BEC高级写作讲义
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BEC高级精讲班第10讲讲义HomeworkreviewI. Homework reviewDear SirsI took your Computer Intermediate Level Course on 22 March at your company's premises. I am writing to complain about the course you provided.I chose your company because of your high reputation in teaching computer courses. Besides, your advertisement really lured me since you emphasised that you had some advantages over rivals. For example, you had an array of highly experienced teachers and a large number of up to date computers at the premises. You could teach students on how to become an expert in using some software, for instance, the word processor, spreadsheet, database and electronic mails. In addition, you promised to arrange satisfied buffet lunch.Unfortunately, the course did not match with what you promised. Only one teacher taught us how to the word processor. The teacher was not an experienced one since he taught us for the whole morning and left us to do nothing in the afternoon. Besides, we had to share one computer because there were six students in one group. Even worse, I had no enough food and felt hungry in the afternoon.Your company charged me a lot on the course and promised to provide a quality course. On the contrary, I did not learn anything from it. Therefore, I would insist on refunding my fee in full. I hope you can put my complaints into prompt attention.I look forward to receiving your reply soon.Yours faithfullyTracy HuV ocabularystudyII. V ocabulary StudyLearning words from the contextear lobehelixesChildhood is represented by formative earsIn face reading, the ears represent our childhood. Some practitioners believe the fortunes of boys and girls, from birth to age seven, are determined by the left ear. The right ear defines their lives from age eight to 14.Another school of thought, however, believes that boys’ lives start from the left ear and girls from the right. But both schools agree that the positions of the ear – from top to ear lobe – correspond to a person’s age.People with “good” ears usually hail from an affluent family, are intelligent and enjoy a lot of love and attention from their parents. Large ears are better than small ones. Their owners tend to be more energetic and enjoy good health. Ears that are higher than or as high as the eyebrows indicate outstanding academic ability and early fame. Good ears should also be well developed, with proportionate inner and outer helixes.Those with inner helixes that are bigger than the outer ones can be stubborn, hard to convince and usually loners. Well-formed and fleshy helixes are also preferred. Thin and poorly shaped outer helixes often reveal poor health at a young stage.Another factor is whether the ears lie flat against the head. Children with such ears are usually quiet and obedient, but more dependent and not keen on experimenting with new things. Those with ears that overly protrude from the head are usually “naughty”.Although non-conformist, they tend to be more creative and curious.Ears that are paler than the face colour are a good sign. They represent fame and career success. Pink and reddish ears symbolize romantic involvement. But dull and dark ears indicate problems with the kidneys, according to Chinese medical theory.People with long, large earlobes generally live long. Fleshy earlobes are also associated with wealth. Avoid piercing your ears if you have bulging earlobes. It diminishes your wealth factor. However, if you have small earlobes, ear piercing can enlarge the flesh and improve wealth.ear lobe noun [countable]the soft piece of flesh at the bottom of your earhelix noun[countable]plural helicestechnical a line that curves and rises around a central line 螺线线ᅳsynonym spiralhail from something phrasal verbto have been born in a particular placeAnd where do you hail from?pierce verb[transitive] to make a small hole in or through something, using an object with a sharp pointSteam the corn until it can easily be pierced with a fork.Rose underwent emergency surgery after a bullet pierced her lung.pierce a hole in/through somethingPierce small holes in the base of the pot with a hot needle.bulge noun [countable]1 a curved mass on the surface of something, usually caused by something under or inside it 膨胀,凸起The gun made a bulge under his jacket.2 a sudden temporary increase in the amount or level of something 突然短暂的上升a bulge in the birthrateRecruitmentmethodsIII. Recruitment methods1. Speaking.Internal recruitmentAdvantages:The candidates already know the job and the company.Disadvantages:No