1.1Teamwork
What’s important when…? Evaluating the success of teamwork
·Mutual trust
·Full co-operation
·1.2International
Communications
What’s important when…?
Communicating management
mess-
ages to the staff
·Overall purpose
·Feedback on performance
1.3Reducing Production Cost
What’s important when…?
Aiming to control production
cost
·Quality suppliers
·Efficiency of production line
·
1.4Reducing Overheads
What’s important when…? Aiming to slash business overheads
·Budget and management ·Long-term effects
·1.5How to Deal with a Heavy
Workload
What’s important when…?
Coping with a heavy workload
·Benefits system
·Time management
1.6Work Environment
What’s important when…?
Designing the layout of an
office
·Appropriate use of space
·Amount of light
1.7Logistics
What’s important when…? Developing logistics strategies
·Customer service levels ·Information management
·1.8Business Ethics
What’s important when…?
Measuring corporate
performance
·Business ethics
·Environmental protection
2.1 Recruiting & Selecting
What’s important when…?
Selecting an employment
interviewer
·Personal quality
·Interviewing skills
2.2 Employee Training
What’s important when…? Choosing a training program to attend
·Content/subjects covered ·Trainer
·2.3 Career Development
What’s important when…?
Choosing a new career chance
·Location
·Starting salary
·
2.4 Promotion
What’s important when…?
Thinking about going for a
promotion
·Work-related qualities
·Personal qualities
·
2.5 Staff Motivation
What’s important when…? Motivating senior executives ·Stock options ·Perquisites/ special benefits ·2.6 Staff Turnover
What’s important when…?
Aiming to retain good staff
·Pleasing work environment
·Career opportunity
·
2.7 Appraising and Improving
Performance
What’s important when…?
Managing ineffective
performance
·Training
·Transfer
·
2.8 Pay and Benefits
What’s important when…? Deciding base salary ·Salary level of comparable companies
·Availability of local workforce ·2.9 Labor Relations
What’s important when…?
Dealing with problem
employee/employee
misconduct
·Role of immediate supervisor
·Discipline
·
2.10 Work Place Safety and
Health
What’s important when…?
Planning health and safety
training for employees
·Selecting training contents
·Staff involvement
·
2.11 Time Management
What’s important when…? Managing a busy schedule ·Time management skills ·Others’ cooperation
·2.12 Managing Stress
What’s important when…?
Managing job stress
·Hobbies
·Job target
·
3.1 Product Development
What’s important when…?
Developing new products
·Market research
·Screening
·
3.2 Setting Prices
What’s important when…? Setting prices for new products
·Costs
·Demand 3.3 Product Promotion
What’s important when…?
Promoting a product
·Advertising
·Sales promotion
·
3.4 Advertising
What’s important when…?
Aiming to increase sales of a
product
·Advertising
·Bonus for sales staff
·
3.5 Packaging
What’s important when…? Deciding packaging for a products
·Image
·Packaging design
·3.6 Branding
What’s important when…?
Choosing household
appliances
·Brand names
·Technology
·
3.7 Customer Satisfaction
What’s important when…?
Dealing with customer
complaints
·Remaining calm
·Suggesting a solution to the
problem
·
3.8 Keeping Customers
What’s important when…? Maintaining customer loyalty ·Discounts
·Quality products
·3.9 Marketing Channels
What’s important when…?
Selecting the type of
marketing channel
·Geographic concentration of
the market
·Services provided by
4.1 Travel and Transport
What’s important when…?
1.Choosing transport for a
business
trip ·Comfort ·Cost
2.Choosing an airline for a
business trip
·In-flight catering
middlemen
·
·Destinations offered
4.2 Travel and Accommodation
What’s important when…? 1.Choosing a hotel for people travelling on
business
·Location
·Facilities provided
2.Choosing a hotel to stay on business travels
·Size ·Workout facilities 4.3 Domestic Travel
What’s important when…?
