高教版商务英语综合教程(1)期末考试复习资料
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Suggested AnswersUnit 1Starting UpA. Choose the sentence halves from a, b, c, d listed below.1. d2. c3. b4. aB. Possible Answers1. Appraisal offers a valuable opportunity to focus on work activities and goals, to identifyand correct existing problems, and to encourage better future performance.2. Performance appraisal provides employees with recognition for their work efforts.3. Performance appraisal offers an excellent opportunity—perhaps the best that will everoccur—for a supervisor and subordinate to recognize and agree upon individual training and development needs.4. Performance appraisal can make the need for training more pressing and relevant bylinking it clearly to performance outcomes and future career aspirations.5. Performance appraisal can provide a regular and efficient training needs audit for theentire organization.C. Possible clues for the discussion1. Tell me what you want me to do.2. Tell me how well I have done it.3. Help me improve my performance.4. Reward me for doing well.D. Complete the description of employee’s evaluation with expressions from the box.1. legitimate2. tension13. priorities4. clash5. process6. recoil from7. anxiety and distress8. serve the needs of9. objectively10. balancedReadingA. Match the words and phrases with their definitions.1. d2. a3. e4. c5.bB. Read the article below quickly and answer the following questions.1. Performance appraisal began as an attempt to rationally correlate rewards and outcomes.2. Such as morale and self-esteem.3. Began from the 1950s.C. Read the article again and choose the correct answer from a, b, c, d.1. d2. b3. c4. d5. dD. Decide whether the following statements are True or False.1. T2. F3. F4. F5. F6. TE. Match the terms with their explanations from a-j in the following box.1. d2. b3. f4. j5. e6. c7. i8. a9. h 10. gHighlights Performance Appraisal Terms & Exam PracticeA. Fill in the blanks with the appraisal terms from the box.1. perceived meaning2. selective perception3. halo effect4. horns effect5. central tendency6. feedback-seeking237. constructive evaluation8. trait relevanceB. Identify the appraisal methods for the following statements.1. MBO2. MBO3. EM4. EM5. RSC. Listen to the passage about the rating scale method and fill out the blanks.1. a high degree of structure2. trait or characteristic3. a bipolar scale4. employee attributes5. initiative6. punctuality7. nature and scope8. relevant to the appraisee’s job9. legal action10. discriminationScript:The rating scale method offers a high degree of structure for appraisals. Each employee trait or characteristic is rated on a bipolar scale that usually has several points ranging from “poor”to “excellent” (or some similar arrangement).The traits assessed on these scales include employee attributes such as cooperation, communications ability, initiative, punctuality and technical (work skills) competence. The nature and scope of the traits selected for inclusion is limited only by the imagination of the scale’s designer, or by the organization’s need to know.The one major provision in selecting traits is that they should be in some way relevant to the appraisee’s job. The traits selected by some organizati ons have been unwise and have resulted in legal action on the grounds of discrimination.D. Listen to the passage about the advantages of rating scale methods. Note down theadvantages.1. they are structured and standardized2. ratings to be easily compared and contrasted—even for entire workforces3. equality in treatment for all appraisees44. standard measures of performance across all parts of the organization5. easy to use and understand6. the simple and efficient logic of the bipolar scaleScript:The greatest advantage of rating scales is that they are structured and standardized. This allows ratings to be easily compared and contrasted —even for entire workforces.Each employee is subjected to the same basic appraisal process and rating criteria, with the same range of responses. This encourages equality in treatment for all appraisees and imposes standard measures of performance across all parts of the organization.Rating scale methods are easy to use and understand. The concept of the rating scale makes obvious sense; both appraisers and appraisees have an