I. Fill in the blanks with appropriate word:(25%)
are have established an irrevocable letter of credit____ your favour with the Bank of China,Guandong.
are glad to enter______business relations with your corporation.
are awaiting your revised draft______keen interest.
foreign trade policy is based________equality and mutual benefit.
shall book a trial order with you ,______your goods are competitive in price and of good quality.
we are heavily committed ,we are sorry that we are not in a ____to accept new orders.
prefer payment by D/P______draft at 60-day's sight.
quotation happens to be exactly the same_____we have received from Australia.
hereby register a claim with you _____the basis of the SCIB's Survey Report.
we are well connected______the department stores here,we can obtain a number of orders for you.
know,this is a popular brand,which can sell easily in our market.
hope that yoou will look_______the cause of the defective goods.
is no question________getting the necessary import licence from our authorities.
take the necessary steps______delay.
immediate reply should reach us not later____the end of this month.
the first shipment is satisfactory,we can_____with you some repeat orders.
hope this unfortunate incident will not affect the friendly relations_____us.
cable us as soon as______,giving us all necessary information.
wish to acknowledge receipt of your letter of March 15,_______reached us yesterday.
view of the long-standing business relations_____us,we wish to settle this dispute amicably.
other_______All Risks and War Risk can be covered if the extra prenium should be bome by the buyer.
do everything necessary______as to enable us to send you the relevant documents at an early date. trust the mentioned shipment will reach you_____sound condition.
to chemical products we are well connected____the major producers in America.
are glad that in the past few years,_____joint efforts, have greatly promoted both business and friendship.
Ⅱ.Choose the best answer:(20%)
look forward to _____a trial order.
from you your
brochures_____to illustrate the products we manufactured .
,to you you，\ ,\ ,you
you will send us a catalog by air,we shall_____very much.
it
4. We would like this_______to establish business relations with you.
shipment time is June or July at our____and the goods will be shipped in one____.
,lot ,consignment ,shipment ,cargo
first shipment of pens has turned out to the___of the users.
want to acquaint myself____the supply position of steel products.
it only______a small quantity,we hope you will have no difficulty in settling this matter.
involved have involved
case the said goods are not available______stock,please keep us informed at an early date.
of
is the usual practice here that 10 shirts are packed____a carton and 10 cartons____a strong seaworthy wooden case.
,in ,to ,in ,to
can find_____for black tea here.
ready popular popularity fast
are glad that we have_____an agreement on this matter.
cannot see any possibility of business____your price is too high.
have made____that we would accept D/P terms for your future order.
clear clear is clear
would make you the following offer,subject to your reply_____us not later than November25.
reached
let us have your offer as soon as possible.
the best your best the best your best
assure you of our full____in dxecuting the contract.
S/C ,we wish to say that the goods will be shipped by .
reference to to refer to
inspection of the shipment,we found 5 cases____.
letter of March 5,we are pleased to inform you that the L/C has been received.
to for to for
Ⅲ.Translate the following sentences into Chinese:(20%)
regret that your counter-offer is not acceptable to us as the price we quoted is quite realistic. regard to our order for 600 sets “Butterfly”brand sewing Machines,we have already received your Sales Contract .
the goods under Contract are now ready for shipment,please rush your L/C with the least possible delay.
wish to call your attention the validity of the L/C,since there is no possibility of L/C extension. will be appreciated if yor will immediately let us have your firm offer for machine tools,preferably by cable.