new impetus, the same mindset;An internal candidate is not necessarily the best person on the market.Job AdvertisementAdvantages:Wide audience; can potentially reach the best on the market; fresh attitudes. Disadvantages:High processing costs: a large number of applicants need to be processed.Recruitment AgenciesAdvantages:Can be selective. Can potentially get the best person for the job quickly.Disadvantages:Expensive.HeadhuntingAdvantages:Can select high quality candidates.Headhunters know the market and the best people.Can access people not actively on the job market.Disadvantages:Very expensive in the short term.impetus noun [uncountable]1 an influence that makes something happen or makes it happen more quickly刺激,推动力impetus forThe report may provide further impetus for reform.这份报告为改革提供了进一步的推动力。
BEC高级精讲班第8讲讲义Home work review学习重点1. Homework review2. V ocabulary study3. What is e-business?4. The advantages of e-business5. Oral practice6. HomeworkI. Homework review1.Changes in Mobile Phones Ownership in Europe, the USA and Asia in the period 2000, 2003 and 2008 (Forecast)In 2000, mobile phones represented 5% of all telephones in Europe, 10% of all telephones in the USA, and 2% of all Asian telephones.In 2003, the percentage of all telephones that were mobiles in Europe and the USA increased by 10% to 15% and 20% respectively. Asia’s percentage of mobiles rose by 8% to 10%.A2008 forecast suggest that Europe’s percentage of mobiles will rise another 5% to 20%. The USA will have mobiles as 35% of all telephone, a rise of 15%, and Asia’s increase will be dramatic, from 10% in 1998 to 30% in 2003, a leap of 20%.It seems that mobile phone use will increase dramatically, especially in Asia.2.Homework 1Report on adopting new practicesIntroductionThe aim of this report is to explain two new practices learnt from the JK Toys and recommend them into implementation in our company.FindingsThe key findings are outlined below.n HotdeskingThe limited work space of our company has always been one of the biggest problems, and what we could predict is that employees will expect a better working environment. JK Toys is the pioneer of the hotdesking practice. After implementation, they found it flexible and effective to arrange more shift work, and better use of office equipment. The similar situation brings us a positive expectation.n Childcare serviceMost of our employees are not able to take care of their children because of their busy schedule. Considering the total number of employees who are struggling with this tough situation, we plan to set up a kindergarten. All children of our employees aged below 6 are welcome. The kindergarten in the JK Toys are free of charge and can be a tool of motivation. Employees would enjoy their job with much more dedication, and that is also our purpose.ConclusionsIt is clear that new practices should be adopted into our company to improve the current situation. We could foster a better working environment in the future.RecommendationsIt would be advisable to test these two practices for 2-3 months in order to ensure a positive effect in our company.Homework 2Report on Introduction of Two New PracticesIntroductionThis report aims to introduce two advanced practices –Total Quality Management (TQM) and Just-in-Time (JIT) inventory system, and the benefits of adopting them.New practices from UP CorporationUP Corporation has implemented TQM and JIT inventory system for approximately ten years. By now, owing to the success of implementing these two approaches, it has become the market leader of the car manufacturing industry.Introductions and BenefitsTQM is an organization-wide effort to infuse quality into every activity in a company throughcontinuous improvements. It focuses on teamwork, increasing customer satisfaction and lowering costs. Obviously, it will greatly reduce the cost of dealing with the defective products and disgruntled customers. JIT inventory system is a control system that schedules materials to arrive precisely when they are needed in the production line. This system has tremendous advantages. In particular, it reduces the level of an organization’s inventory to zero, which will free productive capital for other company uses.ConclusionsTo sum up, the introduction of TQM and JIT inventory system into our company will boost our production efficiency, improve quality of our products, lower the costs and enhance customer satisfaction.SuggestionsIt is strongly recommended that training of these two approaches should be given to our staff. As both of these systems require strong coordination from people in different departments, team spirit and communication skills should be emphasized in the training course.infuse verb1 [transitive] formal to fill something or someone with a particular feeling or quality 把….