intuitive appreciation for the simple and efficient logic of the bipolar scale. The result is widespread acceptance and popularity for this approach.E. Listen to the passage about MBO methods and fill out the blanks.1. results-oriented2. predetermined work objectives3. the supervisor and subordinate4. self-audit5. achieve the objective6. strengths and weaknessesScript:MBO (management by objectives) methods of performance appraisal are results-oriented. That is, they seek to measure employee performance by examining the extent to which predetermined work objectives have been met.Usually the objectives are established jointly by the supervisor and subordinate. An example of an objective for a sales manager might be: Increase the gross monthly sales volume to $250,000 by 30 June.Once an objective is agreed, the employee is usually expected to self-audit; that is, to identify the skills needed to achieve the objective. Typically they do not rely on others to locate and specify their strengths and weaknesses. They are expected to monitor their own development and progress.5F. Writing Practice (187 words)Dear Mrs. Tay,I write the letter in the hope of separating employees’ performance appraisal outcomes from their reward outcomes, including pay increase, promotion opportunity and the like.As we know, annual performance appraisal offers us employees a valuable opportunity to focus on work activities and goals, provides us with recognition of our work effort. This can have a positive influence on the individual’s sense of worth, commitment and belonging.However, rather than being willing to openly discuss our performance, we appraisees become anxious and defensive. The appraisee is not eager to admit to anything that might impair our chance of a pay rise or other rewards.Also, there is a deep irony that while having excellent systems of appraisal, our corporation allows its merit pay and promotion decisions to be made by one or two superiors or managers. There is evidence that incongruity between appraisal results and later pay and promotion outcomes is a source of employee discontent and de-motivation.We would greatly appreciate it if you could consider our suggestion carefully.We are looking forward to your favorable reply.Yours sincerely,Catherine ZhouSales representativeG. Translate the following into Chinese or English.评价员工绩效的方法很多,但不外乎是客观判断与主观判断两大类。
第一题翻译选择;第二题短语互译;第三题阅读;第四题完型填空1. Rising damp, if not treated effectively, could in time cause extensive damage to the structure of your home, ruin decoration and furniture.如果处理不当,墙内潮气最终可能会对房屋的结构造成大面积破坏,毁掉装修和家具。
2. This contract is entered into as of the seventh day of March, 2002, by and between Lonk Co. Ltd., a corporation organized under the laws of the United States of America (hereinafter called the "Purchaser"), and Wingo Co. Group, a corporation organized under the laws of the People’s Republic of China ( hereinafter called the "Seller").本合同由依照美国法律成立的龙科有限公司[以下简称买方]和依照中华人民共和国法律成立的文果集团公司[以下简称卖方]之间于2002年3月7日订立。
3. Multinational bank's services include issuing letter of credit, buying and selling foreign exchange, issuing banker's acceptances, accepting Eurocurrency deposits, making Eurocurrency loans, and assisting in the marketing of Eurobonds.跨国银行提供的服务包括开立信用证、买卖外汇、开证行承兑、接受欧洲货币储存、提供欧洲货币贷款以及发行推销欧洲货币债券。
对外经济贸易大学继续教育与远程教育学院2019-2020学年第二学期《综合商务英语(一)》复习大纲一、单选题1.2. There _________ too many people with vested interests on these3. On the whole women prefer brighter colors than men do. The4. In the past two decades, fitness has become a fad.The underlined5.6. Mostly I pray that their lives will be easy .The underlined part7.(8.9.(10. Specialists in intercultural studies say that it is not easy to11. The US government requires strict food inspections to (ensure)12.14. Even in grocery stores, (junk) food items commonly fill shopping15.16.(17.(18.19. If you're ________urgent business, the best way of travelling is20.21.22.23.(24.25.(26.(27.(28.29. There is a very friendly ______ in our office. ()30. I’d get it for you ______ I could remember who last borrowed the31. No sooner had he finished his speech ______ stormy applause brokeout.32.33. The police finally caught up with the man ______ was the escaped34. ______ knows the name of this song will receive a prize from the35. He didn’t know French, ______ made it difficult for him to study36.37.38.telescope ______ mirrors instead of lenses. ()39. If no one ______ the lost copper statue, the person who found it40.