our visibility; or how many projects launched.After the goal is established, and then around the target to collect a variety of information, develop various programs, and finally check whether the target is achieved.Two, extensive collection of all aspects of informationThe second step of the investment planning procedure is to collect information widely and to obtain information.Information collection for investment work, it is particularly important.To some extent, the investment process is a process of gathering information, looking for opportunities, and looking for partners.A region, a unit of information flow, a wide range of information, it is possible to get more investment opportunities, and achieved good results.If the information is blocked, and the outside world is very little communication, in order to recruit more projects is unthinkable.Therefore, in the investment planning, collecting information, access to information is a very important part of.Gather information to grasp the following points: first, it is not only to focus on information, but also do not let go of the extensive information.If we plan a news conference, in advance to focus on the collection and news conference related information and information, but also do not let go with some of the information and information.Because sometimes a little attention can get some unexpected harvest.This point in the history of Guangzhou economic and Technological Development Zone, China Merchants, there are many cases.Such as a square project is the occasional news from the press and therefore introduced.Second, attention should be paid to improve the collection of information, access to information means.Information is changing rapidly, the information exchange is becoming more and more frequent, the information flow is increasing, the way of obtaining information is constantly updated.We should try to use a variety of advanced means to collect information.Third, the information should be processed in a timely manner, and improve the ability of processing information.The information is timely, within a certain period of time, only the value of information, outdated information is not worth a penny.We need to improve the analysis, processing and processing of information, the information processing, so that the value of information greatly increased.Three, the development of various types of investment programsPlanning is an important process of investment planning, because the pros and cons of the program directly affect the number of business planning process, directly related to the size of the effect of investment.Therefore, it is necessary to attach great importance to the development of investment programs, this link.Investment plan to consider two factors: first, the feasibility of the program, the two option is optional.To develop business plans to meet the actual needs of the target to be able to achieve, or that can be achieved through efforts.Can not ignore the actual and may be