example Proposal presentation

Developing Research Proposals HandoutPrepared by Ted Zorn, University of WaikatoThis is a handout I often give to students when I expect them to provide a research proposal for a course project. That is, it’s intended for fairly brief proposals, no t a prospectus for a masters or doctoral thesis.It gives students an example of the sort of thing I want, plus some commentary (in italics) about what I’m expecting in each section. I sometimes change the particular example given, in order to encourage them to think about particular kinds of projects. For instance, the example provided here was used in a Leadership Communication course. I’ve used the same format, but a different research project example, for a course on Organisational Communication Technology.Feel free to adapt it to your purposes.Research Proposal (Example)(Note: This is single spaced to save paper; yours should be double-spaced)To:Ted ZornFrom: Chris StudentDate: 1 April 2003Subject: Research proposalProposed Research Topic: A situational analysis of shared leadership in a self-managing team [provide a brief description or a descriptive title or a research question]Purposes:Alvesson (1996) claims that a situational approach enables leadership to be viewed and s tudied as “a practical accomplishment” (p. 476) rather than starting with a conceptualisation of leadership as whatever the appointed leader does. This approach seems particularly well suited to self-managing teams (SMTs), in which leadership is presumably shared. In this project, I will explore how members of a self-managing team enact leadership in their regular team meetings. In particular, I will focus on how SMT members influence the direction of the team as well as the relationships and identities of individual members and the identity of the team as a unit, and how their interaction is enabled and constrained by social and cultural influences (eg, organisational culture, national/ethnic culture, and gender). Such a study should give insights into the workings of SMTs, an organisational form that is rapidly gaining in popularity and acceptance. Also, the study will test the usefulness of a perspective (the situational approach) that is underdeveloped in the leadership literature.[Expand on the topic/question by describing what you hope to accomplish, and the desired outcomes (especially the practical or theoretical benefits to be gained)]Background: I will conduct my study in a team that is within the Roadworks Division within the Hamilton City Council. Roadworks has 12 SMTs, each of which is responsible for maintenance of roads within one geographical section of Hamilton. This particular team includes four men and a woman. Three of the men are in their thirties and one in his early 50s; the woman is in her thirties. They are assigned to an area around Chartwell. They start each day with a brief (15-45 minute meeting) on an agreed upon site, often just gathering around the back of a truck for their meeting. I will attend these three mornings a week for four weeks, and will stay on to observe their work for approximately 20 hours during the four week period.My primary focus will be on their interaction in meetings, although I will also observe (and perhaps enquires about) interactions during their other work.[Describe the context of the proposed research, making it clear how this context will allow you to accomplish your stated purposes]Scope: I will engage in participant-observation over a six-week period, from 8 April to 22 May for approximately four hours per week. I will typically observe the morning meetings and stay for an hour or so to observe their other work. On some days I may come at other times of the day for comparison. I will not schedule structured interviews, but will interview team members informally, as needed to clarify and provide insight into specific conversations. [Describe such things as the time you will invest, when the field work will take place, the number of participants, and the number of interviews you will conduct]Theoretical framework:I will be guided most generally by the interpretive perspective, and more specifically by Alvesson’s (1996) situational approach.The interpretive perspective places the focus on interpreting the meanings and perspectives of cultural members, and how these meanings are negotiated (Trujillo, 1992). I am exploring the meanings the sales staff and customers have for themselves as individuals and for their relationships, as well as the meanings sales staff have for the organisation, group, and profession of which they are members. Thesituational approach directs me to choose one or a few specific interactions to explore indepth. Thus, an appropriate means of investigating the topic from this perspective is observation of conversation, plus interviewing the interactants to understand the meanings they have for their symbolic interactions. [Briefly identify and explain the theoretical framework you will use to guide your investigation, how it fits your purpose and its implications for the research methods]Method:1. Conduct a literature review on leadership and communication in SMTs.2. Observe the group four hours per week for six weeks, focusing mostly on conversations at team meetings, especially those conversations in which the group addresses changes to their work processes and issues of team relationships and identity(ies).3. Interview team members to clarify and provide insight into conversations. I will attempt to conduct these interviews shortly after conversations of interest. While the interviews will not be formal or structured, the kinds of questions I will ask include the following. The general strategy for the interviews is to start off with broad questions and follow up on the interviewee’s re sponses, to capture her or his meanings and to avoid imposing my meanings on the interviewee.a. Tell me about the conversation you just had with X.b. What were you thinking during the conversation?c. What do you think she/he was thinking?d. What do you think she/he was trying to do (or accomplish) in the conversation?e. What did you mean when you said, “......”?f. What were you thinking when you said that?g. What do you think she meant when she said “......”?h. When you think about what you did and said in that conversation, how would you describe yourself?4. Undertake a situational analysis of the field notes and interview notes, guided by Alvesson’s theory.5. Write a research report that combines my understanding of the relevant theory and previous research with the results of my empirical research.[Describe in detail the steps you will take in attempting to answer your research question]Timetable:Prepare proposal by 1 AprilComplete literature review by 15 AprilComplete fieldwork by 22 MayComplete analysis by 29 MayGive presentation on 3 JuneComplete final report by 16 JuneLimitations:Time constraints of the semester require less time than may be ideal for an ethnographic study. By being in the organisation for only four hours a week for five weeks, there are bound to be aspects of leadership practice, organisational culture and team communication that will not be revealed during my observations. Being an outsider may also limit what is revealed tome. The team members may be guarded in their conversations around me, especially in my initial observations. [Describe conditions beyond your control that place restrictions on what you can do and the conclusions you may be able to draw]Delimitations:I am choosing not to observe multiple teams, even though such comparisons might be valuable, in order to allow more depth of understanding regarding the group on which I will focus. Additionally, I will not use structured interviews in order to minimise my obtrusiveness and my influence on the team members. [Describe the boundaries of the study that you determine]References[List all references cited that are not on the course reading list]。