1.Planning business trips
·Purpose ·Travel
arrangement
2.Selecting an agency to
arrange business
travel ·Reputation ·Spee
d of service
3.Preparing for a business
trip
·Delegating essential tasks
·Staying accessible
4.4 Travelling Abroad
What’s important when…?
1.Having a business travel
abroad
·Advance preparations
·Arrival time
2.Selecting staff for
fact-finding tours abroad
·Position in the company
·Previous experience of other
countries
5.1 Corporate Culture What’s important when…? 5.2 Company Image
What’s important when…?
5.3 Corporate Gifting
What’s important when…?
Designing a company brochure
·Company culture
·Costs
·Designing a company
magazine
·Target readership
·Contents included
·
Sending corporate gifts to
foreign business clients
·Cultural differences
·Company logo
5.4 Corporate Sponsorship
What’s important when…? Considering to sponsor a sports event
·Target audience
·Media coverage
·5.5 Dress Code
What’s important when…?
Dressing for a job interview
·Professional image
·Being clean and neat
5.6 Entertaining Business
Clients
What’s important when…?
Entertaining your business
clients
·Appropriate venue for
entertainment
·Clear objectives for the
meeting
6.1 Site Location and
Relocation
6.2 Going Global
What’s important when…? 6.3 Franchise
What’s important when…?
What’s important when…? Selecting a company location ·Demand for products or services ·Transportation
·Exporting goods or services
for the first time
·Cultural differences
·Professional advice
Entering a franchising
agreement
·Brand name
·Training
·
6.4 Meeting Competition
What’s important when…? Dealing with competition ·Pricing policies ·Advertising strategies
·7.1 Office Automation
What’s important when…?
Conducting computer training
·External experts
·Participants
7.2 Setting up Company
Website
What’s important when…?
Setting up a company website
·Possible benefits
·Promotion
7.3 Internet Marketing What’s important when…? 7.4 Flexible Patterns of Work
What’s important when…?
8.1 Staging a
Meeting/Conference
Choosing and Internet company to buy from ·delivery time
·special offers
·Introducing job sharing
scheme
·suitable types of job
·benefits for the company
What’s important when…?
·compatible work partner
·role defining
What is important when…?
Planning a meeting
·agenda
·size
What’s important when…? Preparing for a product launch
·People involved
·Cost
·What’s important when…?
Chairing a meeting
·Preparation
·Keeping to the agenada
·
8.2 Attending a Meeting/
conference
What’s important when…?
Deciding whether to attend a
conference
·Venue
·Speakers
·
What’s important when…? 8.3 Giving a Presentation What’s important when…?
Attending a business meeting ·Listening carefully ·Taking notes
·What’s important when…?
Preparing for a presentation to
new staff?
·Information included
·Facilities needed
·
Planning a presentation
·practicing beforehand
·researching the topic
·
What’s important when…? Organizing a product demonstration ·presenter
·audience
·8.4 Trade Fairs and exhibitions
What’s important when…?
Exhibiting at trade fair?
·Quality of display
·Staff selected
·
What’s important when…?
Planning the layout of a stand
at trade fair
·Attractiveness
·Security of exhibits
·
What’s important when…? Interviewing candidates for a job
·Personal quality ·qualifications What’s important when…?
Conducting market research
·Competition
·Characteristics of sample
·
What’s important when…?
