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要想讲话有魅力,学一学奥巴马“六步法”,普京、特朗普也在用!

要想讲话有魅力,学一学奥巴马“六步法”,普京、特朗普也在用!

https://www.doczj.com/doc/e312770434.html, 专业的公文写作平台

要想讲话有魅力,学一学奥巴马“六步法”,普京、

特朗普也在用!

世人都知道美国历届总统的演讲都极具感染力,却不知道总统背后有一支专业的撰稿团队。其实,每一次成功的演讲,都是靠数理分析、精心策划、打磨演练、现场包装等程序打造出来的,主要就是“六步法”。当然,我们职场人没有这个条件,但是这种方法是可以借鉴学习的。

第一步,头脑风暴列要点。首先把听众分成ABCDE等各个群体,罗列各个群体想听的话题、不想听的话题、不想听也必须讲的话题。比如说,听众有10个主要群体,想听40个话题、不想听20个话题、不想听必须讲12个话题,把这些要点都罗列出来,分门别类做出答案。

第二步,根据逻辑做排序。根据演讲的逻辑、重要性、关联度、听众覆盖度等因素,把这些答案进行排序,分出轻重缓急、核心问题和非核心问题,进入下一轮讨论。

第三步,根据容量敢取舍。根据演讲时间、听众接受度、普遍年龄等情况,从这几十个话题中反复论证,进行取舍,精选几个话题。一次演讲一般不能超过六个话题,再多了听众记不住。总统一般亲自参与讨论,最后确定六个话题。

第四步,包装润色多打磨。确定话题后,专业团队开始分工,分头撰写基础材料。然后交给御用的修辞专家,进行口语化修饰,提炼中心句,酝酿精彩金句。

第五步,个性调整要演练。御用的修辞专家、声音专家、形态专家,根据演讲者的语速、眼神和肢体语言,对演讲稿进行精

(完美精华版)奥巴马演讲中英文对照

On this Memorial Day, as our nation honors its unbroken line of fallen heroes, our sense of patriotism is particularly strong. Because while we gather here under open skies, we know that far beyond the Organ Mountains – in the streets of Baghdad, and the outskirts of Kabul – America's sons and daughters are sacrificing on our behalf. And our thoughts and prayers are with them. I speak to you today with deep humility. My grandfather marched in Patton's Army, but I cannot know what it is to walk into battle like so many of you. My grandmother worked on a bomber assembly line, but I cannot know what it is for a family to sacrifice like so many of yours have. I am the father of two young girls, and I cannot imagine what it is to lose a child. My heart breaks for the families who've lost a loved one. These are things I cannot know. But there are also some things I do know. I know that our sadness today is mixed with pride; that those we've lost will be remembered by a grateful nation; and that our presence here today is only possible because your loved ones, America's patriots, were willing to give their lives to defend our nation. I know that while we may come from different places, cherish different traditions, and have different political beliefs, we all –every one of us – hold in reverence those who've given this country the full measure of their devotion. And I know that children in New Mexico and across this country look to your children, to your brothers and sisters, mothers and fathers, and friends –to those we honor today –as a shining example of what's best about America. Their lives are a model for us all. What led these men and women to wear their country's uniform? What is it that leads anyone to put aside their own pursuit of life's comforts; to subordinate their own sense of survival, for something bigger – something greater? Many of those we honor today were so young when they were killed. They had a whole life ahead of them – birthdays and weddings, holidays with children and grandchildren, homes and jobs and happiness of their own. And yet, at one moment or another, they felt the tug, just as generations of Americans did before them. Maybe it was a massacre in a Boston square; or a President's call to save the Union and free the slaves. Maybe it was the day of infamy that awakened a nation to a storm in the Pacific and a madman's death march across Europe. Or maybe it was the morning they woke up to see our walls of security crumble along with our two largest towers. Whatever the moment was, when it came and they felt that tug, perhaps it was simply the thought of a mom or a dad, a husband or a wife, or a child not yet born that made this young American think that it was time to go; that made them think "I must serve so that the people I love can live –in happiness, and safety, and freedom."

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奥巴马就职演讲的修辞分析

修辞学期末作业 ——关于奥巴马就职演讲的修辞格分析 11级英语7班 1105020224 张骁

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奥巴马就职演讲稿(中英文)

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