(41. He was seriously wounded; there were wounds ______ both his arms42.43. I love driving along narrow country roads that _______ trees.(44. I don't know what anyone else thinks, but my ______ opinion isthat the students should be doing more work outside the45.(46.47. The location of the capital was one of the most _____ problems48.49. If you are always watching yourself, you are self-conscious The50. Traveling has become safer and more economical . The underlined51.(52.a large letter “H” in flowers which went right across thisneglected piece of land! The underlined part means _________.(53. “Sports and games often grow out of people’s work and everydayactivities. The Arabs use horses or camels in much of theireveryday life; they use them in their sports, too. It is the same with people in Xinjiang and Inner Mongolia in China. Millions of people hunt and fish for a living, but hunting and fishing are very good sports, too.” The topic sentence of this paragraph is54. “Specialists in counseling and intercultural studies say that itis not easy to adjust to life in a new culture. They call thefeelings which people experience when they come to a newenvironment culture shock.” What do specialists think about“ a55. “Attitudes to women diff er from place to place. In Japan, forexample, it is quite usual for men to plan evening entertainment for themselves and leave their wives at home. In Europe, suchattitudes are disappearing.” Which of the following is right56. Mrs. Brown is _______ the names of the first year children.(57. The company has suffered from several years of bad ______.(58.59. As Marie read the poem, her eyes were _____ tears. ()60.61.(62. When visiting a foreign country, I sometimes found it difficult63. John Smith, as well as the other students, ________ how to take64.65. It is _____ to get medical supplies to the area as soon as66.67.68. ________ changes have taken place in China since 1978.(69. The teacher ______ the problem children with great care.(70.(71.(72.day.73.(74.75.76.77.(78. The official got the ______ news from the evening newspaper.(79.80. Miners, ______ work is often dangerous, are paid less than81.82.(83.84.85.(86.(87.88.89. You must keep your parents' needs ________ when you make your90.91. Keep the medicine out of the _______ of the children.(92.93. He regarded ______ looking after the children is my94.95.(96.97. The number of English language learners in American public98. Many planets are _________ to exist beyond our solar system.()99.100.A new study from brain researchers helps _____________ how thehuman brain evolved, or changed over time, to permit people to101.____________ the difference between a real Facebook news website102.I got to be kind of famous in the neighborhood because of this 103.robot. In this sentence, "kind of" means __________________.(Some of the damaged images can become ________________.104.(A growing number of American states are requiring schools to 105.teach students how to __________ information on the internet and二、完型填空What do we mean by a perfect English pronunciation? To some degree, there are106.as ______ different kinds of English as there are speakers of it. No two speakers speak itin exactly the same ______. We can always hear differences between them, and thepronunciation of English varies (变化)a great deal in different ______. How do wedecide what sort of English to use ______ a model? This is not a question that can be_________ in the same way for all foreign learners of English. If you live in a part of theworld like India or West Africa, _______there is a long tradition(传统)of speakingEnglish for general communication purposes, you should ______ a good variety of thepronunciation of this sort. _______, if you live in a country where there is no traditionaluse of English, you must take as your model some form of ______ English pronunciation.It doesn't ______ very much which form you choose. The most important thing to do is to1.((2.(3.(4.(5.(6.(7.8.