Organizing a training
program
·availability
·costs
商务英语整理笔记 询价还价(询盘还盘) inquiry 询盘 offer/quotation 报盘 ※firm offer 实盘 ※non-firm offer 虚盘 ※subject to 以---为准例：我方向你放报实盘，以你方在下周前回复为准。We send you firm offer subject to your reply reaching us before next week. subject to our final confirmation/prior sale/goods being unsold 以我们最后的确认/以前的销售/未出售货物为准(了解即可) This offer is valid/open/good/firm for 3 days.该报价有效期为3天。 counter offer 还盘 offerer 发盘人 offeree 受盘人 ※superior to 比---好superior quality 质量上乘inferior to 不如---- 考点在to The goods is of superior quality.产品质量上乘。 ※sale by trademark/brand/name of origin 按照商标/品牌/产地名销售 discount 打折 e.g. 打7折30% discount Your price is rather at the high side/low side.你的价格高/低。 ※out of stock 缺货 ※supply from stock 供现货 ※supply sb with 例：我方向你方提供100吨核桃现货。We supply you with 100 tons of walnuts from stock. market is firm 市场趋升market is active 市场活跃market is strong 市场坚挺 specialize in +名词专营---- line 行业或职业What’s you line?你从事什么行业？ line 行情out of line of the market 与市场不符合 in line with 和---一致 considerable business 大量生意 Chamber of Commerce 商会 ※CIFC3% London=成本、保险加运费及3%的佣金运至伦敦港口 price list 价目表 平等互利的基础上on the basis of equality and mutual benefit We owe your name and address to +人或公司承蒙-----告知贵公司的名称和地址 有竞争力的价格competitive price ※和其他供应商比较起来，我们的价格更有竞争力。Our prices are more competitive than those of other suppliers.或Our prices compare favorably with those of other suppliers. ※首批订单initial order ※试订单trial order ※place/book an order with sb.向某人订货 常用的贸易术语
商务英语阅读课堂笔 记整理版
Business English A Reading course（整理版） 商务英语阅读的主要内容： 商务英语阅读主要包括世界经济形势、经济全球化、国际贸易与投资、金融风险与管理、商业文化、企业管理等。这些阅读材料不但传递最新的世界经济和国际商务信息，开阔学生的视野，还提供最新、最典型的商务语言和词汇，有助于学生熟悉并掌握商务英语文章的典型语言用法、语言风格及语言特点等。1）阿迪达斯 Impossible Is Nothing. 没有什么是不可能 2）香奈儿 Fashion passes, style remains. 流行稍纵即逝,风格永存 3）飞利浦 Let us make things better. 让我们做得更好 4）麦氏咖啡 Good to the last drop. 滴滴香浓,意犹未尽 This Bill of exchange shall be accepted first and then can be honored by the acceptor. (该汇票应先承兑，然后由承兑方进行支付） Words & expressions: Transnational road warriors 从事跨国商务活动的人 Faculty and alumni Performance-review process 绩效考核过程 Make an assessment of sb 对某人作出评价 In a group setting 公共场合 Have a one-on-one session with sb 进行单独会话 Tone down 缓和语气 Career progression 事业发展 Cultural gulf 文化鸿沟
Business English A Reading course（整理版） 商务英语阅读的主要内容： 商务英语阅读主要包括世界经济形势、经济全球化、国际贸易与投资、金融风险与管理、商业文化、企业管理等。这些阅读材料不但传递最新的世界经济和国际商务信息，开阔学生的视野，还提供最新、最典型的商务语言和词汇，有助于学生熟悉并掌握商务英语文章的典型语言用法、语言风格及语言特点等。 1）阿迪达斯Impossible Is Nothing. 没有什么是不可能 2）香奈儿Fashion passes, style remains. 流行稍纵即逝,风格永存 3）飞利浦Let us make things better. 让我们做得更好 4）麦氏咖啡Good to the last drop. 滴滴香浓,意犹未尽 This Bill of exchange shall be accepted first and then can be honored by the acceptor. (该汇票应先承兑，然后由承兑方进行支付） Words & expressions: Transnational road warriors 从事跨国商务活动的人 Faculty and alumni Performance-review process 绩效考核过程 Make an assessment of sb 对某人作出评价 In a group setting 公共场合 Have a one-on-one session with sb 进行单独会话 Tone down 缓和语气 Career progression 事业发展 Cultural gulf 文化鸿沟 In the arena of international commerce 在国际商务的平台上 Common ground 共同点 At the institutional level 制度层面 Fall short 结果，后果 Ongoing cross-pollination 不断学习他国先进事物 Trait 特征 Be customer-centric 以客户为本 Implement 实施 Commonality 共性 The integration of the global economy 全球经济一体化 See local context ad integral 本土文化语境知识 一些跨国公司英文名称： Procter & Gamble Company 宝洁公司 Johnson & Johnson Ltd. 强生公司 Carrefour China Inc. 家乐福 Bayerische Motor en Werhe AG宝马公司