Ⅳ.Translate the following sentences into English:(15%)
1.按照你方要求,兹另邮寄中国棉布的样本二份。
2.制造厂接到订货太多，我们只能答应3月份装船。
3.兹随函退回销售合同一份，该合同我们已经会签。
4.你方必须降价2%，否则没有成交的可能。
5.如果没有你的明确指示，我们将按一般惯例投保水渍险和战争险。
Ⅴ.Write a business letter in English:(20%)
来信收悉,在收到你公司信件之后,我们立即与制造厂取得联系,催促他们赶快交
货。因为他们迟迟不复,装船期不能肯定,我们在上个月没有答复你方的信件,深为抱歉。
经过再三努力，已商定装“东风”轮，预计本月二十四日左右开航。装货完毕，当即电告装运通知。Ⅰ.每小题1分,共25分。
upon if
book
Ⅱ.每小题2分，共20分。
Ⅲ.每小题2分，共20分。
1.很抱歉,我方不能接受你方的的还盘,因为我方报给你方的价格是很实际的。
2.一俟收到你方具体询价价单，我们马上寄送样品并报最优惠的价格。
3.在大量订购之前，我们想要你方产品的样本以便熟悉你们货物的质地和工艺。
4.关于我们向你方订购的600台“蝴蝶牌”缝纫机，我们已收到你方第5678号销售
合同。
5.第1986号合同项下货物现已备妥待装，请赶快开立信用证。
6.我们不妨在这里补充说明一下，由于需求量大，该盘有效期到12月20日截止，过期后我们无法再把货物保留着不出售（或：过期不候）
7.兹就“东风”轮装来货物短重一事提出索赔。
8.此信用证无展延可能，特此提请你方注意该信用证的有效期。
9.兹证实我方已给你方拍了电报，报给你方核桃30公吨，每公吨欧洲主要口岸价计
人民币21860元，11月船期。
10.希望早日报给我们工作母机的实盘，最好电开。（或：如能早日报给我们工作母
机的实盘，最好电报报盘，我们将不胜感激。）
Ⅳ.每题3分，共15分；要求句子结构、用词、拼写正确，否则相应扣分：句型错
误扣2分，动词用错扣1分，单词拼写错误扣分。
compliance with your request,we are sending you under
separate cover two copies of Chinese Cotton Piece Goods.
the manufactures are heavily committed,we can only
promise to effect shipment in March.
return herewith a copy of Sales Contract duly
countersigned by us.
is no possibility of getting done unless you reduce
your price by 2%.
the absence of your definite instructions,we will cover
insurance and War Risk according to usual practice.
Ⅴ.全题英文共4句,第1,3句各5分,第2句7分,第4句3分,共计20分；要求句子结构、用词、拼写正确，否则相应扣分：句型错误扣2分，动词用错扣1分，单词
拼写错误扣分。
We have received your letter and upon its receipt we lost
no time to get in touch with the manufacturers and press
them for prompt delivery.
As a result of their delay in reply,which made us unable
to fix the date of shipment,we did not reply to your letter
last month,for which we express our deep regret.
After repeated consultation with the manufacturers,however ,it it has been decided that the goods are to be shippe per . Dongfeng due to sail on or about the 24th this soon as the shipment is completed,we shall cable you theshipping advice without delay.
2002 年4 月全国高教自考外贸函电试题 一、单项选择题(本大题共20 小题，每小题1 分，共20 分)在每小题列出的四个选项中只有 一个选项是符合题目要求的，请将正确选项前的字母填在题后的括号内。 1. Fifty cases of Green Tea you sent us were found to be badly damaged. This was apparently attributable to packing.( ) A. inferior B. superior C. faulty D. mistake 2. We trust you will do your best to have this matter right away.( ) A. settle B. to settle C. settling D. settled 3. By joint efforts we can both friendship and business.( ) A. increase B .promoted C .expand D. extend 4. We you for the special offer you send us.( ) A. thank B. appreciate C. be grateful D. beindebted 5. We are looking forward to your L/C for Order No 123.( ) A .receive B. receiveing C. be received D. be receiving 6. This is our best price, which we have concluded many orders with other buyers in your city.( ) A. on B. for C. by D. at 7. As it involves only a small , we hope you will have no difficulty on promotion.( ) A. quality B .figure C. quantity D. number
《英文外贸函电》教案 西安外国语大学高职部 教案专用页 内容（标题）UNIT TWO LETTERS OF ESTABLISHING BUSINESS RELATIONS 课 课 时 2 教学目的和要求 The establishment of business relations is one of the important undertakings in the field of foreign trade. The aim of this unit is to make students understand how to establish new business relations and keep old ones. 重点难点及其处理1. Techniques in our enquiry; 2. Points must be observed in the replies to the enquiry; 3. Positivity, neutrality and conditionality; 4. Positive Sandwich Principle. 教 学 方 法 案例教学、小组讨论 参考文献 【1】樊红霞、汪奠才主编：英文外贸函电，外语和教学研究出版社，2007年9月第1版。 【2】尹小莹、杨润辉编著：外贸英语函电，西安交通大学出版社，2008年6月第4版。 【3】刘志伟主编：国际商务函电及沟通，对外经济贸易大学出版社，2005年8月北京第1版。 课外作业及要求 1. Exercises VII. On P.40. 2. Translate the following sentences into English. 1) 我公司是该地区电子产品的主要进口商之一。我们借此机会和贵方接洽，希望和贵方建立贸易关系。 2）我公司经营机械设备的进出口业务已多年，我们的产品在许多国家享有盛誉。 3）承蒙我国驻北京大使馆商务参赞介绍，得悉贵公司名址。 4）有关我方资信状况，请向中国银行上海分行查询。