注入; (向…) 灌输be infused with somethingHer books are infused with humour and wisdom.infuse something into somethingThese new designers are infusing fresh interest into the New Y ork fashion scene.2 [intransitive and transitive] if you infuse tea or herbs, or if they infuse, you leave them in very hot water while their taste passes into the water 泡茶,浸渍V ocabularystudyV ocabulary Study(1) 一词多义单词---facilityfacility nounplural facilities1 facilities [plural] rooms, equipment, or services that are provided for a particular purpose 设施,设备All rooms have private facilities (=private bathroom and toilet). 所有的屋子都有公私人使用的设施。
CAMBRIDGE BUSINESS ENGLISH CERTIFICATEHIGHERBEC高级写作讲义目录一.BEC考试概述二.BEC高级写作概述三.Part One写作(概述与方式)四.Part Two写作(概述)五.Part Two (Report写作方式)六.Part Two (Proposal写作方式)七.Part Two (Letter 写作方式)八.总结一.BEC考试概述剑桥商务英语(Cambridge Business English Certificate):简称为BEC考试,是英国剑桥大学考试委员会专门为非英语母语国家的人员进行国际商务活动需要而设计的。
该证书由于其颁发机构的权威性,在欧洲大多数国家的商业企业部门获得认可,作为确认证书持有者英语能力证明的首选证书。
也是在所有举办该项考试的国家和地区求职的“通行证”。
在一些国家,许多大学要求获得BEC3(第三级)证书者才能获得工商管理硕士(MBA)学位或参加学位课程学习。
BEC考试特点:1.BEC考试报名不受年龄、性别、职业、地区、学历等限制,任何人(包括学生、待业人员等)均可持本人身份证到当地考点报名。
2.BEC考试测试考生在听、说、读、写四个方面的语言交际能力,着重考察学生的应用能力与接受能力,并对考生的能力概况做出较全面、客观的评价。
3.BEC考试分为三级,BEC1为初级语言水平考试,难度相当于我国大学英语四级,就剑桥英语考试系列来说,它介于入门英语考试(Key English Test)和初级英语考试(Preliminary English Test)之间;BEC2介于我国大学英语四、六级之间,相当于剑桥第一证书英语考试(First Certificate in English);BEC3介于我国大学英语六级和英语专业八级之间,相当于剑桥熟练英语证书考试(Certificate of Proficiency in English)。
一、关于BEC是什么的问题1.BEC的难度。
2.BEC证书在求职中的作用。
3.BEC证书和出国留学的关系。
二、BEC中高级考试写作部分简介1.各两篇文章,原始分数均为10分和20分。
2.中级写作时间45分钟;高级写作时间70分钟。
3.中级写作两部分介绍……4.高级写作两部分介绍……5.评分标准6.参考书目三、BEC中级(Vantage)Part Ⅰ1.四种文体2.基本格式……3.按照文章内容分类讲解1)离开类——调职、出差●典型的开头部分写作●离开时间的问题●典型开头的句型练习●典型的正文部分写作●典型的结尾部分写作例一(课堂带写,三段式):You are the Head of Research for an international car manufacturer. You have to make an urgent trip tomorrow to visit Pierre Blanco, a colleague who works for a subsidiary. Write a memo of 40-50 words to your secretary:✓Telling her who you are going to see and when✓Asking her to book flight tickets and accommodation✓Telling her what work you would like her to do in your absence.Write on your answer sheet.例二(课堂5分钟快速练习,一段式):You are a manager in a company which manufactures office furniture. Next month, you are going to London to discuss an important contract.Write a note of 40-50 words to your assistant:✓Saying when you want to leave and return✓Asking him to book flights✓Telling him which hotel to book.Write on your answer sheet.例三(课堂10分钟常规练习,三段/一段式):Your company has just opened a new office in the United States. You have agreed to go and work there for six months.Write a memo of 40-50 words to all your colleagues:✓Explaining why you will be absent✓Saying when you are leaving the office✓Expressing your wish to keep in touchWrite on your answer sheet——请假、缺席●典型的开头部分写作●典型的正文部分写作●典型的结尾部分写作例一(课堂带写):You would like to go to a seminar on presentation skills.Write an email of 40-50 words to your line manager:✓Requesting time off work to go to the seminar✓Saying when the seminar is✓Explaining why you want to goWrite on your answer sheet例二(课堂10分钟常规练习):You are a regional sales manager for an international company. You have been asked to go toa meeting at your company’s head office. You cannot go, so somebody else will go in yourplace.Write an email of 40-50 words to Erica Young, who is organizing the meeting: ✓Apologizing for not being able to go to the meeting✓Explaining why you cannot go✓Saying who will goWrite on your answer sheet2) 告知信息●典型的文章结构●典型的开头部分写作●典型的结尾部分写作●真题写作范例:例一(课堂带写):You are a Project Team Leader. You have had to cancel your next project meeting because some of the members of your team will be abroad.Write a memo of 40-50 words to your project team:✓Informing them of the cancellation and giving the reason✓Stating a new date and time for the meeting✓Requesting suggestions for the agendaWrite on your answer sheet.5分钟快速拓展练习):You are the Research and Development Director of an engineering company, which is a subsidiary of a large corporation. The Chairman of the corporation is visiting your company next week.Write a memo of 40-50 words to all your staff:✓Informing them of the visit✓Telling them why the visitor is coming✓Telling them when he will arrive and asking them to be at the welcome reception for himWrite on your answer sheet.