《新编剑桥商务英语中级》-Vocabulary Unit 1a Teamwork toiletries：n. 化妆品厂、清洁、化妆用品公司major brands：主导品牌expatriate：n. 旅居海外的，移居国外的creative thinking：创新思维 a survival course：生存技巧培训课程profile：n. 简介、小传、概况simulation：n. 模拟训练go for profit：追求利润behind schedule：进度落后于计划stick to the schedule：严格按计划进行 Unit 1b Communication exceed：v. 超越、胜过over-estimate：vt. 过高的估计manageable：adj. 便于管理understate：vt. 轻描淡写的说 seminar：n. 研讨会、讨论会management：n.（企业、机关的）管理人员follow-up evaluation：后续评估 deadline：n.最终期限complimentary ticket：免费赠送的票 Self-study and Exam practice have everything to do with：与…关系密切curriculum vitae：个人简历、履历，简称CV human factor：认为因素 aggressive：adj. 咄咄逼人的、好斗indicate：vt. 显示、表明 Unit 2a Entertaining customer satisfaction form：顾客满意、情况问卷表complete the form 填写表格questionnaire：n.调查表、问卷criteria：n. 标准（为criterion的复数形式）atmosphere：n.氛围attentiveness：n.殷勤、周到 value for money：物有所值程度enhance：vt. 提高、增加mezzanine：n. （尤指介于一层与二层之间的）中层楼reasonable prices：合理的价格interior design：室内装修group dining：团体用餐catering requirement：餐饮要求tour groups：旅游团corporate events：公司社交活动wine tastings：品酒会steak：n.牛排 company presentations：公司业务报告会business trip：公务旅行vegetarian：素食者call in：顺路到某处 alike：adv. 一样的，相似的evolve：逐渐发展或完成pride ourselves on/upon：为…感到骄傲along with：同…一道be of importance：具有重要性to cater for：提供餐饮服务，接待gently：adv. 轻轻地，小心地 strive：为获得…而努力奋斗concept：n. 概念，观念，想法distinctive：adj.与众不同的suitable：adj. 舒适，合适memorable：adj. 难忘的tourist：n. 游客，观光客awful：adj. 糟糕的，恶
一、采用恰当的方法翻译下列各句： 1. In this case, goods may be sent on consignment, unsold, and the agent is expected to obtain the best price available; but this practice is more common with produce exports. 在这种情况下，货物可能没有售出，而是寄售，希望代理行能获得最好的价格。这种做法在农产品交易中比较常见。（分句法） 2. We appreciate how you yourself are placed by your long-term contracts and wish we could help, but unfortunately we cannot do so by lowering our price. 我方理解，贵方本身有长期合同，所以希望我方能给予帮助，但很遗憾，我方不能以降价的方式来帮助贵方。（顺序法） 3. If having given further thought to the matter, you feel you cannot accept our offer, we hope it will not prevent you from approaching us on some other occasion. 如果贵方对情况进一步考虑后，仍觉得无法接受我方的报价，我方希望这不会影响我们双方在其他方面的合作。（顺序法） 4. It appears that you are well aware of our usual trade terms and conditions although we haven’t done any business between each other before. 虽然我们双方以前从未有过业务往来，但是贵方对本公司通常的贸易条款却非常熟悉。（逆序法） 5. Normally four copes of a bill of lading are issued. Two copies will be signed by the ship’s master or his agent, two remaining unsigned. 提单通常签发四张，两张由般长或其代理签字，两张不签字。（合句法） 6. Clearing and forwarding agents handle all the details of transporting cargo: packing, weighing, making customs entries, and the many dock services entailed in loading and unloading.