((9.10. (三、阅读理解107. People from different lands went to America because they needed the chance for a new life. Among those who went in thenineteenth century was a large group of people from Ireland.In the 1800s, life was very hard for the peasants of Ireland.The peasants rented the land on which they lived. In order topay the rent, they spent much of their time farming for theirlandlord.The British government ruled Ireland at this time, and most of the food grown in Ireland was shipped to England.Because the peasants had no money, they depended on potatoes forfood. Potatoes could be grown on a small piece of land for a fewpennies. For more than half the people in Ireland, potatoes werethe only food.In 1845, disaster came to the potato fields. A plant disease attacked the potato plants, and they turned black and rotted.For three years, the potato crop of Ireland was destroyed.With their only source of food gone, the peasants were starving. People searched the countryside for food, and starvingcrowds gathered in the cities. The English government tried tohelp by setting up "soup kitchens" to feed the hungry. But itcould not feed everyone. More than a million people died, andmany of those left decided that they had to leave Ireland.A great migration to America began. Thousands of people gathered at the1.2.3.4.5.一、单选题二、完型填空三、阅读理解。
商务英语期末复习资料Audience 受众Marketing mix 营销组合Impact 影响,作用Impulse buy 即兴购买Trigger 引起Undervaluing 低估Feedback 反馈Self-actualization 自我实现Leadership 领导(能力)Delegate 委派Under time pressure 时间紧迫Subordinate 下属Insight 洞察力Precedent 先例Restructure 重建Milestone 里程标、重要事件、转折点Afterhours 工作完毕后机票:Nick: I just missed my flight.Clerk: Oh, I’m sorry to hear that.Nick: Could you reschedule it?Clerk: Yes, When would you like toreschedule it for?Nick: How about changing my flight totomorrow noon?Clerk: That was for tomorrow at noon? Please let me verify flight availability?Nick: Yes.Clerk: OK, there’s still one seat available on that flight. But it’s in business class. I can let you have that if you like for no additional charge, but rescheduling costs a little extra.酒店:Staff : Good morning, sir, May I know your name?Guest: Certainly. My name is John SmithStaff : Would you please spell your last name?Guest: Sure. P-a-r-k-I-n-s-o-n, Parkinson.Staff : How do you do Mr. Parkinson? Welcome to our hotel.Guest: How do you do? Very nice to meet you.Staff : Hope you’ll enjoy you stay here.Guest: I think I willStaff : See you later.Guest: See you.----Staff : Excuse me, May I help you?Guest: Yes, I’m looking for my room.Staff : May I know your room number, please?Guest: Yes, my room number is 358.Staff : That’s at the other end of the corridor. Follow me. Please. I’ll show you to your room. Guest: Thank you. It’s very kind of you.Staff : It’s my pleasure to serve you. Please enjoy your stay.----Staff : Good morning. Mr. Smith. How are you today?Guest: Good morning. Jane. I’m fine, thanks, and you?Staff : I’m fine too. Are you checking-out today?Guest: yes, I think soStaff : Did you enjoy your stay here?Guest: Yes, I did.Staff : I hope our service is to your satisfaction.Guest: Sure. I’m very pleased with everything here.Staff : Thank you. I wish you a nice trip home and look forward to seeing you again. Guest: Thank you. I’ll definitely come to the Sheraton next time I’m in Tianjin.----Guest: Excuse me. What time is it now?Staff : It’s 2:25 by my watch;Guest: Is it the correct time?Staff : Yes, I think so .Guest: You use Beijing Time here, don’t you?Staff : Yes, we doGuest: Do you know what time it is now in Holland?Staff : I guest it is about half past eight in the morning. There is a time difference of 6 hours Guest: I see. I want to call back home. It seems I’d better make the call in the eveningStaff : I think so if nothing is urgent, because there are special rates at night after 9:00 Guest: Do you mean cheaper?Staff : YesGuest: That’s great. Thank youStaff : My pleasure.----Staff : Good morning, ma’am. Anything I can do for you?Guest: Good morning. I’m here to see my friend. But I don’t know which building she lives in Staff : Do you have her room number?Guest: Yes, It’s 408Staff : May I know your friend’s name?Guest: Sure. Her name is Shelly, Shelly WilsonStaff : Is she an American?Guest: No, she is GermanStaff : Please with a second. I’ll check for youGuest: OKStaff : Yes, here it is. She lives in Room 2408 in the apartment building over thereGuest: What does 2 mean?Staff : It stands for the Apartment BuildingGuest: I see. Thank you for your helpStaff : You’re welcome.