香港常见英语口语一、工作上1、proposal 提议2、presentation 演讲3、offer 录用信4、Budget 预算5、message 消息6、check 核对7、potential 潜在的8、call 电话9、upgrade 升级10、project 项目香港人说话的时候，哪些词语会习惯性地用英文替代？11、email 电邮12、CC 复写的副本（Carbon Copy）13、meeting 会议14、office办公室15、topic 主题16、plan 计划17、anyway 不管怎么样18、part 部分19、order 下单20、partner 伙伴香港人说话的时候，哪些词语会习惯性地用英文替代？21、taxi 的士22、file 文档23、book 订24、pass 通过25、performance 表现26、follow 跟进27、copy & paste 粘贴复制28、delete 删除29、delay 延迟30、send 寄送31、idea 主意32、keyboard & button 键盘按钮33、screen 屏幕香港人说话的时候，哪些词语会习惯性地用英文替代？二、生活类1、gym 体育馆2、strawberry(90%都会直接读士多俾梨)3、bra 胸罩4、keep fit 健身5、shopping mall 购物中心6、supermarket 超市7、tired 累了8、change 表示换衣服9、eat more 表示多吃点10、relationship 关系香港人说话的时候，哪些词语会习惯性地用英文替代？11、friend 朋友12、in 入流, out 过时13、facial 美容三、公司名尤其是知名外企，因为毕竟是国际上都知道的自然是英文名字为人熟知啦。

比如我们公司就是哈哈哈四、人名、同事名（如果你在香港工作，你会发现每个人都有一个英文名字，平时最常用的就是英文名字，连绩效板上面都是英文名字+姓氏po出来）五、问候语一般都是英文版本的Me too 我也是Hey？嘿？Add oil 加油还有喜欢用darling 亲爱的(当然限于情侣之间使用)六、还有的时候回复消息常常是完整的英文句子尽管会存在微小的语法错误（比如be动词漏了，不过沟通中是无大碍的啦）比如：what r u doing/你在干嘛then I start to work./那么我开始工作了Right now./ 现在、立即What’s matter/ 怎么了Yes sure. 是的，当然七、语气词“啦”我开车啦，说成“I drive la”;“ok好的”，说成“OK la”八、一些基本常见的缩略语ASAP (as soon as possible) 尽可能快OMG （Oh my god）哦我的天九、一些简单常用的形容词Tired 累的Nice 人好的Great 很棒的Interesting 有意思Practical 接地气的。