《新编商务英语初级学生用书》-Vocabulary Unit 1a Job description frozen:：adj. 冷冻的，冷藏的；pharmaceutical：adj. 制药的；vaccine：n.疫苗，菌苗； authority：n.权利，行政管理机构；recruit：v. 招收，招聘（新成员）output：n.产量； balance sheet：决算表，平衡表；short-list：被列入初选名单；packing：n.包装，包装材料；newsletter：n.（公司、学会等刊印的）业务通讯；qualified：adj.合格的，称职的；publicity：n.宣传、宣扬；court：n.（三面有房屋的）短街； work as an accountant responsible for checking companies’ account involve giving financial advice deal with questions/problem give advice provide a service interview an applicant attend meeting keep a record organize a conference give a presentation attend training session keep a diary organize holiday Unit 1b Working conditions efficiently：adv. 效率高的；bonus：n.奖金；performance：n.进行，施行；consult：v.咨询，请教； sales performance：销售情况；overtime：n.超时工作，加班；bread down：坏掉，损坏，出毛病；presentation：n.表现、呈现，描述；overall：n.工作服；regulation：n.章程，规则；due：预定的，约定的；term：n.条款，条件；commence：v. 开始，着手；inform sb. of sth. 通知某人某事 line manager：部门经理in operation：工作中，生效，实施中arrange…..with：与（同）…一起协商安排 consult sb. about sth：向谁请教，咨询，与….商量at the current overtime rate：按现行的加班工资标准 Unit 2a Company history joint venture：合资企业take over：接收，接管subsidiary：n.子公司roll off：驶离 globalization：全球化AG：agent general 总经理turnover：n.营业额，销售比率 bn：n.& adj. 十亿shareholder：股东stake：n.股份merchandise：n.商品，货物 MNE：multinational enterprise：跨国企业brochure：n.小册子a public limited company：一家上市有限公司 Unit 2b Company activities total investment：总投资diagram：n.图标，示意图；van：n.带蓬小型货车，客货两用车 assembly plant：装配厂extract：n.摘录，选段grant：n。补助金（尤指政府发的） moreover：adv.而且，加之furthermore：adv.而且，此外inward：adj. 输入的，进口的 equivalent：n.& adj. 相等的，等量的available：adj.可获得的，可用的；flexible：adj.可变通的，灵活的maintenance：n.维护，保养distributor：n。分销商，批发商in addition to：除了….之外 in spite of ：不管，不顾addition：递进contrast：对比，对照compare with：与….竞争 rather than ：与其…..不如 Unit 4a Telephoning receptionist：n.接待员cosmetic：n.化妆品square：n.正方形cut off：中断….的通话intend：v.想要put through（to）：为…接通电话council：n.委员会，理事会maze：n.迷宫，曲径；due：n.应得物；adj. 应得的 Unit 4b Internet communication furniture：n.家具memorandum：n.备忘录=memo go head：着手，进行equivalent：n.相等物，adj. 相等的，相同的in case of：万一……long-term：adj. 长期的prize：n.奖赏dash：n.斜杠 NB：nota bene ：注意，请看以下注意事项guaranteed delivery：n.担保信函backdash：n.反斜杠
美式论文、报告写作技巧 编者按：美式教育的特点即是课程内容强调学生参与及创新运用，因此，报告便成了常见的考核学生学习成果的方式，比如实验报告、学期报告、专题报告、研究报告及论文（含毕业论文）等。研究生presentation 及seminar 的机会更是占很大的比重，有些甚至占学期成绩很大比例。如何完成报告、论文同时得到良好的成绩，是本文提供给有志留学的有心人参考的目的。 美国大学生由於自小已养成自动寻找答案习惯，在启发式的教育环境下，写报告、论文对他们来说比较不陌生，虽然专业知识上美国学生不见得比外籍学生强，但是表达能力由於自小培养，加上英语能力的优势，常比外籍学生在报告、论文方面有较隹的利基。反之中国学生比较缺乏报告写作的训练，因此如果在留学过程中无法适应美式教育会比较辛苦，其实论文、报告的写作要领其实不难，只要把握技巧就可水到渠成。 通常论文由篇首(Preliminaries)，本文(Texts)以及参考资料(References)三部分构成；而这三大部分各自内容如下： (一) 篇首： 封面(Title) 序言(Preface) 谢词(Acknowledge) 提要(Summary) 目录(Tables and Appendixes) (二) 本文： 引言(Introduction) 主体，含篇(Part)、章(Chapter)、节(Section) 、以及注释(Footnotes) (三)参考资料： 参考书目(References or Bibliography) 附录资料(Appendix)。 进行论文或报告写作之前，先要确定想要表达的主题，主题确定后，将其具体表达，即为题目。题目可以提供研究者： 一.研究的方向 二.研究的范围 三.资料搜集的范围 四.预期研究成果 通常在确定题目之後就开始找资料从事研究，建议在找资料之前最好去问教授有哪些参考资料来源可供参考引用。构思为确定写作大纲或Proposal 的先前步骤，大纲是论文、报告的骨干，Proposal 是研究的架构、流程及范围的说明书。如何构思大纲或Proposal为论文、报告写作前的必要准备工作。好的论文或研究报告，要基于在完整、详实的资料上，而参考资料除了和教授商借之外，最主要的来源就是图书馆了，一般参考资料来源可分成教科书或手册、政府机构的报告、科技或商业方面的杂志，及会议性质的资料。此外现代的电脑资料库也可帮助收集资料，在国外可利用学校的电脑连线资料库寻找自己需要的资料。当一切准备就绪，即可开始着手写报告，一般报告还分大报告如期末、
