Writing an article about problems and solutions
【情景呈现】
随着大众传媒的发展，越来越多的虚假广告充斥着我们的生活，给我们带来诸多影响。因此，打击虚假广告刻不容缓。请你用英语写一篇150词左右的短文给某英语杂志投稿，简要描述这一现象并提出你的解决办法。
【写作分析】
一、文体分析
1. 本文是说明文，要求针对某一社会问题提出对策，以减少该问题带来的危害。
2. 正文主要包含以下两个方面：
（1）简要阐述问题——可说明产生这一问题的原因或其可能带来的危害；（2）提出解决办法——要基于事实提出切实可行的相应对策，必要时可举例说明。
二、思路演进
三、语言风暴
请根据所给句子和策略尝试填空（每空一词）。
1. Nowadays, it’s common to see false advertisements on TV or the web.
(使用双重否定以加强语气)
Nowadays, it’s _____ _____ to see false advertisements on TV or the web.
2. They may cause consumers to spend more money and ruin their health.
(添加信息以保证其真实性和合理性)
They may cause consumers to spend more money _____ they actually need, and even ruin their health in some _____ cases.
3. Meanwhile, they may affect public trust in the media and disturb the market order.
(运用关联词以突显危害的严重性)
Meanwhile, they may _____ _____ affect public trust in the media, but also disturb the market order.
4. In view of the seriousness of this problem, I strongly suggest that we should take effective measures right away. (使用被动语态以便重要信息得以突显)
In view of the seriousness of this problem, I strongly suggest that effective measures _____ _____ right away.
5. All advertisements must be checked by the authorities concerned before they are published. (添加副词使语义更丰富;运用非谓语动词使表达更丰富)
All advertisements must be _____ checked by the authorities concerned before _____ _____.
【参考范文】
Nowadays, it’s not uncommon to see false advertisements on TV or the web. They may cause consumers to spend more money than they actually need, and even ruin their health in some extreme cases. Meanwhile, they may not only affect public trust in the media, but also disturb the market order.
In view of the seriousness of this problem, I strongly suggest that effective measures be taken right away. First, the government should issue strict laws and regulations in order to ban those false advertisements. For example, all advertisements must be strictly checked by the authorities concerned before being published and severe punishments should be handed out to those who publish false advertisements. Besides, consumers should be educated to develop the ability to distinguish false advertisements. They are encouraged to exchange experience and join together to
avoid falling for the tricks.
I believe only when everyone makes great efforts will the advertising industry develop healthily.
【实战演练】
随着网络技术的不断发展，个人信息泄露问题变得愈发严重。请用英语写一篇150词左右的短文给某英语杂志投稿，简要描述这一现象并就如何避免个人信息泄露提出解决办法。
参考词汇：垃圾短信spam message
参考答案
语言风暴
1. not uncommon
2. than; extreme
3. not only
4. be taken
5. strictly / carefully; being published
实战演练
Nowadays, it’s not uncommon for you to receive spam messages or cold calls, which actually result from the letting out of your personal information. This will no doubt disturb or annoy you, and sometimes, even cause you economic loss or present a threat to your security.
With regard to this problem, I believe it is each individual who should be responsible for the safety of his own personal information. First, we should be cautious when surfing the Internet. For example, do not post too much information on social networking sites and always be cautious when receiving e-mails from unknown senders. Besides, we should also keep an eye on our daily activities. For example, never throw away papers with personal information on them at will. When certain services require our important personal information, think twice before providing it. Only when each individual employs great caution can personal information be protected effectively.