例三(课堂5分钟快速拓展练习):You are the managing director of a company whose profits have recently increased and you would like to reward staff for this.Write a memo of 40-50 words to all staff:✓Thanking them for their contribution✓Explaining why profits increased✓Telling them what their reward will be.Write on the answer sheet例四(课堂10分钟常规练习):You need to inform your marketing team about a radio advertising campaign for one of your company’s new products.Write an email of 40-50 words to your team:✓Reminding them which new product is✓Explaining why you’ve chosen to advertise on radio✓Saying what you expect, the advertising campaign to achieveWrite on your answer sheet3) 组织会议培训活动●典型结构●典型的开头部分写作例一(课堂带写):You are the training manager of a company which has won a large export order. You have been asked to organize foreign language training for some of your staff.Write a memo of 40-50 words to staff:✓Explaining why the course is necessary✓Saying which members of staff should attend✓Announcing when the course will startWrite on the answer sheet例二(课堂10分钟常规练习):You have been asked to organize your company’s staff training program. Before the program starts you would like to identify training areas that staff are interested in.Write a memo of 40-50 words to all staff:✓Saying when the training program will start✓Asking for suggestions for what to include in the program✓Giving a deadline for suggestions.Write on your answer sheet4) 询问类及其他●典型结构●典型的开头部分写作例(课堂5分钟快速练习):You are the factory manager of a car company. You are waiting for urgently needed components from your purchasing department.Write a note of 40-50 words to Mr. Grayson, the Assistant Purchasing Manager: ✓Enquiring about the reason for the delay✓Stating when the components are needed✓Suggesting a meeting to discuss future deliveries.Write on your answer sheet.四、BEC中级(Vantage)Part Ⅱ1.文体——Correspondence / Report / Proposal2.写作者的口吻3.语言的整合4.按照文体讲解:1)Business Correspondence●考试频率●7种内容类型(补充求职信和简历)●基本格式:1)Make Change●写作的注意事项●典型的开头部分写作●典型的正文部分写作●真题写作范例:例一(课堂带写):Your Managing Director has asked you to reply to the letter below which is about a proposed educational visit to your company by a local school. He has written his comments on the letter.SUNDSTORM TECHNICAL COLLEGEI would like to suggest Friday 10th December. The group will leave here at 9:00am and should beI understand the training officer is willing to give a talk to the students about the company’s training program. This will be of considerable value, and I wondered if it would be most effectiveFinally, wouldit be possible for the students to talk to some newemployees in an informal ‘I would be grateful if you could inform me as to whether these proposals are suitable and would like to thank you once again for your cooperation with the scheme for ‘School and Business Links ’.Yours sincerely, Yamaguchi,HeadteacherWrite a letter of 100-120 words to the head teacher explaining the changes the ManagingDirector would like to make to the visit. Write on your answer sheet. 例二(课堂12分钟快速练习):The company where you work is organizing a sales conference. Your Sales Manager hasasked you to reply to the letter below, from a transport hire company called A1 Coaches, concerning arrangements for the conference. He has written his comments on the letter.Write a letter of 100-120 words to Mr. Otley of A1 Coaches, to make sure that thearrangements are changed. Do not include address. Write on your answer sheet.Dear Conference Organizer,Transport arrangements-Sales Conference 9/10 DecemberFollowing your telephone call yesterday, I am writing to confirm the coach and car hire details for your Sales Conference in December.8:15 am Transfer passengers to Whitestone Conference Centre by 9 am 48 passengers-1 coach8:45 am Collect Chairman and guests from your Head Office (Silver Street) to arrive atConference Centre by 9 am.10 passengers-2 car6:00 pm Collect all delegates from Conference Centre. Take to Grand Hotel, for overnight stay.48 passengers-1 coach10 car passengers-2 cars9:00 am Transfer delegates from Grand Hotel to Conference Centre.10:30 am1:00 pmYours sincerely,PJ OtleyA1 Coaches Ltd.