----Staff : Good afternoon, Mrs. Anderson. Can I clean your room now?Guest: Could you please come back again. I’m tied up at the moment. I’ve some visitors.Staff : All right, no problem. When do you need me to come back?Guest: How about 6:00. is that all right?Staff : Sorry, I’ll be off then. I’ll finish working at 5:30. but don’t worry. One of my colleagues will come. Guest: OKStaff : By the way, do you need an adapter?Guest: Yes, I did ask for one.Staff : Here you are. I’ve got it for youGuest: Thank youStaff : Not at all.----Staff : Good morning . Mrs. JonesGuest: Good morning.Staff: You know the Mid-Autumn Festival is coming. It’s an important traditional festival in China. The Hotel is now organizing a one-day trip to the Great Wall. The holiday will be celebrated with music and nut picking.Guest: That’s a great idea. It will be wonderful.Staff : Definitely, but how shall we go?Guest: By the Hotel TaxiStaff : What time shall we set out?Guest: At 5:30 in the morning. The taxi will be waiting for you at the entrance. Please get there a little bit earlier because the seat arrangement policy is on a first come, first serve basis.Staff : Ok, I will. Thank you very much for telling me all this.Guest: I’m glad you like it.APPROPRIATE RESPONSE合适的回答- CURRENTLY UNAVAILABLE BUT WOULD LIKETO RETURN YOU CALL’‘他现在不在,但会给你回电话的’- DO YOU MIND WAITING你介意等一会儿吗?- CAN SOMEONE ELSE ASSIST?其他什麽人能接听吗?YES - HOLD THEN GO BACK TO THE CALL 是的- 等一会儿然后会到电话里“THANK FOR WAITING”“感谢您的等待” NO- TAKE A MESSAGE 不- 留言对不起,我还没有请教阁下的尊姓大名呢。
商务英语期末复习资料Part I Translate the following English words into Chinese.1. bill of exchange 2. sight draft 3. irrevocable L/C 4. penalty 5. money of payment 6. usance L/C 7. money of account 8. promissory note 9. commercial draft 10. advising bank 11. Force Majeure 12. combined transport document Part II . Translate the following Chinese words into English1. 佣金佣金2. 单价单价3. 承兑承兑4. 贴现贴现5. 受益人受益人6. 独立代理独立代理7. 支票支票 8. 进口许可证进口许可证 9. 背书 10. 补偿贸易 11. 折扣折扣 12. 示票 13. 跟单托收 14. 经销经销 15. 索赔索赔16. 商业发票 17. 保险凭证保险凭证 18. 汇率汇率19.检验证书.检验证书 20. 保兑保兑Part III Write down the full name of the following abbreviations and the translations.1. D/P2. M/T3. CIF4. D/A5. T/T6. B/LPart IV Decide whether the following statements are true or false by writing “T” for true and “F” for false in the bracket besides each statement.1. International trade is only the exchange of goods between nations. 2. The distributor gains profits from the price difference at which he buys and resells the goods. 3. In reality, the quantity of goods shipped must be exactly the same with that stipulated in the contract. 4. Partial shipment means that the goods under one contract are shipped in different terms or by different lots. 5. A unit price consists of four parts: currency unit, unit price figure, measuring unit and price terms. 6. The buyer will inform the seller the opening of L/C and pass the L/C to the seller. 7. In counterpurchase, the value of countertrade goods has to equal that of the export. 8. Whether sale by buyer ’s sample or by seller ’s sample, the quality of the commodities should be strictly same as sample. Otherwise, it should be stipulated in the contract clearly. 9. Transshipment may increase the cost of shipment and the possibility of delay in delivery of commodities. 10. In international trade, if All Risks was covered, any loss caused by any reason on the way can be compensated by insurance company. 11. Under the the term term term of of of D/A, D/A, D/A, it it it is is the the bank bank bank in exporter in exporter ’s s country country country who who who makes makes makes acceptance acceptance acceptance to to to the the the draft draft draft and delivers and delivers documents to the importer. 12. Landed quality and weight means that the inspection carried out at the port of destination will be final. 13. When EXW or DDP is used, the commodity is generally inspected in the exporting country. 