竭诚为您提供优质文档/双击可除 商务英语读书笔记 篇一：商务英语阅读课堂笔记整理版 businessenglishAReadingcourse（整理版） 商务英语阅读的主要内容： 商务英语阅读主要包括世界经济形势、经济全球化、国际贸易与投资、金融风险与管理、商业文化、企业管理等。这些阅读材料不但传递最新的世界经济和国际商务信息，开阔学生的视野，还提供最新、最典型的商务语言和词汇，有助于学生熟悉并掌握商务英语文章的典型语言用法、语言风格及语言特点等。 1）阿迪达斯ImpossibleIsnothing.没有什么是不可能 2）香奈儿Fashionpasses,styleremains.流行稍纵即逝,风格永存 3）飞利浦Letusmakethingsbetter.让我们做得更好 4）麦氏咖啡goodtothelastdrop.滴滴香浓,意犹未尽Thisbillofexchangeshallbeacceptedfirstandthencanbeh
onoredbytheacceptor. (该汇票应先承兑，然后由承兑方进行支付）Transnationalroadwarriors从事跨国商务活动的人Facultyandalumni performance-reviewprocess绩效考核过程 makeanassessmentofsb对某人作出评价 Inagroupsetting公共场合 haveaone-on-onesessionwithsb进行单独会话 Tonedown缓和语气 careerprogression事业发展 culturalgulf文化鸿沟 Inthearenaofinternationalcommerce在国际商务的平台上 commonground共同点 Attheinstitutionallevel制度层面 Fallshort结果，后果 ongoingcross-pollination不断学习他国先进事物 Trait特征 becustomer-centric以客户为本 Implement实施 commonality共性 Theintegrationoftheglobaleconomy全球经济一体化
剑桥商务英语初级完整笔记(词汇)
《商务英语初级学生用书》-Vocabulary Unit 1a Job description frozen:：adj. 冷冻的，冷藏的；pharmaceutical：adj. 制药的；vaccine：n.疫苗，菌苗； authority：n.权利，行政管理机构；recruit：v. 招收，招聘（新成员）output：n.产量； balance sheet：决算表，平衡表；short-list：被列入初选名单；packing：n.包装，包装材料；newsletter：n.（公司、学会等刊印的）业务通讯；qualified：adj.合格的，称职的； publicity：n.宣传、宣扬；court：n.（三面有房屋的）短街； work as an accountant responsible for checking companies’ account involve giving financial advice deal with questions/problem give advice provide a service interview an applicant attend meeting keep a record organize a conference give a presentation attend training session keep a diary organize holiday Unit 1b Working conditions efficiently：adv. 效率高的；bonus：n.奖金；
We-viewpoint: 1. A large sale of our products will make our company more profitable. 2.We are in need of fund and you must pay … 3.We can not offer you any refund… 4.Obviously you forget telling us the color… 5.I am happy to report… 6.We are pleases to have your new account. 7.We make Willet razor in three weights—light, medium, and heavy. 8.XXX You-viewpoint: 1. A good sale of the products will benefit you. 2.To maintain your excellent credit, please remit… 3.You could obtain a refund if … 4.Please indicate your choice of color… 5.You will happy to know … 6.Your new charge account is now open for your convenience. 7.So that you can choose the one razor that is just right for your beard, Willet makes razors for you in three weights--light, medium, and heavy. Negative tone: 1.We cannot deliver until Friday. 2.We regret to inform you that we must deny your request for credit. 3.You were wrong in your conclusion, for paragraph 3 of our agreement clearly states … Positive tone: 1.We can deliver the good on Friday. 2.For the time being, we can serve you only on a cash basis. 