例三(课堂20分钟常规练习):You are responsible for planning the magazine advertising of your company ’s new product,which is a polish for cars. You have just received the letter below from the magazine that you are going to advertise with. You have also received a memo from your Marketing Manager about the advertising campaign.Write a letter of 100-120 words to Mr. Ellwood at the magazine, telling him about thechanges to the advertisement booking, and asking him or any other information that you require.Do not include addresses Write on your answer sheet●推荐信的分类——自荐与推荐●推荐信的原则——开门见山●推荐信的典型开头部分写作——开门见山●真题写作范例:例一(课堂带写——自荐):You work for RCT, a company which sells business stationery. RCT is interested in becoming an agent for Novestat, a company which manufactures paper products.Read Novestat’s advertisement below, on which you have made some notes.Then, using all your notes, write a letter of 100-120 words to James Dowling at Novestat.Do not include addresses.Write on your answer sheet.NOVESTATAGENTS REQUIREDFOR A NEW PAPER PRODUCTNovestat, a leading manufacturer of business stationery, is delighted to announce its exciting new range of designer paper products. This range allows customers to create their own business stationery to the highest professional standards, using their own computer printers.thisDescribe how this person meets each of the three criteria for receiving the award.Write 200-250 words on your answer sheet.专题:求职信与简历(Covering Letter / Letter of Application and Resume):例一:求职信You have seen a job with a multi-national company advertised in a newspaper.Write a letter to the company applying for the job. Refer to relevant factors such as the nature of the job and why you are interested in it, your qualification and experience, what you are doing now and what you could contribute to the position.Write 200-250 words on your answer sheet.Letter of ApplicationRoom 320, Building 3, Lane 5130 Nanjing RoadHuangpu DistrictShanghai, 200000P. R. China22 June, 2008Mr. Julian ProctorDirector of Sales & MarketingFortune Travel Agency4490 Emmett AvenueLondon, WC1 AC1UKDear Mr. Proctor,I wish to apply for the position of Regional Sales Manager, as advertised in today’s Toronto Star. As the attached resume suggests, my experience in the travel industry has prepared me for this challenging position and I would welcome the opportunity to work for a prestigious and well respected employer such as Fortune Travel.My academic background includes a degree in Business Administration from Queen’s University, where I completed all of my marketing courses with honors. I also have two years of experience in advertising and public relations, when I designed and implemented a marketing plan for Interprovincial Business Systems. My communication skills have always been a major asset to me and I take pride in my ability to work well with others in a managerial and supervisory capacity. These skills will allow me to contribute to your sales and marketing effort from the start.I would really appreciate an opportunity of interview to further discuss my qualification and fitment to the position. I’m available anytime in the following 3 months and I’m looking forward to your favorable reply!Yours sincerely,John StevenJohn StevenEncl: Resume3)解释信/报告●中高级考试对于“解释信/报告”要求的异同点●典型的开头部分写作●典型的结尾部分写作例一(课堂带写):You are the manager of a TV and radio repair workshop. One of your employees has received the letter below about a faulty cassette player which he inspected. He has his comments on the customer’s letter and asked you to write a reply.Write a letter of 100-120 words to the customer, using the employee’s comments and explaining why your company cannot repair the cassette player.Do not include addressWrite on your answer sheet35 Dorset RoadLondon W612 September 2007Mr. D. MasonRadio World6 Adelaide Park例二(课堂带写——报告):Your company or organization is becoming more successful. In order for this success to continue, you want to expand and increase the budget of your department. The Directors have asked you to write a report saying why your department needs extra money.Write a report of 200-250 words, explaining why your department needs more money, andinclude the following points:✓Whether extra staff are needed (and if so, why?)✓Whether changes to the office space and equipment should be made✓What plans you have for future development✓How the investment would generate extra business.Write on your answer sheet.4) 多选一题型特点及中高级区别Your company exports to a number of countries around the world and is looking for a new agent for international freight. The Export Sales Manager has asked you to write a proposal saying which agent you recommend.Read the two advertisements below, on which you have already made some notes.Then, using all your handwritten notes, write your proposal of 120-140 words for the Export5)询问类●常用句型例题:●The company you work for is expanding rapidly and is looking for new premises. YourManaging Director is interested in Waterside Industrial Park, and has asked you to write a letter to find out more information.●Read Waterside Industrial Park’s advertisement below, on which your Managing Director hasalready made some notes.