浙江省2018年7月高等教育自学考试 外贸函电试题 课程代码：00094 一、单项选择题(在每小题的四个备选答案中，选出一个正确答案，并将正确答案的序号填 在题干的括号内。每小题1分，共20分) 1. ( ) the delay on the part of the suppliers, we must ask you to extend the date of shipment from July 11th to August 12th. A. Owing to B. According to C. In order to D. So as to 2. The buyer made a bid ( ) $600 per ton for peanut meat. A. in B. at C. for D. with 3. So far we ( ) business relations with the firms in more than one hundred countries in the world. A. are established B. have established C. had established D. shall establish 4. ( ) the goods under Contract No.1986 are ready for shipment, please rush your L/C with the least possible delay. A. If B. Unless C. Although D. As 5. Under separate cover, we have already sent you samples of ( ) sizes of shoes. A. varying B. various C. variable D. variant 6. We shall be glad to send you the necessary information about our machine tools on ( ). A. reply B. order C. request D. call 7. We wish to ( ) that this is the best price we can quote, and therefore any counteroffer from you cannot be considered. A. point at B. point to C. point of D. point out 8. We find your price is rather on the high side. We wonder ( ) you can do better in the near future. A. if B. why C. what D. as 9. All the cases are strongly packed ____compliance _____ your request.( ) A. for...with B. in...with C. for...in D. in...for 10. Please ( ) that the letters of credit are established with the least possible delay. A. see to them B. see them C. see it D. see 11. Can you offer us machine tools with the following ( ). A. informations B. messages
邢台学院教案 20 ～ 20 学年度第二学期 课程名称 学时学分 专业班级 授课教师 系部
本课程教学总体安排 课程名称：外贸函电 课程性质与类型：专业必修课 总学时、学分：42学时、3学分 教学目的与要求： 国际经贸函电主要介绍外贸实务中各种英文信函、电传及其它方式的写作格式、专业术语和各种不同的表达方法，对外贸易各环节的具体做法，使学生在提高英语水平的同时，熟练掌握对外贸易业务中常用句型和表达技能，培养和提高他们的外贸业务工作能力。 1、要将英文写作和实际外贸业务相结合，贯彻理论联系实际的原则。 2、要把“学”和“用”结合起来。 3、要及时补充新知识，新内容。 教材及参考书目： [1]尹小莹、杨润辉.《外贸英语函电》.西安:西安交通大学出版社.2011年7月 [2]郑黎明.《外贸函电》.西安: 西安交通大学出版社.2011年6月 [3]黄霜林.《国际商务函电实用教程》.武汉:武汉理工大学出版社.2006 考核方式及成绩计算方法： 平时成绩*70%+期末成绩*30%=总成绩
课程教学日历 课程名称：外贸函电授课学期：6
第一章教学安排的说明 章节题目：Basic Knowledge of Business Letter Writing 学时分配：2学时 本章教学目的与要求：了解国际经贸函电课程的学习内容方法等，了解国际商务书信的格式，4种常用格式：齐头式、混合式、改良式、简化式；掌握商务书信的构成部分；了解英文商务书信的写信原则。其它：
课堂教学方案 课题名称：Basic Knowledge of Business Letter Writing 授课时数：2课时 授课类型（理论课、实验课、技法课、习题课等）：理论课 教学方法与手段（讲授、讨论、指导、多媒体等）：讲授 教学目的要求：了解国际商务书信的格式；掌握商务书信的构成部分；了解英文商务书信的写信原则。 教学重点、难点：商务书信的构成部分 教学内容及组织安排： Unit 1 Basic Knowledge of Business Letter Writing Form and Structure of Business Letters 1. Form (1)Full block form 齐头式 In the Full block form , every part of a letter is typed from the left margin. (2)Modified block form with indented style 混合式 In the Modified block form with indented style the sender's address is typed in the up-middle part. The receiver's address starts from the left margin. The complimentary close as well as the signature are typed from the middle little towards the right.. (3)Modified block form 改良式 In the Modified block form all the parts start from the left margin , except the date , complimentary close and signature. (4)Simplified form 简化式 Simplified form is somewhat like Full block form. But some parts are omitted , such as salutation and complimentary close.