3.You will agree after reading paragraph 3 of our agreement that … Positive tone--Techniques ◆State ideas using positive language Don’t forget to submit your report… We can’t ship your goods until… You neglect to indicate the specification …Now that we are short of funds, we have to put the proposed project aside. Remember to submit … You will receive your goo ds … Please send the complete specification … If we solve the financial problem, we will start the project. ◆Avoid using second person when stating negative ideas You made numerous mistakes on this page. This page contains numerous mistakes. (Preferred) You keyed a perfect copy. (Preferred) ◆Use passive voice to convey negative ideas XXX did not proofread this proposal carefully.The proposal was not proofread carefully XXX completed the job two months behind the schedule.The job was completed…… ◆Use subjunctive mood for negative information I cannot accept the recommendation.I wish I could accept the recommendation I am not able to accept your invitation.I could accept your invitation if I were to cancel my meeting on … ◆Include a pleasant statement in the same sentence Your personal ratings for communication ability were satisfactory. Your personal ratings for communication ability were satisfactory, but your rate for technical competence was excellent.
Chapter1 1.Microeconomics:the study of households and firms make decisions and how they interact in markets. 2.Macroeconomics:the study of economy wide phenomena,including inflation,unemployment, and economic growth. 3.Sectors of production:primary industry,secondary industry, tertiary industry. 4.Economic indicator:Gross Domestic Product(GDP，国内生产总值)，Gross National Product(GNP,国民生产总值)，Net National Product(NNP,国内生产净值)，National Income(NI,国民收入)，Consumer Price Index(CPI,消费价格指数) 5.GDP:GDP shows the values of final good and services produced by factors of production within a country in one year’s time.GDP=C+G+I+(X-M) 6.Nominal GDP and Real GDP: Nominal GDP is calculated on the basics of current price level. Real GDP is calculated by adjusting GDP figures figures for inflation. 7.Money:is a medium of exchange,a unit of value,and a store of value. 8.M1(currently,cion,checking account deposits held by the public,traveler’s checks) 9.M2(M1,savings deposits,small time deposits,money market,mutual-fund shares,other highly liquid asserts ) 10.Major central banks(check clearing,meeting currency,needs,money supply interest rate):People’s Bank of China，The Federal Reserve,The European Central Bank,The Bank of England. 11.Reserve ratio(存款准备金率)：is the account of reserves required for money of deposits. 12.International Monetary Fund(国际货币基金组织)Treasury bonds(国债)NOW(可转让支付命令) Chapter2 1.E-commerce：Electronic commerce can be defined as the carrying out of once manual business transactions between cooperating parties using electronic means. The two main current classifications of e-commerce are business-to-business and business-to-consumer transactions. It involves more than the simple buying and selling of commodities and services - it includes such activities as share trading, electronic funds transfer, bills of lading, direct marketing to the consumer, and after-sales services, to mention but a few. New applications are being introduced on a daily basis. 