当前位置:文档之家› 商务分析 -- What Is Strategy?

商务分析 -- What Is Strategy?

商务分析-- What Is Strategy?

本文由高顿ACCA整理发布,转载请注明出处

What Is Strategy?

“Strategy is the direction and scope of an organisation over the long term:which achieves advantage for the organisation through its configuration of its resources within a changing environment,to meet the needs of markets and fulfil stakeholders‘expectations“。

-Johnson,Scholes and Whittington(JS&W)

更多ACCA资讯请关注高顿ACCA官网:https://www.doczj.com/doc/1215634463.html,

高顿财经ACCA

相关主题
文本预览
相关文档 最新文档