大工14秋《外贸函电》在线作业1 单选题判断题 一、单选题（共15 道试题，共90 分。） 1. We thank you for your letter dated March 18 ________ our silk blouses of various styles. A. enquiring for B. enquiry for C. enquired for D. enquire for 正确答案：A 2. Which of the following is "投资转让"？ A. Board of Directors B. Investment Transferability C. Business Lifetime D. Joint Venture 正确答案：B 3. We are pleased to inform you that we have ________ our business of sales department. A. risen B. raised C. enlarged D. added 正确答案：C 4. We will appreciate it very much if you can quote us your best prices ________ Sony Brand Color TV Sets of 24 and 29 inches. A. in B. for C. at D. on 正确答案：B 5. Which of the following means "价目表"？ A. price list B. sample C. enquiry D. request 正确答案：A 6. We have the pine kernels (松子) you asked for ______ stock and will deliver (交货) as soon as we ______ your order. A. in; receive B. in; receiving C. from; received
一、外贸函电的写作要领：completeness（完整）、concreteness（具体）、clarity（清楚）、conciseness（简洁）、courtesy （礼貌）、consideration（体谅）以及correctness（正确）。 二、信息可以分为四大类：肯定信息（positive message）、中性信息（neutral message）、否定信息（negative message， 也称负面信息）和说服信息（persuasive message）. 三、布局可以分为平铺直叙法（Direct Plan or Approach）和曲折迂回法（Indirect Plan or Indirect Approach）。 四、书信的组成部分 （必备部分）（可选部分） 1.信头（The Heading）8、事由( The Subject Heading Or Caption) 2.日期（Date Line）9、经办人（Attention line） 3.封内地址（The Inside Address）10、附件（The Enclosure）简写Encl. or Enc. 4.称呼（The Salutation）11、抄送（Carbon Copy）简写C.C. 5.信的正文（The Body of the Letter）12、再启（The Postscript）简写P.S. 6.结束语（The Complimentary Close） 7.签名（The Signature） 五、打信格式 1.缩行式：封内地址和其需要分行的地址的后一行，都比前一行缩进两格或三格；信的正文，每一段的开始一 行都缩进若干格（一般与称呼末一字母取齐）。 2.平头式：需要分段的地方，及每段的开始一行都与前一行取齐，一律不缩行。平头式各段之间要用double space 以示分段。 3.混合式：封内地址和称呼采用平头式（从左边的空白边缘打起），其他部分采用缩行式，两种格式的混合采 用所以称之为混合式。 八、撰写询函的理由通常包括： （1）获取信息（如价格和技术数据） （2）获得印刷品（如商品目录本、说明书、公司介绍等） （3）索取样品 （4）取得帮助（如得到特别允许，帮助或建议等） 九、询函的回复分几种情况，有肯定的答复，有否定的答复，也有部分肯定、部分否定的答复。如果答复是肯定的，则采用平铺直叙的结构，答复开门见山，先说最紧要的。如果答复是否定的，或者是部分肯定，部分否定，回复九要采用曲折迂回的布局。在部分否定的答复中，肯定的那一部分内容正好可以充当缓冲垫。 十、报盘（Offer）又称发盘。卖方的Offer称为Selling Offer，Offer to sell。买方的Offer，称为Buying Offer，Offer to buy 或Bid。 十一、报盘有实盘（Firm Offer）和虚盘（Non-firm Offer）两种形式。实盘又称“不可撤销的发盘”，指由发盘人向受盘人提出完整、明确、肯定的交易条件，并愿在一定期限内按所提条件与受盘人达成交易的一种肯定表示。 虚盘是卖方所作的非承诺性表示。往往附有保留条件，买方接受后卖方仍然可以改变注意。 报盘属于中性信息，布局采用平铺直叙法。 We are now ___c____ your inquiry of October 12th。 a. on receipt of b. upon receipt of c. in receipt of d. in reception of I want to acquaint myself ____b__ the supply position of steel products. a. of b. with c. for d. about Our new low-cost solutions may be ____d_____ particular interest to you. a. in b. with c. for d. of ___c___ we would like to close the business with you , we find your bid unacceptable. a. Much b. However much c. Much as d. Despite ___a___ your counteroffer, we regret that we can’t accept it . a. As regards b. In regards to c. With regards d.In regards
