- 1、下载文档前请自行甄别文档内容的完整性,平台不提供额外的编辑、内容补充、找答案等附加服务。
- 2、"仅部分预览"的文档,不可在线预览部分如存在完整性等问题,可反馈申请退款(可完整预览的文档不适用该条件!)。
- 3、如文档侵犯您的权益,请联系客服反馈,我们会尽快为您处理(人工客服工作时间:9:00-18:30)。
Dear Sirs:
We are pleased to inform you that your order of 8000 bottles of grape wine is ready. We shall pack them in cartons because cartons are comparatively light and compact, more convenient to handle. Furthermore cartons will prevent pilferage, for the traces of pilferage will be more in evidence. We have enclosed a photo of packed sample for you.
Part I
Lead in
Packing is of particular importance in foreign trade because goods have to travel long distance before reaching their destination. Goods must be well packed in every process of international trade so that the business can go on smoothly. Hence, packing is one of the key terms in business communication and negotiation. Generally we divide packing into transport packing (or outer packing) and sales packing (or inner packing). Dealers should choose different packing containers according to the material of the goods. Packing Containers: Bag: May be made of strong paper, linen, canvas, rubber, etc. Sack: A large bag of strong, coarse material for holding objects in bulk, commonly used for powder and granular materials. Carton: Made of light but strong cardboard or fiberboard, widely used in export packing because it is light, cheap and resilient. The carton is double walled or triple walled. Case: A strong container made of wood used for small, heavy items. Box: A small case, which may be made of wood, cardboard or metal. Crate: A slatted wooden case not fully enclosed, used for storing or shipping, usually used for large and heavy objects like machines. Drum: A cylinder-shaped container for carrying liquids, chemicals, paint, powders, etc., made of metal, wood or cardboard.
Part II Writing skills
Step 1: To inform the buyer that the order is ready Step 2: To show the details in packing Step 3: To express the hope of buyer’s confirmation
国际商务函电(第二版)
主编:李宏亮
出版社:对外经济贸易大学出版社
Unit 13 Packing
国际商务函电(第二版)
Study Aims
◆ 应知目标 1. To know the functions and types of packing 2. To know the requirements of packing in international trade. 3. To know the writing steps of a letter of packing. 4. To know the knowledge of “Lead in” Part. 5. To know the knowledge of “Bust IV
Case 1
Cases study
Task description
Alan, the salesman from Shanghai Aosong Wine Trade Co., Ltd (herein called A Co., ltd), will inform the buyer-Rare Wine Trade Co., Ltd. (herein called B Co., ltd) that their order is ready and the wine will be packed in cartons.
Part IV
Case1
Cases study
Business background
Sender’s information: Name: Alan Company: Shanghai Aosong Wine Trade Co., Ltd. Add: 1588 Lian Rd Minghang, Shanghai, P.R.China 310000 Tel: 0086-021-54889999 Fax: 0086-021-54886999 Website: Email: magic@ Business scope: grape wine Overseas markets: Europe, Asia
Part III Key Sentence Patterns
1. The next thing I'd like to bring up for discussion is packing. 2. We'd like to hear what you say concerning the matter of packing. 3. You'd like to know something about the packing of the drugs. Is that right? 4. The packing must be strong enough to withstand rough handling. 5. We have especially reinforced out packing in order to minimize the extent of any possible damage to the goods. 6. These goods didn't sell well merely because of the poor packing. 7. We agree to use cartons for outer packing. 8. The piece goods are to be wrapped in Kraft paper, and then packed in wooden cases
Hints
◆ inform them the order is ready ◆ give the packing way ◆ explain the reasons for this kind of packing way ◆ enclose a photo of packed sample ◆ ask about other special requirement
Case 1 Specimen letter 1
Key: From: magic@ (A Co., Ltd.) To: cholegirl@ (B Co., Ltd.) Date: May 8, 2013 Subject: packing Attachment: a photo of packed sample
Part IV
Case2
Cases study
Business background
We hope you will accept our carton packing and assure you of our sincere cooperation.
Please let us know if you have special requirement.
Yours Sincerely, Alan A Co., Ltd .
Part IV
Case1
Cases study
Business background
Recipient’s information: Name: Chloe Company: Rare Wine Trade Co., Ltd. Add: 115 Berk St Salt Lake City, USA, Tel: 1-801-994243 Fax: 1-801-994253 Website: . Email: cholegirl@ Business scope: wines Overseas markets: Europe, America, Asia, Africa