广告术语中英文对照AAA（美国广告院校协会）American Academy of Advertising AAAA, 4A’s (美国广告代理商协会) American Association of Advertising Agencies ABC (广告发行量稽查会) Audit Bureau of CirculationsAMA (美国市场营销协会) American Marketing AssociationAIO (行为、兴趣、观点数据库) activity, interesting, opinionIAA (国际广告协会) International Advertising Associ ationPOP广告 point of purchases SWOT分析、优劣势分析 strength, weakness, opportunity, th reat案头研究desk research版权copyright包装package保存率keeping rate报价quotation, cost es timate备忘录memo调查对象interviewee, responden t, participant比稿competition, pitch 比较广告comparative advertisin g边际效用marginal utility标题headline标志logo, mark草稿rough草图sketch插图illustration差异性（策略）differentiation蒙太奇montage 免费赠品 give away 命名n aming模仿co py模型 mod el, pattern目标对象target audience尼尔逊电视调查报告 Nielsen Television In dex频率 f requency品牌br and品牌策略 brand strategy品牌个性（人格化） brand personali ty品牌购买趋势brand mo mentum品牌管家 brand steward品牌经理br and manager品牌联想bran d linkage品牌识别brand identity产品核心概念 product concept产品名称测试name test产品效用benefit产品形象 product image产品原型product prototype产品原型测试prototype test产品周期product life-cycle产品属性product attribute陈列display冲击力impact出口广告export advertising传播，沟通communication传播策略 communication strategy 创意creative创意草图idea sketch创意策略creative strategy创意概念 creative concept创意提案creative presentation 创意总监creative director (CD) 从众follow促销活动promotion打样color proof打字照排typesetting大众传播 mass communication代理商agent导演director到达率reach到达频率frequency第一知名度 top of mind (TOM)点子idea电话调查telephone interview电视广告commercial电视媒体 TV media调查员 interviewer定量研究quantitative research 定位positioning定性研究 quality research动画animation动机motivation, motion 动机分析 motivation analysis动机强度 motivation intension独家赞助sponsored event独特销售理论unique selling proposition (USP)发行量 circulation菲林，胶片film分类广告 classified advertising 分散式媒体组合assorted media mix分色color separation 分销distribution风险知觉perceived risk服务质量 serve quality负片negative覆盖率coverage概念concept概念测试 concept test感觉sense个人收视率personal audience rating 个性，性格personality工作进度报告 status report公共关系public relations公益广告non-commercial adverti sing构图 layout购买 purchase, buy购买后分析 post-buy-analysis购买环境shopping environment 购买决策 purchase decision购买决定因子 purchase decision factor购买率 purchase rate购买模型purchase model购买频率purchase frequency购买者buyer购买周期 purchase period购买准备 purchase preparation关键词 keyword观察法 observe method广播电视网network广播媒体broadcast media广告advertising (AD) 广告标语advertising slogan广告测试 advertising test广告策略 advertising strategy广告创意 advertising creative广告创作人员 creator广告对象 advertising target广告概念advertising concept 广告稿效果调查 copy test广告歌曲commercial song广告代理商，广告公司advertising agency广告管理 advertising managemen t广告计划 advertising plan广告监测advertising monitor, advertising track 广告精读率 attentive readership sc ore广告客户 client广告目标 advertising goal广告目的 advertising objective 广告牌 billboard广告认知效果 advertising recognition eff ect广告时代 Advertising Age (AD Ag e)广告诉求advertising appeal 广告文案 advertising copy广告效果advertising effect, advertising impac t广告效果监测 advertising impact track广告音乐 jingle广告占有率share of voice广告招贴poster广告作品advertisement国际广告媒体international media国际消费者协会consumer international (CI) 互联网调查 internet survey户外广告 outdoor advertising黄金时段 prime time基本动机 basic motivation集中式媒体组合 concentrated media mix记忆 memory, recall家庭结构family structure家庭类型family type家庭收视率 household rating价格测试price test价值观valuation剪辑 trimming简报briefing交互媒体 interactive media脚本 storyboard街头调查 street interview进口广告 import advertising经销商dealer竞争者competitor剧本大纲synopsis决策模型 decision mode l决策者decision开机率 sets in use 客户client, a ccount客户策划人 account planner客户简报client briefi ng客户经理account mana ger客户主管 account super visor客户总监account dire ctor蓝图 blue prin t老年群体old age mass 累积到达率cumulative rea ch理性广告rational adve rtising连锁超市 chain super-ma rket品牌替代率 brand replaceme nt品牌喜爱度brand leverage 品牌形象 brand image 品牌形象跟踪 brand image track (BIT)品牌占有率brand share品牌知名度 brand awareness 品牌忠诚度 brand loyalty 品牌重复购买率 brand retention品牌转换brand shift品牌资产brand equity普及率diffusion rate企业广告 corporate adv ertising企业理念corporate ph ilosophy企业形象corporate im age企业形象识别corporate identi ty (CI)千人成本cost per thousand（million） (CP T CPM)潜意识，下意识sub-consciousness 潜在市场 potential mar ket青年群体 youth mass 情感 feeling 情感广告emotional adv ertising区域广告regional adv ertising全面服务代理商 full service agency 人口统计 demographic人员测量仪（个人收视监测仪） people meter认知 perceive, recognize认知度 recognition rate认知广告recognition a dvertising认知模型 recognize mod el入户访问 in-house interview商品成长期 growth stage 商品成熟期maturit y stage商品导入期introd uction stage商品衰退期 decli ne stage商圈 t rade area少年群体j uvenile mass设计design设计核心概念design c oncept社会阶层 socie ty class社会意识socie ty-consciousness社会因素 soc iety factor深度访谈 in-de pth interview生活风格（形态） life st yle生活态度数据库 attitud e-value database时尚style, fashio实验法 e xperiment method实验性营销test marketing使用者user市场导向market ing oriented市场调查 marke ting research市场潜力marke t potential市场渠道 m arket channel市场细分 seg mentation市场营销 m arketing市场营销组合mar keting mix市场占有率 mar ket share事件event视觉成型 visua lize视听占有率a udience share收视（听）率 audienc e rating收视监测仪 vid eo meter收视率调查 r ating research受教育程度educati on level售货员salesman数据库database诉求appeal态度a ttitude态度测量 attitud e measurement提案 prese ntation, proposal提示知名度 aided brand a wareness统计指标 statistic i ndex投放时间表cue list, transmission schedule投射法研究 proje ct method完稿finis hed artwork网页广告 web a dvertising未提示知名度un-aided brand awareness文稿撰写人 copywriter 问卷q uestionnaire习惯habit习惯研究 hab it study。

