地产英文广告文案_英文广告词_

广告文案的英文版在如今这个信息时代，广告是营销的工具和手段，营销功能应被视为广告与生俱来的本质功能。

营销离不开传播，传播功能是广告的最基本功能，广告通过信息的传播起到促进、劝服、增强、提示的作用。

下面是橙子带来广告文案的英文版，欢迎阅读!品牌广告文案英文版奢爱沙发玫瑰留香，人独醉!Rose in blossom, enchanted alone!SHEAI, 一个至柔至美的品牌，正如香奈儿所说：世界上没有丑女，只有不会装扮的女人!设计源于灵感，源于生活，又高于生活。

SHEAI给你一个女性十足的家!SHEAI, a premium brand!No ugly lady but just those who know no dressing up. Our SA Sofa, because of our design, just likes a pretty lady with good dressing up.SHEAI can give you a home full of feminine charm.这款SHEAI沙发采用个性的大花布结合，既有简欧的风范又不失中国传统的工艺和审美.，加上大大的靠包设计，宽大的扶手，成为客厅众人的焦点。

With both European simple design style and traditional 1 / 5Chinese crafts and aesthetics, this SHEAI sofa adopts special jacquard fabric. With the additional big curved backrest and armrest, it is the spotlight in the living room.这款SA沙发对香奈儿设计风格的理解和运用达到了极致。

大量时装面料的使用，煽情性的色彩搭配，时装中特殊的剪裁、缝合、细节装饰等时尚设计元素引入，使家更加高贵、优雅。

押韵的英语广告词篇一：著名产品英文广告词经典英文广告词（1）1．Goodtothelastdrop.滴滴香浓，意犹未尽。

（麦斯威尔咖啡）2．obeyyourthirst.服从你的渴望。

（雪碧）3．Thenewdigitalera.数码新时代。

（索尼影碟机）4．weleadotherscopy.我们领先，他人仿效。

（理光复印机）5．impossiblemadepossible.使不可能变为可能。

（佳能打印机）6．Taketimetoindulge.尽情享受吧！（雀巢冰激凌）7．Therelentlesspursuitofperfection.不懈追求完美。

（凌志轿车）8．Poetryinmotion,dancingclosetome.动态的诗，向我舞近。

（丰田汽车）9．cometowheretheflavorismarlborocountry.光临风韵之境——万宝路世界。

（万宝路香烟）10．Tome,thepastisblackandwhite,butthefutureisalwayscolor.对我而言，过去平淡无奇；而未来，却是绚烂缤纷。