●Then, using all your Managing Director’s handwritten notes, write your letter to RosemaryBrown at Waterside Industrial Park.●Do not include postal addresses.●Write 120-140 words on a separate sheet.●You recently attended a one-day training course on health and safety. You were disappointedwith the course and you have decided to write a letter of complaint to the training company.●Read the advertisement below, which gives details of the course. You have already madesome notes on the advertisement.●Then, using all your handwritten notes, write your letter to Moira Geddings at GBGCertification Services.●Do not include postal addresses.●Write 120-140 words on a separate sheet.goods. Use the information in her letter and the notes from your boss.●Do not include addresses.●Write on your Answer Sheet.五、BEC高级(Higher)PartⅠ----图表作文●图表作文的文章结构1)引言部分2)主体段落3)结论部分The bar chart below shows the number of complaints made by consumers about different products and services in the years 1994 and 1997.Write a short report for a university lecturer describing the information in the graph. You should write at least 140 words.The bar chart displays the changes in the number of complaints made by consumers about five kinds of products and services between 1994 and 1997. According to the diagram, there was an increase in the complaints about most of the products and services.about package holidays abroad and financial services increased overIn conclusion we can see there were more complaints about the products and services in 1997 than in 1994 with the only exception of clothing.●图表作文常用的语言手段1)作文的开头——表示“出处”的句子结构。
图表作文写作要领(1)注意总-分结构的使用。
中心句概括总趋势。
总增长:典型数据/区间:there are some fluctuations to this general trend;Within this general trend, there are some fluctuations, forexample…(2)注意分水岭的描写,即把整个图表的变化趋势分成两个或三个变化阶段来整体描写。
(3)注意语言的多样化,多用同义词替代,避免重复用词。
(4)注意数据的内部逻辑关系,确定描写线索。
即确定以某个数据的变化来贯彻全文。
图表作文句型总结:1.基本功: 叙述表格/图表(重点)(1)组成:consist of.., be made up of.., be composed of..,(2)比例:account for%, represent%, make/take up %.., 或者直接说% of….(3)上升(by..to…),增加,提高:a. 普通:increase, grow, rise, expandb. 渐渐上升:climb, edge up, ascend, trend up.c. 猛增,激增:jump, surge, soar, proliferate (数量), leap, shot upd. 词组:achieve an increase in….by…to…Continue its upwards trend; trend upOn the rise, on the increase.On consecutive rise: 保持连续增长n. 名词:increase, rise, growth, expansion,ascendance渐渐增加,slight increase, rise, growth in..bump-up(突然增加), proliferation(激增),jump, leap, surge, boom(4)减少,下降,减缓a. 普通:decrease, fall, drop, reduce, shrink, (shrinkage)b. 逐渐变少:slide, dwindle, decline, edge downc. 骤减:collapse, slump, plummet, plunged. 经济衰退,停顿:slump, collapse, stagnate, stagnant, stagnation,sluggish, sluggishness, slack,crisis, recession, slowdown, downturn,e. 词组:fall off, drop off, go down, continue its downward trend, trend down,on the decline, on the downturn.(5) 保持平稳,不变:Remain stable,/steady,/unchangedLevel off vi 上升,或减退至平稳水平Subside vi 减退至平稳水平standstill n/adj 停滞不前(6) 起伏波动:Rise and fall,fluctuate slightly/dramatically,fluctuate between….and…, a minor fluctuation,small rises and falls/fluctuations.(7)形容趋势程度a. 剧烈,显著,明显Dramatically, sharply, considerably, rapidly, suddenly, greatly, alarmingly,significantly, enormously, steeply, massively, incredibly, hugely, amazingly,substantially; at an alarming rate; by a wide margin.b. 缓慢/逐渐Gradually, steadily, slightly, gently, marginally, slowly, moderately, in amoderate way, by the least amount.(8)表示倍数:a. (使)增几倍于:double, triple, quadruple【'kwɔdrupl】,b. adv.adj 几倍的,几倍地:fivefold, sixfold, sevenfold….c. ad. 几倍:twice, three/four/five times….e. 几分之几:2/3:two-thirds, etc. (at a fraction of…)(9) 比较数据as…as…a. three/four times as many. 做主语或定语成分Eg. approx.20% more people preferred the diet cherry version and nearly three times as many preferred the diet strawberry version.b.―A + be + XX times + as +adj + as + B‖。
声明:本资料由考试吧()收集整理,转载请注明出自服务:面向较高学历人群,提供计算机类,外语类,学历类,资格类,会计类,工程类,医学类等七大类考试的全套考试信息服务及考前培训.BEC高级精讲班第2讲讲义学习重点和Homeworkreview学习重点1.Homework review2.Vocabulary study --- business, experience; data, criteria3.Types of company structure4.Flexible working5.Oral practice --- career ambitions, your ideal kind of employer6.Business passage reading7.HomeworkI. Homework reviewDate: November 15, 2003Report on: the necessity of an additional receptionist for the Overseas Travel Depa rtmentIntroductionThis reports sets out to assess the necessity to recruit a new receptionist for the Overseas Travel department.Reasons of the recruitmentMore and more people are interested in travelling abroad and our department, which deals with all overseas