14. “USD200 per M/T CIFC2 London ” means that the seller will receive 200 US dollars for per metric ton. Part V Fill in the blanks with the best choice.1. Who has the exclusive right of selling the goods in a marketing area at the price he fixes? ___. a. Consignor b. Exclusive distributor c. Exclusive agent d. Bidder 2. When the seller only pays freight for the goods up to arrival at the port of destination, the term is _____. a. FOB b. CFR c. DDU d. CIF 3. Partial shipment may be necessary when ____. a. direct liners are not available b. the amount of the cargo is very small c. the shipping date is very close d. the export covers a large amount of goods 4. The goods concluded on the CIF basis have been burnt because of the fire after being loaded, then ____. a. the loss is due to the seller b. the seller asks the insurance company for compensation c. the buyer asks the insurance company for compensation d. the loss is due to the party who pays the freight 5. In the following terms of settlement, which is the most risky one for the seller? ____. a. T/T in advance b. D/A c. D/P at sight d. D/P after sight 6. 6. When When When ____ ____ ____ happens, happens, happens, the the the party party party that that that fails fails fails to to to perform perform perform the the the contract contract contract is is is allowed allowed allowed to to to relieve relieve relieve liabilities liabilities liabilities of of of the the non-performance. a. war b. world market price goes up c. manufacture fault d. currency devaluation 7. Which is NOT the example of trade barriers? _____. a. Tariffs b. Quotas c. Import duties d. Income tax 8. In international trade, the seller ships the goods to the buyer when there is no purchase made. The seller retains title to the goods until the buyer has sold them. This is ___. a. bidding b. agency c. consignment d. distributor 9. Which stipulation of the date of shipment is often used in a contract? ____. a. One day b. Within several days after the L/C has been received c. Prompt shipment d. Concrete shipment time 10. Particular additional coverage of CIC ____. a. can be covered alone b. can’t be covered alone c. can be covered alone when more than two of them are covered d. can be covered alone when only one of the insured applies for insurance 11. Which one of the following quotations is wrong? a. FOB QINGDAO USD10.00/PC b. CIF LIVERPOOL GBP125.00/MT c. FOB SHANGHAI $15.25/PC d. FOB JINAN USD2.00/KG 12. Under CIF, freight on the B/L is marked as ____. a. Freight Prepaid b. Freight Collect c. Freight Pre-payable d. Freight Unpaid 13. Based on whether the goods are loaded or not, the B/L can be classified into ____. a. clean B/L and unclean B/L b. direct B/L and transshipment B/L c. straight B/L and order B/L d. on board B/L and received for shipment B/L 14. A company exports 50 tons of wheat, the seller delivers the extra 2 tons, then the buyer should ____. a. accept 52 tons b. refuse to take 52 tons c. accept extra 1 ton d. refuse to accept extra 2 tons Part Part VI VI . Translate Translate the the the following following following English English English sentences sentences sentences into into into Chinese Chinese Chinese or or or Chinese Chinese Chinese sentences sentences sentences into into English 1. FOB means that the seller delivers when the goods pass the ship ’s rail nominated by the buyer at the named port of shipment. 2. Total amount, as its name suggests, is the sum of the money for one business transaction. It equals to the unit price multiplied by the quantity of the goods. 3. Generally speaking, the L/C should arrive to the seller at least 15 days before the time of shipment to allow sufficient time to check and amend, if necessary, the L/C and to arrange shipment. 4. Under an FOB, CFR or CIF contract, port of shipment is usually proposed by the exporter and is stipulated in 1. 汇票汇票 2. 即期汇票即期汇票3. 不可撤销信用证不可撤销信用证 4. 罚金罚金5. 支付货币支付货币 6. 远期信用证远期信用证7. 计价货币计价货币 8. 本票本票9. 商业汇票商业汇票 10. 通知行通知行不可抗力不可抗力 12. 多式联运单据多式联运单据commission unit price accept/acceptance discount beneficiary factor check import license 9. endorse/endorsement 10. compensation trade 11. discount/allowance presentation documentary collection distribution 15. claim 16. commercial invoice insurance certificate 18. exchange rate 19. inspection certificate 20. confirm/confirmation Part V Fill in the blanks with the best choice.(每小题2分,共20分)1—5 b b d c b 6—10 a d c b b 11—14 c a d a Part VI . Translate the following English sentences into Chinese or Chinese sentences into English (英译中每小题2分,中译英每小题3分,共25分)1. FOB 是指货物越过指定装运港买方指派的船只的船舷时,卖方就完成了交货义务。
商务英语复习资料题型:①阅读理解5-6篇40% ②翻译(中→英)5个*5’=25%③画图题15% ④作文:要顶格写20%一.翻译1.我们希望公司能使我们更高效的经营业务,同时也为客户带来便利。
我们也希望你们能继续向我们订购,订单直接交本公司或分公司均可。