2.WTO：is the successor of GATT (General Agreement on Tariffs and Trade), it is the multinational institution that polices the globe trading system, promoting free trade, and resolving trade disputes between member nations. Nowadays, as the most influential global trade organization, WTO coordinates efforts to further reduce the trade barriers and facilitates the globalization 3.the main function WTO：oversee implementing and administering WTO agreements;provide a forum for negotiations(谈判);provide a dispute settlement mechanism(争端) 4.Green trade barrier：The so-called green trade barrier is refers to one kind take to protect the limited resources, the environment and the people's health, through deliberately formulates the environmental protection standard which a series of makes excessive demands, to comes performs from the overseas product or the service to limit. It belongs to one kind of new non- pass sharp barrier form, has more and more become some national international trade policy measure a part.
Forms of a Business Letter Envelope of address Establish business relations 建立业务关系 1. Having obtained your name and address from the internet.从…得知 Your company has been introduced to us by Mr Wilson,the sales manager of ABC Trading Company
as a prospective buyers of Chinese electric toys. We owe your name and address to MC co.,Ltd, 承蒙…介绍得知 By the courtesy of MMP company of US,承蒙… 2.We are writing you in the hope of establishing business relations with you.建立业务关系 We are desirous of想entering into business / trading relations with you. 3.Various kinds of 各式各样的 4.We appreciate your kind cooperation. 感谢 It should be appreciated if you could quote us the lowest price. 如果…将不甚感激 5.Price list and catalogue will be sent on requeset. 6.To make sb a quotation for sth向某人就某商品报价 Our quotation for 30 tons of groundnut is valid for 10 days.报价有效期 Please make us your best quotation fo r 500 cartons of Canned Yellow Peaches. Please quote报价us your lowest price CIF Sydney. Our quotation is subject to our final confirmation.报价以最后确认为准 7.We shall be pleased/gald/pleasant to received your early reply. 8.As requested , We are sending you our latest catalog under separate cover.按要求…另邮…最新 By separate mail / by another mail separtely 9.Enclosed please find an invoice for goods you ordered. We enclosed/attach a copy of price list.附寄/附 Our exports are stated in the catalogue enclosed.附寄 Attachment is our specific enquiry note.附件是…具体的询价单 10.This item is of interest to us. 对…感兴趣 We are interested in your offer. 12．Thank you for your enquiry for Textile.对…询盘 13. The retailers零售商have got information regarding the case.关于这事的信息。 Please let us have your price list regarding your air conditioners. 14. The chamber of commerce商会of your city has recommended推荐you as one of the largest importers of children’s clothing of various styles and sizes. We recommend you to buy a small quantity for trial.买少量试用 15. We enjoy a high reputation享有好的声誉in the international market, and are well placed to完全有条件meet your requiremen t满足需要for wool. 16. We will contact you by fax as soon as we are in position to能够accept fresh order. 17. This firm has a large supply of leather shoes and are ready to compete竞争with any producers. 18. In order to acquaint you with使理解new products, we enclose our illustrated插图catalogues. We are well acquainted ourselves with理解the market conditions in Southeast Asia. ENQUIRES 询盘 19. date of shipment / date of delivery / delivery date装运期 20. If the order is for a larger quantity, we will give you a 5% discount.