travel, is getting an increase of about 5% additional enqui ries every day.The customer’s first point of contact with us is with our receptionists, either by telephone or face-to-face, and our present receptionist, though a very conscientio us worker, simply cannot keep up with the continual increase in enquiries.DutiesWe badly need an additional receptionist, to share the work of the existing recepti onist, dealing with enquiries by telephone, fax and e-mail as well as greeting clie nts who call in person and directing them to the appropriate Travel Advisors in our department.Two receptionists will mean that there will be minimum delay in dealing with custom ers. We shall also be able to keep our reception desk open throughout the day, inst ead of having to close it for lunch as at present. Many customers are free only at lunchtime and our receptionists can have staggering lunch breaks.The cost of employing an additional receptionist will be more than covered by the a dditional business we will be able to attract and handle.QualitiesThe additional receptionist should be fluent in Putonghua and English and a good kn owledge of Japanese would be an advantage.The new receptionist should be very well-presented and able to handle a wide variet y of actual and potential clients in a friendly way. She/He should be able to work well with colleagues and should be fully computer-literate. Patience, empathy and u nderstanding of individual needs are further essential qualities.RecommendationIt is recommended, therefore, a newly appointed receptionist is badly needed to han dle the large increase of enquiries and assure us of our expansion plans in oversea s markets.Wang LiHead of overseas Travel DepartmentNew words in the reportconscientious adjective careful to do everything that it is your job or duty to do 有责任心的A conscientious teacher may feel inclined to take work home.a conscientious and hard-working studentᅳconscientiously adverbᅳconscientiousness noun [uncountable]his conscientiousness and loyalty to the company 他的责任心和对公司的忠诚staggering adjective extremely great or surprising 杰出的,令人惊讶的ᅳsynonym amazingThe cost was a staggering $10 million. 价格贵得惊人,高达1000万美元。
BEC高级写作复习资料BEC高级写作写作部分BEC HIGHER写作部分主要涉及商业信函和图表写作两部分的内容,现具体介绍如下:商业信函第一章格式问题1.格式问题:请同学们在BEC的写作中采用平头式的写法。
收信人的姓名和地址置于信纸的左上方地址、称呼和结束礼词后没有标点符号日期在右上方段落从定格开始,段落之间的行距为两行(但在考试中由于受答题卡限制,请同学们酌情考虑)写信人的名字和头衔在签名下方2.称呼和结束礼词的注意事项:称呼的写法遵循下列原则:Dear Sir or XXX写信给某一公司,不确定具体的收信人Dear Sir对男士,但是你不知道他的具体姓名Dear XXX对女士,但是你不知道他的具体姓名Dear Mr Smith对男士Dear Ms Smith对已婚或未婚的女士Dear Mrs Smith对已婚密斯Dear Miss Smith对XXXDear John (此处John为英语中常用男名)对朋友或你比较熟悉的人(通常为多年生意伙伴)称号与竣事礼词存在对应的干系,请同砚们出格留意:XXXXXXDear XXX以下均为错误用法:Dear Mr JohnDear Mr John Smith3.日期:在英国英语中,天在前,但是在美国英语中,月份在前。
所以某些特别的时期容易引起误解。
例如:12 06 2003 在英国指的是:6月21日在美国指的是:12月6日因此日期要写成:12 XXX 2003注释:在XXX考试中同学们可以采用恩波所推荐的用法。
但是12 06 2003的用法仍然是可以使用的,因为bec为英版考试。
在利用XXX举荐的用法时,要记着月份利用大些字母开首。
天后不用写th、rd、nd大概st。
1BEC高级写作第二章写法问题预备参加bec考试的同学们由于缺乏商务写作的实际经验,对于写作部分都比较郁闷。
XXX结合历年考试实际,为大家准备了15类共计50个经典的实战句型,供大家在考场上使用。
商务英语写作导读:商务英语写作一般套路:话题引出段、图画图表描述段、观点列举段、利弊分析段、举例论证段、原因列举段、意义阐释段、归纳结论段、未来趋势段、建议措施段。
第一段:话题引出段/ 图画图表描述段第二段:观点列举段/ 利弊分析段/ 举例论证段/ 原因列举段/意义阐释段第三段:归纳结论段/ 未来趋势段/ 建议措施段任何一次考试,只要在以上段落中进行三段组合,就可以进行一种命题。
把握住了这种规律,考生就可以解剖大作文。
把任何大作文看作三个部分的组合,如果有了各部分组合的固定精彩语言,就可以以不变应万变。
以下列举出十大功能段落的精彩句型,供大家背诵使用。
1)话题引出段Nowadays, there is a growing concern over the issue of…People in growing numbers are directing their attention to…With the development of…, the problem of…has become increasingly serious.When it comes to…, people’s notions may vary from one to another.Recently, a heated discussion has sprung up as to…Traditional virtue/value has it that…, yet people are…currently.2)图画图表描述段As is vividly shown in the picture,…It is clearly depicted in the picture that…This picture depicts a thought-provoking scene of…According to the figures given in the chart…The chart above provides a series of essential figures, illustrating the changes taking place in a time span of…years.3)观点对比段Opposite voices are now rising in the debate.Some people firmly believe that….On the contrary, quite a few people argue that…The controversial issue has aroused opposite opinions.One focuses on …; the other opinion revolves around…4)利弊列举段Every coin has two sides, and this issue is no exception.Above all, …In addition,…More importantly…However, the negative influence it renders should not be neglected.…not only …but also…Is this phenomenon a blessing or a curse?The following list of advantages and disadvantages can explain everything.5)举例论证段For instance;Take…for an example;A case in point is…The following illustrations can serve as strong evidence of the phenomenon.导读:商务英语写作一般套路:话题引出段、图画图表描述段、观点列举段、利弊分析段、举例论证段、原因列举段、意义阐释段、归纳结论段、未来趋势段、建议措施段。