We hope that by it we can handle our business more efficiently for the convenience of our customers. We also hope that you will continue to place orders with us direct or through our new branch.2.随函寄上本公司商品目录一册,供参考,但愿你们从中能找到所需要的东西。
Enclosed for your reference is a copy of our catalogue ,in which you may find something you need.3.如果在你方市场完成了年销售,这份独家代理协议原本可以于到期日延长一年。
Should the annual turnover have been realized in your market, the sole agent agreement would have been extended for another year upon its expiration.4.前几天,你地的一家通讯公司前来与我们洽谈业务,他们意外地告诉我们你们是有名的摩托车制造商。
We were approached by a telecom provider in your district the other day and from them we happened to know that you are a well-known motorbike manufacturer.5.由于我方已在支付方式方面做出了让步,因此,难以再顺从你方的要求,把价格降至你方所说水平。
Unit 1 Company Profile1.Translate the following Chinese terms into English.candidate patentindustry personnel registered trademarkcore competency domain nameintended market emerging marketheadquarter multinational corporation Chief Executive Officer stakeholder2.Translate the following English terms into Chinese.股本,股金总额以人为本的解决方案精于心简于形对客户的深入了解工业革命回收利用3.Translation:宝洁公司始创于1837年,是世界上最大的日用消费品公司之一。
2007财政年度,公司全年销售额达682亿美元。
在《财富》杂志评选出的全球500家最大企业中,排名第74位。
宝洁公司在全球80多个国家设有工厂或分公司,所经营的300多个品牌的产品畅销160多个国家和地区,其中包括美容护理、居家护理、吉列产品等。
每天,在世界各地,宝洁公司的产品与全球消费者发生着三十亿次亲密接触。
宝洁大中华业务区包括1988年成立的中国大陆分公司、1987成立的香港分公司和1985年成立的台湾分公司。
一九八八年,宝洁公司在广州成立了在中国的第一家合资企业-广州宝洁有限公司,从此开始了其中国业务发展的历程。
宝洁总部位于广州,目前在广州、北京、上海、成都、天津、东莞及南平等地设有多家分公司及工厂,并在北京设立技术中心。
二十年来,宝洁取得了飞速的发展,主要表现在:建立了领先的大品牌宝洁公司是中国最大的日用消费品公司,年销售额超过二十亿美元。
我们在参与竞争的领域内占据了最大的市场份额。
飘柔、舒肤佳、玉兰油、帮宝适、汰渍及吉列等品牌在各自的护发、个人清洁、皮肤护理、婴儿护理、洗衣粉、男士美容等产品领域内都处于领先的市场地位。
千里之行,始于足下。
202X年商务英语期末考试重要知识点202X年商务英语期末考试重要知识点一、商务英语基础知识商务英语是指在商务活动中使用的英语,主要包括商务交流和商务写作两个方面。
商务英语的基础知识包括商务词汇、商务语法、商务写作等。
商务词汇:包括商务名词、商务动词、商务形容词等,如trade(贸易)、export(出口)、import(进口)、negotiation(谈判)、contract(合同)等。
商务语法:包括时态、语态、语气、句型等,如一般现在时、一般过去时、一般将来时等,被动语态、完成时等。
商务写作:商务写作包括商务信函、商务报告、商务备忘录、商务演讲等,要注意写作的结构、用词、语法等。
二、商务会议和谈判商务会议和谈判是商务英语中常见的场景,关键知识点包括会议和谈判的流程、用语、技巧等。
商务会议:会议的类型、召开会议的流程、会议的议程、会议的开场白、主持会议的技巧、会议的总结和回顾等。
商务谈判:谈判的准备工作、谈判的策略、谈判的技巧、谈判的用语等。
第1页/共3页锲而不舍,金石可镂。
三、商务信函和邮件商务信函和邮件是商务英语中常见的写作形式,关键知识点包括信函和邮件的格式、用语、语法等。
商务信函:信函的格式、信函的头部、信函的称呼、信函的正文、信函的结尾、信函的附件等。
商务邮件:邮件的格式、邮件的主题、邮件的正文、邮件的附件、邮件的回复等。
四、商务报告和演讲商务报告和演讲是商务英语中常见的写作形式,关键知识点包括报告和演讲的结构、用词、语法等。
商务报告:报告的结构、报告的目的、报告的内容、报告的语言风格等。
商务演讲:演讲的结构、演讲的目的、演讲的内容、演讲的技巧等。
五、商务英语口语商务英语口语是在商务交流中使用的口语表达,关键知识点包括常见的商务口语表达、场景对话、礼貌用语等。
常见商务口语表达:提供服务、预订机票、接待客人、介绍产品、商量约会等。
场景对话:商务接待、商务洽谈、电话交流、商务会议等。
商务交际英语1期末考试复习指导考试题型I. MULTIPLE CHOICES: (10小题,每小题1分,共10分)II. TRUE / FALSE (10小题,每小题1分,共10分)III. READING COMPREHENSION (10小题,每小题2分,共20分)IV. TRANSLATION (4 段短文, 每段5分, 共20 分)V. WRITING (40分)复习内容英语在国际商务活动中起着非常重要的作用。
掌握用英语进行商务交际的能力,有利于在激烈竞争中占有先机,反之,将可能面临挫折和失望。
商务交际英语1这门课程,涵盖了商务交际活动中的基本知识和技能,如:信函、备忘录/便笺、电子邮件和报告的写作技巧等,此外,还讲授了一些当代商务理念、职业道德规范、批判性思维能力和团队精神,以及图表的运用、技术性写作、客户服务、多元文化工作环境中的交际等。
本次考试的具体内容:有关日常生活或工作场所的交际技巧和交际目的;怎样在商务工作中给对方写信息;怎样写备忘录;怎样在工作中给你的工作伙伴或客户写商务信件等。
那么,根据这些内容,所涉及到课本上的章节有:Chapter 1 Communicating in your lifeChapter 2 Communicating in a diverse workplaceChapter 3 Writing with styleChapter 4 Writing memos and E-mailChapter 5 Writing letters to your clients and customersChapter 6 Writing reports: A complex process made easy特别是第2、4、5章节要重点复习。
在写作方面重点复习怎样写商务备忘录和信件。
本次考试分为5个部分,下面就以几个例题为准简单地介绍一下:具体复习重点1. 单项选择(10小题,每小题1分,共10分)主要考查学生对商务交际英语基础知识的掌握学生可把重点放在以下几种商务交际中应注意的地方:the purpose of communication、theprocess of communication、verbal and non-verbal messages、internal and external barriers tocommunication、responsibilities of participants、body language、personal space、lateralscommunication、audience analysis、common channels of oral message、cross-culturalcommunication and the guidelines、communication tips、Challenges of Diversity、direct andindirect order、building strong paragraphs (including the five Ws) 、the purpose of memos ande-mails、communication overload、the common abuses of e-mails、the stage of planning a message、neutral or positive messages等。