工作文件的名称有哪些英文英文：The names of work files in English can vary depending on the nature of the work and the industry. Some common names for work files in English include:1. Report。

2. Presentation。

3. Spreadsheet。

4. Proposal。

5. Budget。

6. Schedule。

7. Agenda。

8. Memo。

9. Invoice。

10. Contract。

These are just a few examples of work file names in English. Depending on the specific task or project, the file names can be more specific. For example, a report might be named "Quarterly Sales Report" or a presentation might be named "Marketing Strategy Presentation."中文：工作文件的英文名称可以根据工作的性质和行业的不同而有所不同。

一些常见的工作文件名称包括报告、演示文稿、电子表格、提案、预算、日程安排、议程、备忘录、发票、合同等。

这些只是工作文件英文名称的一些例子。

根据具体的任务或项目，文件名称可以更具体一些。

例如，报告可以被命名为“季度销售报告”，演示文稿可以被命名为“营销策略演示文稿”。

学期慢慢到了中间，很多同学也开始变得有些力不从心起来。

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泛读主要有以下方式：1、略读技巧又称为跳读或浏览，是一种专门的、实用的快速阅读技能。

这种方法要求学生以尽可能快的速度进行阅读，找出文章的中心思想和主要观点。

因此在略读的过程中只需要注意文章的关键部分，抓住书籍或者文章的标题、每一章前的内容提要或章节后面的重要结论，自行地将全书或全文的主题和中心连接起来。

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略读只是为了从整体上把握文章，而寻读是为了更精确地掌握某个部分的有效信息，有针对地选择所要的文字信息。