《外贸函电》课程教学标准 课程代码： 5502B102 学制：三年 教学时数： 72 商务英语教研室 2010 年 11 月
《外贸函电》课程标准 课程代码： 5502B102 课程性质：专业核心课 教学时数：72学时 学分： 4 一、课程概述 （一）课程性质 外贸函电是商务英语专业和应用英语专业的一门专业核心课程。本课程旨在使学生掌握熟练运用外贸英语函电撰写的基本技能，是一门实践操作性很强的专业核心课程。 （二）课程面向与任务 培养能够适应生产、建设、服务、管理第一线所需要的具有一定英语写作水平，在商务和经贸等活动中能比较熟练地使用英语工具进行应用文写作的技能性人才，如外贸跟单员、外贸业务员、外贸物流员、外贸文员、报关员等专业性人才。 （三）主要教学方法 1．教学方法 （1）案例教学法 案例教学法是《外贸函电》的主要教学方法之一。它取材于真实的经营环境，训练学生对函电语气的判断能力和实际处理问题的能力。能让学生从知识的被动接收者转变为主动参与者和积极探索者，在发挥教师主导作用的同时，充分发挥学生的主体作用。 （2）模拟教学法 它是采用“国际贸易仿真模拟教学实训室”模拟软件，学生在电脑上根据老师提出的要求，写出相应的回复函电，使学生产生身临其境的感觉，激发学习兴趣。 2.教学手段 （1）多媒体教学 所有课程都制作和引进了多媒体（含动画）演示课件，将原来抽象、复杂的内容用生动的图像和动画表现出来，使学生可以更直观地理解，激发学生学习兴趣。
（2）网络教学 教学大纲、教案、习题、实验指导、参考资料、教学录像等内容全部上网，并向学生免费开放，通过网络化的教学方式（网络课件、网上答疑、网上提交作业、视频点播），学生可以在课外自主学习。 二、课程目标 （一）总体目标 《外贸函电》实践课程的课程目标在于通过本课程的学习，在学生充分利用已经掌握的英语基础知识的前提下，学习如何运用写作的语言特色和方法，融会贯通外贸专业知识，培养具有良好商务英语写作能力，熟练掌握国际贸易知识，并能在实际外贸工作中熟练操作。 （二）具体目标 1．知识目标 （1）初步掌握1000个左右商务函电常用词汇。 （2）了解商务函电常用短语、术语、习惯用语和习惯表达方法。 （3）掌握函电写作的基本格式和套用句型。 2．能力目标 （1）能正确理解外商来函并译成通顺，具有专业特点的汉语。 (2) 能用正确的格式和语言文字撰写各业务环节的简单英语信函。 （3）能正确理解、翻译和填制一般的英文合同和协议。 3．素质目标 （1）能正确贯彻实行我国对外贸易政策。 （2）具有开拓创新的精神和良好的职业道德。 （三）与其它课程的联系 前修课程有《综合英语》、《英语视听说》、《国际贸易实务》等，为《外贸函电》课程的学习打好基础；后续课程有《英语翻译技巧》、《剑桥商务英语》等。这些课程由易至难，由基础知识到专业技能，以培养和提高学生的英语语言能力为最终目的。在教学过程中，要注意本课程与相关课程的衔接、配合与分工。
自考外贸函电复习重点 1. bid 在国际贸易中，一般由卖方发盘或报盘，但有时，出于策略上的考虑，如卖方的商品供不应求，看涨，或是对当前的市场情况还不清楚，或是不知买方是否有诚意购买，常常要求买方先出盘，，以便集中对比，然后决定与谁成交。这种买方出的盘叫递盘（bid）。Bid也是一种报盘。 Bid 做名词时，常与动词make连用，基本结构是make ab a bid at a price for sth.。They made a bid at US$2，500 for Walnut-meat.他们对核桃仁曾按单价2，500美元递价。 Bid做动词用的常用句型为bid a price for sth. Last week we bid US$…… per metric ton for Green Tea.上星期我们对绿茶递价每公吨……美元。 另外bid也可做“投标”解。 2. 重要表达式 （1）to make you firm offers for both Groundnuts and Walnut meat CFR Copenhagen报花生和核桃仁两货CFR哥本哈根实盘 （2）Hand-picked，Shelled and Ungraded Groundnuts 手拣去壳不分级花生 （3）European Main Port 欧洲主要口岸 （4）This offer is firm，subject to your reply reaching us within one week此确盘一周内复到有效 （5）the best price we can quote这是我们能报的最好价 （6）As regards walnut meat关于核桃仁 （7）to be under offer elsewhere已向别处报盘 （8）to make us an acceptable bid给一个合适的（可接受的）递盘 （9）there has been a large demand for the above commodities对上述两商品的需求甚殷 （10）result in increased price结果导致价格上涨 （11）avail yourselves of the advantage of this strengthening market 可以得到这方面的好处。 （12）to be well connected with major dealers in the line of textiles与主要纺织品经营商有良好联系 （13）to be of good quality and competitive in price品质优良，价格又有竞争性 （14）best firm offer最优惠实盘 （15）to rush us samples by airmail立即以航邮将样品寄来 （16）If your shirts agree with the taste of our market，we feel confident of placing a trial order with you. 如你方的衬衫符合我地市场需要，我们有信心向你方试订 （17）By 100% confirmed，irrevocable letter of credit 100％保兑的、不可撤销的信用证（18）in our favour 以我方为受益人 （19）by draft at sight凭即期汇票支付 （20）to reach the sellers one month before shipment 在装运前一个月开到卖方 （21）remain valid for negotiation in China till the 15th day after shipment装船后15天内在中国议付有效
全国2008年4月高等教育自学考试外贸函 电试题 全国2008年4月高等教育自学考试外贸函电试题 湖北自考网8月20日整理 课程代码：00094 请将答案填在答题纸相应的位置上 一、单项选择题(本大题共20小题，每小题1分，共20分) 在每小题列出的四个备选项中只有一个是符合题目要求的,请将其代码填写在答题纸相应的位置上。错选、多选或未选均无分。 1. We __________ your quoting us your competitive prices on a CIF basis for the following. A. appreciate B. are appreciated C. appreciate it D. will be appreciated 2. Under the __________, it is impossible to decline our price again. A. circumstance B. circumstances C. case D. cases 3. Please see to __________ that goods should be delivered in 3 equal lots. A. us B. it C. the L/C D. them
4. We regret having to remind you that 20% of the freight is still __________. A. owned B. owning C. standing D. outstanding 5. Marketing is __________, we have received a crowd of enquires from our customers. A. declining B. advancing C. weak D. going 6. Through our joint efforts, we have successfully concluded a __________ with your company. A. business B. order C. trade D. deal 7. The __________ creates a power of acceptance, permitting the offer by accepting the offer to transform the offeror’s promise into a contractual obligation. A. free offer B. firm offer C. non-firm offer D. offeree 8. Our __________ catalogue and price list are sent together with the letter for your reference. A. illustrated B. illustrating C. be illustrated D. that illustrated 9. The stipulations in the relevant L/C should strictly
外贸英语函电课教案 学期：2008-2009学年 学时：40 系（部）：外国语学院 教研室：专业英语教研室 授课教师：安然 教学目的：本课程是英语（水产贸易英语）专业的核心课程。通过本课程的学习，熟悉翻译和写作外贸业务中各类书信，掌握外贸业务中英语术语、缩略语、惯用句型和表达方法。 教学手段：教师授课和互动式教学结合， 教学方法：复习，导入，教师讲解，学生练习
English Business Correspondence教案 章节：Preface 2课时 教学目的：掌握商务沟通的基本原则及英文书信的写作格式 教学任务：Part One: Principles of Good Communication The Structure of Business Letters The forms of business letters Addressing an envelope 重点、难点： 1.The Three Features f Business Communication 2．The Basic Principles of Business Letter Writing 3．The three forms 4．The principles of addressing envelopes 教学内容提要： The Three Features: 1.It has its own special language style and words. 2.It is full of business termination, abbreviations and abbreviated phrases. 3.It has close connections with international business practice. The 7 c’s: consideration courtesy clarit y conciseness concreteness