（轩尼诗酒）11．Justdoit.只管去做。

（耐克运动鞋）12．askformore.渴望无限。

（百事流行鞋）13．Thetasteisgreat.味道好极了。

（雀巢咖啡）14．Feelthenewspace.感受新境界。

（三星电子）15．intelligenceeverywhere.智慧演绎，无处不在。

（摩托罗拉手机）16．Thechoiceofanewgeneration.新一代的选择。

（百事可乐）17．weintegrate,youcommunicate.我们集大成，您超越自我。

（三菱电工）18．TakeToSHiBa,taketheworld.拥有东芝，拥有世界。

（东芝电子）19．Let'smakethingsbetter.让我们做得更好。

房地产广告语精选2023随着房地产市场的不断增长，广告词语也变得越来越重要。

在2023年，房地产公司必须为自己的房产定位，并设计精美的广告文案来吸引购房者。

这篇文档将介绍一些房地产广告语精选的例子，以帮助您在未来的市场中满足客户的需求。

1. 新贵地标，超卓生活-这句话用来描述一个高档住宅区，区域周围环境宜人，同时住宅配套也极为完善。

这种房地产通常适合中高端消费者。

2. 温馨家庭，你的梦想-这句话适用于适合中产消费者的住宅，其特点是位于便捷位置，周围社会环境良好，住宅布局贴近家庭需求。

这种房地产广告语强调家庭、舒适和愉悦，符合中产阶层对于生活品质不断提高的追求。

3. 这里，美丽的始点-这是一个描述酒店式公寓的广告语，其特点是环境宜人，房间布局舒适，同时周围还拥有各种文化和娱乐设施。

这种房地产广告语强调着舒适和享受，适合作为度假或短期居住之地。

4. 拥抱新时代，放眼未来- 这是一个广告句子，用来描述一栋以科技为主导、绿色环保并建有智慧城市基础的房东，传达了时尚、高科技、绿色环保、快速发展的风尚。

该房产可以吸引到许多高科技背景、崇尚绿色环保观念的年轻人前来购买。

5. 自然余韵，生活自然-这是一个广告语，用来描述一个住宅区，在这个住宅区中，自然环境优雅自然，同时减少了对周围环境的污染。

这个广告语适合环保追求者和高端消费者，他们喜欢舒适的家庭生活，并希望呼吸自然和新鲜的空气。

6. 家的故事，从此开始- 这个广告语用来描述创造家庭历史的住宅。

这个住宅区设计注重传统，结合当代风格，强调着家庭温馨和亲情。

这种房地产广告语适合老年人或中年人，他们注重家庭和传统价值观，想让住所承载更多自家的气息。

7. 人居艺术，山水配合- 这句话用来描述一个住宅开发项目，以艺术创意为设计导向，结合优美的自然环境创造出一幅山水画卷。

这种房地产广告语适合审美观较强的艺术家、设计师和高端消费者，他们乐于追求一种高雅和艺术性的生活。

8. 快乐生活，放飞自我- 这是一个适用于年轻人的房地产广告语，它以创新和自由为中心，强调生活方式的态度和氛围。

广告术语中英文对照aaa（美国广告院校协会) american academy of advertisingaaaa, 4a’s (美国广告代理商协会） american association ofadvertising agencies abc (广告发行量稽查会) audit bureau ofcirculationsama （美国市场营销协会) american marketing associationaio (行为、兴趣、观点数据库) activity, interesting， opinioniaa (国际广告协会)international advertising association pop广告point of purchasesswot分析、优劣势分析 strength， weakness， opportunity， threat 案头研究 desk research版权 copyright包装 package保存率keeping rate报价 quotation， cost estimate备忘录memo边际效用 marginal utility标题 headline标志 logo， mark草稿 rough草图 sketch插图 illustration差异性（策略) differentiation蒙太奇montage免费赠品 give away命名 naming模仿 copy模型 model， pattern目标对象target audience尼尔逊电视调查报告nielsen television index 频率frequency品牌 brand品牌策略 brand strategy 品牌个性（人格化）brand personality 品牌购买趋势brand momentum 品牌管家 brand steward品牌经理 brand manager 品牌联想 brand linkage品牌识别 brand identity 产品核心概念product concept产品名称测试name test产品效用 benefit产品形象 product image产品原型 product prototype产品原型测试prototype test产品周期 product life-cycle产品属性 product attribute陈列 display冲击力impact出口广告 export advertising创意 creative创意草图 idea sketch创意策略 creative strategy创意概念 creative concept创意提案 creative presentation 创意总监 creative director (cd) 从众 follow促销活动 promotion打样 color proof打字照排 typesetting代理商agent导演 director到达率reach到达频率 frequency第一知名度 top of mind （tom）点子 idea电话调查 telephone interview电视媒体 tv media调查员interviewer定量研究 quantitative research 定位 positioning定性研究 quality research动画 animation动机 motivation， motion动机分析 motivation analysis动机强度 motivation intension独家赞助 sponsored event独特销售理论unique selling proposition （usp) 发行量circulation 菲林，胶片 film分类广告 classified advertising分散式媒体组合assorted media mix分色 color separation分销 distribution风险知觉 perceived risk服务质量 serve quality负片 negative覆盖率coverage概念 concept概念测试 concept test感觉 sense个人收视率 personal audience rating 个性，性格 personality工作进度报告公共关系 public relations购买 purchase， buy购买后分析 post-buy—analysis购买环境 shopping environment购买决策 purchase decision购买决定因子购买率purchase rate购买模型 purchase model购买频率 purchase frequency购买者buyer购买周期 purchase period购买准备 purchase preparation关键词keyword观察法observe method广播电视网 network广播媒体 broadcast mediastatus report purchase decision factor广告 advertising （ad）广告标语 advertising slogan广告测试 advertising test广告策略 advertising strategy广告创意 advertising creative广告创作人员creator广告对象 advertising target广告概念 advertising concept广告稿效果调查 copy test广告代理商,广告公司广告管理 advertising management 广告计划 advertising plan广告监测 advertising monitor， advertising track 广告精读率attentive readership score 广告客户 client广告目标 advertising goal广告目的 advertising objective 广告牌 billboard广告认知效果advertising recognition effect 广告时代 advertising age （ad age）广告诉求 advertising appeal广告文案 advertising copy广告效果advertising effect， advertising impact 广告效果监测advertising impact track广告音乐 jingle广告占有率 share of voice广告招贴 poster广告作品 advertisement国际广告媒体international mediaadvertising agency篇二：主要广告术语中英对照aadvertising广告广告活动ads 广告物account executive 客户主管account 客户项目account planning 客户策划account services 客户部account service 客户服务art director美术指导advertising campaign 广告活动advertising agency 广告代理商4a （ american association of advertising agencies) 美国广告代理商协会above-the-line advertising 线上广告.广告代理商能从媒介获得代理费的广告regulatory matters广告规章和法规agency profit management利润管理advertising department 广告部airport advertising 机场广告appeal 诉求area sampling 区域抽样audience 受众。