3、学会猜读猜读对于英文的学习非常有帮助，也是最常用的方法。

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proposal在学校举办出国留学的讲座英语作文With the rapid development of society,we have entered an era of information explosion.In order to acquire more knowledge,more and more scholars and students in our country decide to further their study abroad.But is it reasonable for everyone to go overseas for study?Definitely,studying abroad brings about many advantages.It widens students’knowledge and horizons,meanwhile cultivates their independence and personalities,and also it benefits their foreign language.Firstly,students can learn advanced knowledge and experience abroad.Since the policy of reform and open to the outside world,China has strengthened cooperations with many countries.As a result,the scientific and technological level has been improved very rapidly.However,compared with the developed countries in the world,we still have a very long way to go.Studying abroad provides opportunities to students,who can learn advanced knowledge and management experience,then they come back to enhance the scientific level of our country.Also,studying abroad can cultivate students’abilities to live independently and form their own characters.Students haveto deal with many problems when they study abroad.They have to learn how to be accustomed to a new environment and how to get along with the teachers and classmates.During their studies,they can acquire some interpersonal skills.What’more,studying abroad can provide a good language environment for students and make it easy to pick up a language.Foreign language is a tool employed to communicate with each other.It can remove language barrier and make international cooperations much easierHowever,“Every coin has its two sides”.Studying abroad also brings about many disadvantages.For example,students will be confronted with so many psychological problems.They often feel lonely and helpless in a new environment.Furthermore,the tuition is very high,which is a very heavy financial burden to the average peopleTo sum up,the advantages of studying abroad seem outweigh the counterparts.But,in my opinion,studying abroad is not just as easy as sending someone to an unacquainted environment and dreaming of being a future scientist or expert.The economic and psychological problems are definitely needed to be taken into account before you make the choice.。

建筑方案汇报英语Architectural Proposal PresentationIntroduction:Good morning/afternoon, ladies and gentlemen. Today, I am delighted to have the opportunity to present to you our architectural proposal for the upcoming project. The aim of our proposal is to provide an innovative and functional design that not only meets the client's requirements but also contributes to the overall aesthetic appeal of the surrounding area.1. Client's Requirements:Firstly, let's discuss the client's requirements. Our client seeks a modern, sustainable, and technologically advanced building that will serve as a community center for both recreational and educational activities. The building should provide a harmonious blend of indoor and outdoor spaces, promoting a sense of connectedness with nature.2. Design Concept:To fulfill these requirements, we have developed a design concept centered around three key elements: functionality, sustainability, and aesthetics.2.1. Functionality:Efficient utilization of space is crucial to the success of any building. Our proposal includes a multifunctional layout that allows for flexible usage of the space. We have designated specific areas for recreational activities, classrooms, meeting rooms, and administrative offices. Each space has been carefully planned toensure ease of access and smooth circulation.2.2. Sustainability:Sustainability is at the core of our architectural philosophy. Our design incorporates various eco-friendly features, including passive cooling and heating systems, rainwater harvesting, and the use of renewable energy sources. We have also emphasized natural lighting and ventilation throughout the building to reduce energy consumption. Additionally, the integration of vertical gardens and green roofs enhances the overall environmental performance of the structure.2.3. Aesthetics:Aesthetics play a significant role in creating a visually appealing and harmonious environment. Inspired by the natural beauty of the surrounding landscape, our design features a sleek and modernfaçade, with large windows that provide stunning views and ample natural light. The exterior design is complemented by a combination of traditional and contemporary materials, ensuring a timeless appeal.3. Detailed Features:3.1. Recreational Areas:The community center boasts several recreational spaces, including a gymnasium, swimming pool, fitness center, and outdoor sports courts. These areas are designed to accommodate a variety of activities, catering to people of all ages and interests.3.2. Classrooms and Meeting Rooms:The educational aspect of the community center is equally important. We have incorporated well-equipped classrooms and meeting rooms that can be adapted for various purposes, such as workshops, seminars, and training sessions. These spaces are versatile and can be personalized to meet the specific needs of different user groups.3.3. Sustainable Features:As mentioned earlier, sustainability is a key element of our design. Our proposal includes solar photovoltaic panels on the roof, which will generate clean energy to power the building. We have also integrated rainwater collection and purification systems, reducing the dependency on external water sources. The choice of eco-friendly materials and the incorporation of green spaces further enhance the sustainability of the project.4. Conclusion:In conclusion, our architectural proposal provides a comprehensive solution that aligns with the client's requirements for a modern, sustainable, and visually appealing community center. Our design emphasizes functionality and flexibility, while also prioritizing environmental considerations. We believe that our proposal offers a unique opportunity to create a space that will enrich the lives of the community, foster learning, and promote a sustainable lifestyle. Thank you for your attention, and I welcome any questions or feedback you may have.。