out of thin air racking our brains, unrealistic, to formulate the plan can not be achieved.The optional scheme, at the same time is to make all kinds of solutions, in order to facilitate the decision to choose which characters the optimal solution.Why should also put forward all kinds of investment program? This is because the scheme and implementation between there is a time difference, this time difference, may make the whole investment environment changes due to changes in policy, market or political, military, cultural and other factors, so that the original formulation of the investment program can not be implemented.If we formulate several types of investment projects at the same time, when a program is not feasible, it can be implemented in another program, so that it can be changed into a passive.For example, in the planning of overseas news conference, you can advance in the United States, Germany or Japan and other categories of programs held in order to compare the choice.Four, comparison and choice of various programsVarious types of investment schemes are proposed, and the comparison and selection of the most suitable and the most ideal plan has become an important part of the decision making significance.If the program is a good choice, and then carried out the work will be possible to achieve good results; if the program is not properly selected, it will affect the results.So, how to compare the choice of various types of investment programs, first, to consider whether the investment plan and our long-term strategic objectives are consistent with the investment.As already mentioned, the investment is a systematic project, we on the local investment work should stand on the strategic point of the target positioning accuracy of the organization in a specific investmentpromotion activities, we must first consider the investment program is consistent with our long-term business objectives.Second, to choose a higher rate of success of a program.The size and the success rate of the project scientific and creative, but also with the political, economic and religious, cultural, geographical and other factors, both sides should choose good intentions, grasp the larger investment object.Third, to choose a smaller cost, and the effect is relatively good a program.Cost includes opportunity cost and monetary cost.Opportunity cost is the price we pay when we get a chance to get another chance.If we decide to move to the United States一、确立目标招商策划是招商过程的第一步，那么，招商策划程序的第一步又是什么呢?策划程序的第一步是确立目标。
沈阳舒迎健康用品有限公司舒迎招商手册沈阳舒迎健康用品有限公司招商手册1.企业介绍： (2)1.1企业简介： (2)1.2企业文化篇： (2)1.3企业研发力、生产力： (3)1.4企业发展历程： (4)1.5企业证件与荣誉： (5)2.纽卡馨系列产品： (5)2.1纽卡馨产品核心——碳毫微： (5)2.2碳毫微检测数据 (6)2.3纽卡馨产品展示： (6)2.4纽卡馨产品的优势: (6)3.市场分析： (7)3.1保健与采暖行业现状： (7)3.2健康用品的市场发展： (9)3.3未来市场潜力巨大： (10)3.4国家政策支持及企业背景： (10)4.企业的加盟： (11)4.1加盟条件： (11)4.2加盟流程 (12)4.3企业加盟政策： (12)4.4企业的加盟支持： (14)5.效益分析（盈利分析） (14)5.1店面销售分析: (14)5.2渠道销售分析: (14)招商手册1.企业介绍：1.1企业简介：沈阳舒迎健康用品有限公司于1995年成立，并同期建立了集研发、生产、销售于一体的大型现代化经济实体。