商务英语综合教程(1)期末考试复习资料Unit 1 College LifeⅠ. Paraphrase(2′×5=10′)1. A fact is no longer a bare fact: it is invested with all its possibilities. It is no longer a burden on the memory: it is like an energizing as the poet of our dreams, and as the architect of our purposes.A fact is no longer a mere fact: it is endowed with all kinds of possibilities. We don′t take it a burden to memorize it anymore. It is like an energetic poet who describes vividly our wonderful dreams, and an architect who can help us fulfill our goals.2. Imagination is not to be discovered from the facts: it is a way of illuminating the facts.Imagination should not be separated from the facts: it is a way of interpreting the facts.3. Youth is imaginative, and if the imagination be strengthened by discipline, this energy of imagination can in great measure be preserved through life.Young people are imaginative, and if the imagination be strengthened by discipline, then this kind of imagination will, to a great extent, be kept, and benefit them a lot in the future.4. Those reflection upon the general functions of a university can be at once translated in terms of the particular functions of a business school.The opinion about the general functions of a university can be at once explained through the particular functions of a business school.5. It requires an imaginative understanding of laws of political economy, not merely in the abstract, but also with the power to construe them in terms of the particular circumstances of a concrete business.It requires an imaginative understanding of laws of political economy, not only in the abstract, but also with the ability to understand them in concrete business situation.6. It requires that discipline of character which can say “yes”and “no”to other men, not only by reason of blind obstinacy, but with firmness derived from a conscious evaluation of relevant alternatives.It requires that students should cultivate such a discipline of character that their agreement or disagreement with others is based on their consideration and evaluation of relevant alternatives instead of out of their stubbornness.7. There can be no criticism of the custom, but there may be an unfortunate effect—prolonged routine work dulls the imagination.This practice is not wrong and should not be criticized, but long-period routine work will reduce the imagination of young people.8. Hence, instead of a drudgery issuing in a blind rule of thumb, the properly trained man has some hope of obtaining an imagination disciplined by detailed facts and necessary habits.The properly trained man will not do the routine tedious work only by experience. Instead, he hopes to obtain an imagination trained by detailed facts and necessary habits.Ⅱ. Translation(2′×5=10′)1. 有些人总是从钱的角度考虑问题。
Some people always consider matters in terms of money.2. 真正的教育不在于简单地讲授事实。
Real education does not consist in simply being taught facts.3. 我们一定不能把理论与实践脱离开。
We mustn′t divorce theory from practice.4. 他认为凭经验做事不可靠。
He considers it unreliable to do things by rule of thumb.5. 我们的成功在很大程度上是做好充分准备的结果。
Our success, in large measure, is the result of our adequate preparation.Unit2 Learning to LearnⅠ. Paraphrase (2′×5=10′)1. Born to succeed, it seemed, she was more than willing to sacrifice herself in the name of achievement.As she had been expected to succeed since she was born, it seemed that she was happy to give up her own interest for the sake of success.2. Many students today display a distributing willingness to choose academic institutions, fields of study and careers on the basis of earning potential.Many students today choose universities, majors and professions according to the potential of earning money, but they also feel worried or upset because the decision is not based on their own interest or likes.3. Degrees in economics are marketable and likely to garner their holders high salaries without the added effort of medical or law school.Graduates with degrees in economics are more likely to find a job and earn high salaries, while at the same time they don′t need to make efforts like those who study medicine or law.4. They are satisfied with the game of institutionalized education—play by the rules, play hard, win the degree.They are happy with the requirements of a university. They follow the rules study hard and then get a degree.5. In treating learning as a means to an end, this generation has chipped away at the quality of its education and consequently, as its quality of life.Thinking that the purpose of learning is to develop one′s potential for earning money, young people of this generation has reduced the quality of education and as a result, has reduced the quality of life.Ⅱ. Translation(2′×5=10′)1. 很长时间以来医生们把这种疾病的起因归于一种未知的病毒。