2002年4月全国高教自考外贸函电试题 一、单项选择题(本大题共20小题，每小题1分，共20分)在每小题列出的四个选项中只有一个选项是符合题目要求的，请将正确选项前的字母填在题后的括号内。 1. Fifty cases of Green Tea you sent us were found to be badly damaged. This was apparently attributable to _____ packing.( ) A. inferior B. superior C. faulty D. mistake 2. We trust you will do your best to have this matter _____ right away.( ) A. settle B. to settle C. settling D. settled 3. By joint efforts we can _____ both friendship and business.( ) A. increase B .promoted C .expand D. extend 4. We _____ you for the special offer you send us.( ) A. thank B. appreciate C. be grateful D. beindebted 5. We are looking forward to _____ your L/C for Order No 123.( ) A .receive B. receiveing C. be received D. be receiving 6. This is our best price, _____ which we have concluded many orders with other buyers in your city.( ) A. on B. for C. by D. at 7. As it involves only a small _____, we hope you will have no difficulty on promotion.( ) A. quality B .figure C. quantity D. number 8.Our payment terms(付款方式)are _____, irrevocable letter of credit for the full invoice value.( )
. . . . . . 天津理工大学 本科教学教案 2013 ——2014 学年第一学期 教师姓名：原永康 所在单位：外国语学院 课程名称：外贸函电 天津理工大学教务处制 a. .. .
天津理工大学本科教学教案 注：表中（）选项请打“√”【首页】
教学内容：外贸函电写作的基本原则 教学背景：本次课为外贸函电写作课程的第一次课，主要介绍外贸函电写作的基本原则，为后续的函电教学打下良好基础。 教学目标：介绍并灵活运用外贸函电写作的7C原则 教学思路：结合多媒体技术，通过举例和运用案例对7个原则进行讲解，以加强对知识点的理解和认识。 重点：consideration（体谅原则）；concreteness(正确原则) 难点：如何在实践中使用商务函电写作7C准则 时间分配：讲解20分钟 练习与讲解：25分钟 课后反思：
Principles of Business Letter Writing In business letter writing, there are seven principles,namely the 7C principles, for the writer to follow. (1)Consideration Consideration emphasizes You-attitude rather than We-attitude. When writing a letter, keep the reader’s request, needs, desires, as well as his feeling in mind. The following points are necessary for writing a letter to embody consideration: a.You-attitude b. Focus on the positive approach (2)Correctness Correctness refers not only to correct usage for grammar, punctuation and spelling, but also to standard language, proper statement, accurate figure as well as the correct understanding of commercial jargons. Grammar mistakes 22th, June,2014 * Our competitors` prices are 2%-3% lower than us (ours).