专业生产各类健康用品，产品广泛用于航空、医药、旅游、家庭、汽车、餐饮等多种行业。
遍布东北辐射全国，以及日、美、韩、法等10多个国家，尤其受到韩日等国家民众的欢迎。
舒迎公司本着“清新健康完美”宗旨，继生物能量石、玛瑙系列产品之后，又开发出了具有划时代意义的纽卡馨系列产品，具有绿色、环保、健康、安全、高效、节能、薄软、舒适等优点，已受到消费者广泛的认同。
1.2企业文化篇：舒迎使命：舒迎致力于亚健康领域并居于领先地位，以解决亚健康问题、引领健康时尚为己任，以中华各民族医学为基础，运用跨学科技术为顾客第一时间提供高品质产品、服务与思想。
舒迎企业本着以诚信为经营原则、规模化生产、人性化服务、雄厚的研发资源赢得市场，全面打造一流民族健康品牌，迅速拓展国际市场，让舒迎走向世界。
企业精神：舒迎人开拓、创新、求实、奉献。
首创奥特莱斯招商手册文字封面：首创奥特莱斯·太湖P1-2：长三角核心首创奥特莱斯鼎级力作P3-4：中国领先的地产综合运营商——首创置业首创置业是中国领先的地产营运商，于2003年6月19日在香港联合交易所主板上市（股票代码HK2868）。
其母公司首创集团，是北京市国资委所属的特大型国有集团，其战略投资者新加坡政府投资公司（GIC），是亚洲最大的主权投资基金之一。
中国领先的地产综合运营商：首创置业以北京为基地，逐步形成以环渤海经济圈为核心，长三角经济圈、珠三角经济圈以及中西南经济圈“核心城市+卫星城市”为推动的全国化战略布局。
土地储备规模超过1000万平方米，在中国拥有极高的市场知名度和品牌影响力。
同时运作近40个项目。
2011年销售规模达125亿元。
多物业类型开发模式：首创置业在发展中高档住宅为主，高档商用物业开发为辅，多种物业类型综合营运的优势突出。
在“低密度人文社区”、“多元化复合社区”和“国际化高档社区”三条成熟的标准化产品线基础上，凭借丰富的开发经验、规模化的经营优势、卓越的资源整合能力，强化公司在新型住宅产业综合体方面的开发能力，不断推动产品线更新升级，引领行业先风。
备受赞誉的品牌美誉度：连续7年荣获蓝筹地产企业连续多年被评为“中国房地产百强企业”奥特莱斯品牌已经获得多个地区政府及省份的广泛认可所开发的地产项目已获多项殊荣。
合作伙伴遍布全球：P5-6：首创商业地产战略强力推动中国城市化进程凭借强大的开发实力，首创置业的商业地产版图不断扩张，积累了强大的商业运作能力和经验，成为中国商业地产界不可或缺的重要力量。
以北京为基地，首创置业商业地产已成功布局北京、天津、西安、沈阳、成都等多个重点城市，并取得巨大成功。
如已成功开发的北京金融街洲际酒店、北京国际中心、阳光大厦、第三置业、A-Z TOWN、国际城等多个大型商业中心及商业综合体项目，均已成为区域内的标志性商业地产项目。
P7-8：全面战略升级引领中国奥特莱斯产业发展依托深厚的商业地产开发运营能力及资本实力、资源整合能力，首创置业自2010年始谋求战略升级，携手合作伙伴全力挺进奥特莱斯商业地产领域，创建以奥特莱斯为核心的商业综合体模式，即以奥特莱斯为核心，整合现代商业集群、休闲住宅及地方特色资源产业，打造集购物、餐饮、娱乐、休闲、度假等功能为一体的城市新中心。
京基·百纳空间招商手册内容一、封面-封底Cover-Back CoverLOGO二、过门时尚的高端潮流的前沿Topmost Vogue . Leading Trend三、01-02商业地标时尚纪元Business LandmarkFashion Era承载都市梦想，担纲商业旗帜，集全球商业文明之大成，荟萃亚洲商业精华之所在。
京基·百纳空间，在城市中心腹地最绝版的地域巍然屹立，傲视群雄，艳惊鹏城大地。
汇集天时、地利、人和，开辟华南商业地标时尚新纪元……KK mall, carrying the dream of the city, shouldering the commercial flag, with all of the global business civilization rolled into one, gathering the essence of Asian business together, lies majestically in the best section in the center hinterland of the city, showing disdain for heroes, amazing Shenzhen. It is an integrator of the nest weather, the favorable terrain and the cooperation of all the people, and it has opened a new fashion era of the business landmark in South China...四、03-04经济强市商机之都Economy CapitalCommercial Opportunities深圳，中国经济特区，华南地区最具活力的经济强市，商机之都。
地处广东省南部，毗邻香港，接驳澳门，距香港机场30分钟车程，距澳门1小时航程，距广州1小时车程，是中国唯一拥有海陆空口岸的城市。
卷首语鸟瞰图（内拉）目录地段卷黄金地段（P01-P02）Prime Site便捷交通（P03-P04）Convenient Communication商圈解读（P05-P06）Business Area Explanation沈阳地图（P07）Shenyang Map定位卷定位语诠释（P08-P09）品牌组合（P10-P11）Brand Portfolio投资卷经营模式（P12）Besiness Model定海神针（P13-P15）Tower of strength业态卷整体楼层业态分布图（P16）Rainmaker Plaza Operation Layout 幸福街（P17）Happy Street名品坊（P18）Famous Square型秀馆（P19）Fashion Town舞动天（P20）Sports Sky新干线（P21）Shinkansen美时佳（P22-24）规划卷建筑设计（P25）装饰风格（P26）发展卷集团实力（P27）the Group’s strong power业态分布图（是否和业态卷结合）负一层（P28）一层（P29）二层（P30）三层（P31）四层（P32）五层（P33）卷首语一个城市的商业地产往往是城市经济的领跑者昭示着城市的生活水准和活力指数拨动着城市乃至整个区域经济的脉搏他所蕴藏的价值链为这座城市恒久弥新的商业氛围提供源源不断的财富动力鸟瞰图（内拉）地段卷黄金地段（P01-P02）【中街核心日享80万客流商圈炙手可热】天润广场坐享中街商圈日均80万客流量，鼎盛人气必将拉动商业地产价值的飞跃。
中街步行街自西向东名店云集，兴隆大家庭、恒隆广场、沈阳春天、0101流行馆、新玛特、新世界百货、大悦城等大型购物中心汇集于此，携手共创中街无限商机。
便捷交通（P03-P04）【40余条交通线路四通八达】40余条公交线路阡陌纵横，环抱天润广场，其中207、16等线路始发于天润广场。
