- 1、下载文档前请自行甄别文档内容的完整性，平台不提供额外的编辑、内容补充、找答案等附加服务。
- 2、"仅部分预览"的文档,不可在线预览部分如存在完整性等问题,可反馈申请退款(可完整预览的文档不适用该条件!)。
- 3、如文档侵犯您的权益，请联系客服反馈,我们会尽快为您处理(人工客服工作时间：9:00-18:30)。
菲尔.耐特(Phil. Knight)
The co-founder
Philip Hampson "Phil" Knight (born February 24, 1938) is an American business magnate. He is the cofounder and Chairman of Nike, Inc.
Phil Knight was born February 24, 1938 in Portland, Oregon, the son of a lawyer and future newspaper publisher. He graduated with a Masters of Business Administration from the school in 1962. ………… Knight resigned as the company's CEO November 18, 2004, while retaining the position of chairman of the board.
An aerial view of Nike headquarters in Beaverton, Oregon
NIKE HOMES: BEAVERTON NEIGHBORHOODS AND SCHOOLS
THE WALKING FAME
Nike sells an assortment of products for men, women, and children, including shoes and apparel for sports activities .
association football; basketball; running; combat sports; tennis; American football; athletics; golf; cross training.
1979 the first clothes Production line
NIKE AIR MAX ----Tailwind 1979
神 话
Michael Jordan 1985 Company signs Michael Jordan to endorse a version of its Air shoe--the 'Air Jordan
Can Guass?
1962: Philip H. Knight founds Blue Ribbon Sports (BRS) to import Japanese running shoes. 1964: BRS becomes partnership between Knight and William Bowerman 1968: Company is incorporated; the Bowerman-designed Cortez shoe becomes a big seller. 1971:The Swoosh trademark and the Nike brand are introduced. 1978: Company changes its name to Nike, Inc.
1994,Nike sponsors the football team of Brazil.
1996 Company signs golfer Tiger Woods to a 20-year, $40 million endorsement deal.
1996 The Nike equipment division is created
Another founder
Track and field coach Bill Bowerman 1948- 1973
Hand-made shoes by Bill
The headquarters of the company
Nike, Inc. (pronounced /ˈna ɪkiː/ ; NYSE : NKE ) is a major publicly traded sportswear and equipment supplier based in the United States. The company is headquartered near Beaverton , Oregon, which is part of the Portland metropolitan
The company profile & history The founders The headquarters of the company
The company profile & history
Nike is a major publicly traded sportswea and equipment supplier based in the United States.
The develop of Nike “Swoosh”
1971
1972
The first Management team 1972
Waffle shoes–Moon1972
Sidney Wicks —— The first sport star who weard NIKE' sports shoes.
KEY DAYS
BLUE RIBBON SPORTS----1962
1968 The company's second retail outlet opens.
NIKE ——1972
“Swoosh”Design——1971 The company takes its name from Nike (Greek Ν ίκ η , pronounced [nǐːkɛː]), the Greek goddess of victory.