外贸函电课程教案 课题：Basis of Business Correspondence 课时：周次：授课日期：地点： 授课方式及手段：Lecturing, Task-based approach, Questioning, Discussion … 教学目标： After studying this part, the students are able to: A. Learn the structure and the format of business letters, envelopes and e-mails; B. Learn basic principles of effective business letter-writing; C. Know the designing of a standardized letter and an e-mail; D. Master the correct arrangement of various parts of a business letter and e-mail; E. Practice writing business letters, e-mails and envelopes. 教学重难点： A. the Layout of Business Letters B. the Structures of Business Letters 教学过程与内容： Part 1 The Structure of Business Letters Step One warm-up 1)Have you written a letter in Chinese Who do you write to How do you write 2) Have you written a letter in English What’s the differences between Chinese letter writing and English letter-writing 3)Do you think letter writing is very important in business Why Come to the introduction: The letter is a common communication medium. There are several reasons: 1) A letter establishes a record that can be used for later reference 2) Distance can be spanned at relatively small cost 3) Routine matters can be completed efficiently with the help of letter forms.
大工20秋《外贸函电》在线作业2 试卷总分:100 得分:100 一、单选题 (共 15 道试题,共 90 分) 1.Our company has 30 years’ experience _____ the machinery line. A.on B.in C.about D.of 【正确答案】：B 2.We are anxious to _____ the market for our Antimony Trioxide, which at present enjoys a limited sale in Europe. A.decrease https://www.doczj.com/doc/e52151274.html,rge C.expand D.extent 【正确答案】：C 3.Your terms of payment are ______ to us. A.agree B.agring C.agreement D.agreeable 【正确答案】：D 4.The shipment time is June or July at our ____ and the goods will be shipped in one _____. A.choose, ship B.option, lot C.decide, cargo D.opt, consignment 【正确答案】：B 5.We regret to report that a consignment of silk piece goods ____ Order No. 567 has not been delivered. A.with B.for C.on D.under 【正确答案】：D 6.While ______ an enquiry, you ought to enquire into quality, specification and price etc..
Chapter 1: （一）英汉翻译： 1.We have the pleasure to introduce ourselves to you with a view to building up business relations with you. 我方有幸自荐，以期与贵方建立贸易关系。 2.We intend that an enquiry for bicycles shall be sent to the manufactures in Britain. 我们打算给英国制造厂商寄送一份自行车询价单。 3.As you know, it is our foreign trade policy to trade with the people of other countries on the basis of equality and mutual benefit. 如你方所知，我方外贸政策是在平等互利基础上与各国人民做贸易。 4.It will be highly appreciated if you will reply to our enquiry Note No.2346 regarding Walnutmeat immediately. 如能立即对我方关于核桃仁第2346号询价单作出答复，我方将十分感激。 5.Specializing in the export of “Fly Pigeon” Brand Bicycle, we express our desire to trade with you in the line. 我方专门出口“飞鸽牌”自行车，愿与贵方进行交易。 6.We are in receipt of your letter of March 10th, and as requested, are making you an offer as follows. 我方已收到你方3月10日来函，现按你方要求报盘如下。 7.If you accept our offer, please cable us for our confirmation. 若你方接受我方报盘，请电报告知我方以便确认。 8.We are pleased to note from your letter of March 22nd that you are interested in our sewing machines. 从贵方3月22日的信中我方高兴地得悉贵方对我方缝纫机感兴趣。 9.In conformity with your request, we are sending you by air a catalogue for your reference. 按你方要求，我方航空寄去目录一本供你方参考。 10.Our leather produce of “Rose”range are selling fast in western European countries. 我方的“玫瑰”系列皮革产品在西欧国家很畅销。 （二）汉英翻译： 1.据中国国际贸易促进委员会介绍，得知贵公司的名称和地址。 Your name and address has been given to us by China Council for the Promotion of International Trade. 2.我方对你方最近在广交会上展列的机械玩具感兴趣。 We are interested in the mechanical toys demonstrated at the recent Guangzhou Trade Fair.