为经理写一份提案英语作文Crafting an Effective Proposal: A Comprehensive ApproachAs a diligent employee, you have identified an opportunity to enhance the efficiency and productivity of your organization. To bring your innovative idea to fruition, you have been tasked with presenting a well-structured proposal to your manager. Crafting a compelling and persuasive proposal is a crucial step in securing the necessary resources and approval to implement your proposed solution.In this essay, we will explore the key elements of an effective proposal and provide a comprehensive guide to help you articulate your vision clearly and convincingly.I. Understanding the Purpose and Structure of a ProposalThe primary purpose of a proposal is to present a specific solution to a problem or an opportunity for improvement within the organization. It should outline the problem or need, provide a detailed plan of action, and demonstrate the potential benefits andfeasibility of the proposed solution.A well-structured proposal typically includes the following sections:1. Executive Summary: This concise overview should highlight the key points of the proposal, including the problem, the proposed solution, and the anticipated outcomes.2. Introduction: Provide background information on the problem or opportunity, establish the context, and clearly state the objective of the proposal.3. Problem Statement: Clearly define the problem or challenge that the proposal aims to address, and provide supporting evidence to demonstrate the need for action.4. Proposed Solution: Describe the solution in detail, outlining the specific steps and strategies that will be implemented to address the problem. Emphasize the unique features and advantages of your proposed approach.5. Implementation Plan: Outline a comprehensive plan for executing the proposed solution, including a timeline, resource requirements, and a detailed breakdown of the necessary tasks and responsibilities.6. Expected Outcomes and Benefits: Clearly articulate the anticipated outcomes and benefits of the proposed solution, both for the organization and its stakeholders. Quantify the potential impact whenever possible.7. Conclusion: Summarize the key points of the proposal and reinforce the value and feasibility of the proposed solution.II. Crafting a Compelling ProposalTo create a persuasive and effective proposal, consider the following strategies:1. Thorough Research: Conduct extensive research to gather relevant data, industry insights, and best practices that support your proposed solution. This will strengthen the credibility of your proposal and demonstrate your deep understanding of the problem.2. Clear and Concise Writing: Ensure that your proposal is well-organized, easy to read, and free of jargon. Use clear and concise language to convey your ideas effectively.3. Logical Flow: Structure your proposal in a logical and coherent manner, guiding the reader through the problem, the proposed solution, and the expected outcomes.4. Compelling Argumentation: Build a strong case for your proposed solution by highlighting its unique advantages, addressing potential objections, and demonstrating its feasibility and cost-effectiveness.5. Visuals and Supporting Materials: Incorporate relevant visual aids, such as charts, graphs, or diagrams, to enhance the clarity and impact of your proposal. Additionally, include any supporting documents or references that strengthen your case.6. Tailored to the Audience: Understand the needs, priorities, and decision-making criteria of your manager and align your proposal accordingly. Anticipate and address any potential concerns or questions they may have.7. Attention to Detail: Ensure that your proposal is free of grammatical errors, typos, and inconsistencies. Attention to detail will demonstrate your professionalism and commitment to the proposal.III. Presenting and Defending the ProposalEffective proposal presentation and defense are crucial to securing the necessary approval and resources. Consider the following strategies:1. Confident and Engaging Delivery: When presenting the proposal,maintain a confident and engaging demeanor. Speak clearly, make eye contact, and be prepared to answer any questions or address concerns raised by your manager.2. Anticipate and Address Potential Objections: Anticipate potential objections or concerns from your manager and be prepared to provide thoughtful and convincing responses.3. Demonstrate Flexibility: Express openness to feedback and a willingness to incorporate constructive suggestions to refine the proposed solution.4. Highlight Key Benefits: Repeatedly emphasize the tangible benefits and positive outcomes that the proposed solution will deliver to the organization and its stakeholders.5. Passion and Conviction: Convey genuine enthusiasm and conviction in your proposed solution. Your passion and belief in the proposal will help to inspire confidence in your manager.By following these guidelines and strategies, you can craft a compelling and persuasive proposal that effectively communicates the value of your proposed solution and secures the necessary approval and resources from your manager.。