CAMBRIDGEBUSINESS ENGLISH CERTIFICATEHIGHERBEC高级写作讲义内部资料,仅供参考目录一.BEC考试概述二.BEC高级写作概述三.Part One写作(概述与方式) 四.Part Two写作(概述)五.Part Two (Report写作方式) 六.Part Two (Proposal写作方式) 七.Part Two (Letter 写作方式) 八.总结教科书:《剑桥BEC真题辑》第2、3辑练习资料:《剑桥BEC真题辑》第4辑一.BEC考试概述剑桥商务英语(Cambridge Business English Certificate):简称为BEC考试,是英国剑桥大学考试委员会专门为非英语母语国家的人员进行国际商务活动需要而设计的。
该证书由于其颁发机构的权威性,在欧洲大多数国家的商业企业部门获得认可,作为确认证书持有者英语能力证明的首选证书。
也是在所有举办该项考试的国家和地区求职的“通行证”。
在一些国家,许多大学要求获得BEC3(第三级)证书者才能获得工商管理硕士(MBA)学位或参加学位课程学习。
BEC考试特点:1.BEC考试报名不受年龄、性别、职业、地区、学历等限制,任何人(包括学生、待业人员等)均可持本人身份证到当地考点报名。
2.BEC考试测试考生在听、说、读、写四个方面的语言交际能力,着重考察学生的应用能力与接受能力,并对考生的能力概况做出较全面、客观的评价。
3.BEC考试分为三级,BEC1为初级语言水平考试,难度相当于我国大学英语四级,就剑桥英语考试系列来说,它介于入门英语考试(Key English Test)和初级英语考试(Preliminary English Test)之间;BEC2介于我国大学英语四、六级之间,相当于剑桥第一证书英语考试(First Certificate in English);BEC3介于我国大学英语六级和英语专业八级之间,相当于剑桥熟练英语证书考试(Certificate of Proficiency in English)。
BEC高级(BEC3)考试:1. 考试同样分为四个部分(阅读,60分钟;写作,70分钟;听力,40分钟左右;口语16分钟);即总时间为166分钟左右(2.5小时)2. 四部分总分为120分,每部分为30分,考生的登记以4部分所得的总分为基础,并不需要所有的四分试卷都达到令人满意的水平才能通过考试。
3. 分数分为5档,A(优秀),B(优良),C(及格),D、E(不及格)4. BEC考试所使用的材料尽可能属于真实事件中的节选,因此不存在偏见或者其他个性因素。
二.BEC高级写作概述概述:1.总时间为70分钟;2.两部分内容,第一部分(Part One)为一片短篇报告(Short Report);第二部分(Part Two)为三选一(Report,Letter,Proposal);3.总字数要求为320-390词,第一部分为120-140词,第二部分为200-250词;4.考官会根据整体印象评分,印象的标准主要来源于能否满足题目要求和是否具有商业逻辑性为主。
5.分数同样分5档,5、4、3为及格,2、1、0为不及格具体评分标准:1. 是否完成题目要求:⏹所有内容点是否已包含在文章内⏹语言是否规范、自然;错误的多少⏹是否灵活运用语言,词汇量⏹文体是否组织得当,逻辑性、格式是否适当2. 给读者的感觉⏹5极佳、4良好、3较好、2不佳、1,0极差写作课程训练目标:1. 商务思维训练2. 模板灵活运用扩展阅读资料:1. /EDGARFSClient/jsp/EDGAR_MainAccess.jsp(美国证券交易所网站,在此网站下点击Advanced Search,搜10K文档,10K文档为年报,可下载阅读)2. /(雅虎财经,在GET QUOTES处输入股票代码,然后查询免费下载分析报告)3.各上市公司中(Investor Relation)链接,建议找寻英国基地公司,如英航等三.Part One写作(概述与方式)问题共点概述:●Write a Short Report●Write 120-140 Words●Describe the movements (Charts or graphs)●At least one chart (Line, Bar and Pie)解题总思路:(Accomplish In Four Steps)I. Reading ...................................读题(归纳图表主要内容)II. Organizing ...............................订框架(根据模板、例句完成文章主要部分)III. Conclusion ...............................客观总结(仅归纳最显而易见的客观联系)IV. Checking ..................................检查(拼写、语法及其他错误)文章基本框架:(Basic Structure)●Introduction ..............................简要介绍题目,归纳图表主要内容●Findings ...................................说明图表中数据走势,趋势和变化●Conclusion ...............................图表、数字简最客观联系写作要点:●直接了当进入主题●抓住数据特点,突出变化趋势,进行对比●建议写作中使用小标题,增强各段落写作方向,条理更加清晰分步解题:1.如何读题:●学会节省时间,速读●只挑不同的内容读●归纳图表的主要表达内容,先中文后英文例:Book2,Test1,Part One (以下例题部分均为此题,简称如上题)Question1:●The graphs below (Page 28) show the performance of a Europeancountry’s manufacturing and agricultural sectors in terms ofexports and imports between 1991 and 2001.●Using the information from the graphs, write a short reportdescribing the general movements in exports, imports and theresulting balance of trade.●Write 120-140 words.1. 词语不多,难度不大,阅读时间尽量缩短2. 斜体字部分基本为Part One惯例,可基本忽略阅读3. 下划线部分为题目“不同内容”所在,亦是表格的主要内容4. 根据题目要求和图表内容“再造”下划线部分如:表格描述的是欧洲某国工业和农业在1991到2001年间进出口情况,而后将此句子翻译为英文即可。
(The two charts describe oneEuropean country’s manufacturing and agricultural performancein exports and imports parts during 1991 and 2001.)2.如何订框架:Basic Structure基本框架(见上页)A. Introduction Part:简要介绍题目、图表内容,基本内容如上英文表达,即先根据题目和图表归纳出中文内容,后将其内容翻译成英文即可成为开始部分。
适当将上句进行修改为:●The aim of the report is to summarize the changes of one Europeancountry’s agricultural and manufacturing sectors’exports andimports performance during 1991 and 2001.●下划线部分为Introduction部分模板句型,其他句型还有:●The …chart ( or graph ) shows \ displays \ outlines \describes \ summaries \ indicates \ reflects … .●This is a report about ….●As we can see \ learn from the chart (or graph) ….●The aim of the report is to summarize \ describe \outline ….●The report describes \ summaries \ outlines \ shows thechange of \ in ….B. Findings Part:说明数字变化、走势及对比数据,该部分为第一部分写作重中之重,因为在一份专业的商业报告中,对于数据走势的描写十分重要,它可能影响某商业活动的发展方向,通过对数据变化的描写可以增强公司决策层在发展企业的正确判断可能性。
此部分也是锻炼考生逻辑思维和缜密思考的能力。
●既然数据走势为重中之重,那么对于数据走势的描写就必须进行积累,这里提供部分趋势描写词汇或短语,可供模板使用:1. 表示上升:Increase, go up, rise, grow, jump, climb (动词);Anincrease, a growth, a jump, an upward trend (名词词组)2. 表示下降:fall, decrease, go down, slide, collapse, decline, drop(动词);A collapse, a decrease, a fall, a decline, a drop (名词词组)3. 表示波动:from…to…, between…and…(在......之间);at the startof…, at the end of …,throughout (自始至终)…(时间);afluctuation from … to …, fluctuate …(波动,起伏)4. 两个必记介词:...to...(到某一点),...by...(涨了多少)5. 最高,at the top (peak) of,最低,at the bottom of●对比会增加考官对文章的印象,充实文章内容的内容;但必须注意,进行对比时必须是同类比同类,如上题中出现的可能对比的类型为工业VS工业,农业VS农业;或进口VS进口,出口VS出口。