广告文案的英语广告语的创作是一项需要灵感与不断创新工作，广告语的文体形式并无定式，需要从业者在具体工作中不断创造和完善。

下面是橙子带来广告文案的英语，欢迎阅读!广告的英文文案 Concision in Style靓丽 Beauty in Design方正立体的造型，搭配永恒的白色和灰色。

Simple Line Sofa with classic white color and gray color SA沙发品牌的代表作，设计师巧妙运用红加黑色，稳重中不缺乏时尚。

高靠背的设计，给人更多的舒适感觉。

配上独立的主人位，生活就更惬意。

This sofa is the masterwork of SHEAI sofa brand. With red color ingeniously matched black color, its style becomes simple but stylish. The design of high backrest gives you more comfortable feeling. And you would be much satisfied with the independent host seat on the sofa.亮光布在光的作用下显得五彩斑斓，宽厚的软包运用得体，坐、立、躺可以随意发挥;经典的色泽可以随意搭配其他家具或装修颜色，给你舒适的家庭氛围。

The sofa’s shiny fabric w ould be colorful under bulb light. You can freely sit, stand and lie 1/ 8on the wide thick cushion. The classic colors of the sofacan give you a random match with other furniture and decorations, leaving you in a cozy home. SA沙发品牌的代表作，设计师巧妙运用红加黑色，稳重中不缺乏时尚。

经典英文广告文案语现在很多品牌都会通过英文的广告词进行宣传，为了吸引更多的顾客购买该品牌的产品。

下面是店铺带来经典英文广告文案，欢迎阅读!经典英文广告语（最新篇）1、Intel: Give the computer a Pentium coreIntel's microprocessor was originally called x86, and not their own brand, in order to highlight their brand, from 586, the computer's running speed to define the number of Pentium. It is said that Intel Corporation to launch its own Pentium brand, gave the major computer companies 5% rebate, is to their products and packaging labeled "intel inside" words, and "to the computer a Pentium core" Pun intended to highlight both the brand and aptly reflect the Pentium microprocessor functions and surging driving force.2、Toyota: car to the Piedmont must have a road, there must be a Toyota car ~ ha ha own boast their shameless80 years, China 's road in addition to domestic cars in addition to only Japan' s imported cars. Toyota Motor as Japan's largest auto company in the Chinese market, the natural ear, and this wonderful slogan is very consistent with the situation at the time; ingenious to put together Chinese proverbs, reflecting the self-confidence and a domineering, and catchy .Today, T oyota has probably not dare to say so much, but many Chinese people still remember this phrase.Goldlion's success in addition to benefit from a good name lies in the success of positioning, their own products targeted at the success and identity of the men, perseverance over the years, and finally become a boutique in men's clothing, and this adphrase The finishing touch generally embodies Goldlion's positioning and core values.Sassoon shampoo: my glory from your style ~ your style comes from my glorySassoon P & G shampoo brand is a rising star, they invited well-known international hairdressing experts Vidal Sassoon to do their own brand ambassador, and Vader? Sassoon's own name as a brand, so as to establish a professional shampoo, hair care image, and "my glory from your style" is the finishing touch.3、Mentioned Swiss watch seems to think of only the valuable image and exquisite craft. However, the face of the Japanese watch the attack, the Swiss watch seems to be no longer valuable scenery. Swatch's emergence to break the unfavorable situation, they lead the fashion and affordable appearance, and many models and a limited number of production, that bright colors and beautiful shape as the ad shows as: wristOn the landscape.UPS Express: treasure entrusted, as pro-delivery said good hope to do betterCourier company advertising often highlights a "fast" word, but UPS Express through a series of advertising to shape their more pro-and image, from greetings "good morning" handsome young people to a service staff smile , UPS pay more attention to the image of the appeal, "cherish the trust, as pro-delivery" is reflected in the humanities care and emotional communication.4、Philips: Let us do betterPhilips achieved remarkable results in the field of home appliances, and became the 500 most profitable electrical group. However, Philips advertising in addition to constantly emphasize their innovative technology, but also never forget the humble tosay "let us do better", this gentle selling seems to be easier to win people's recognition, no wonder that year Of the love will be moved out of a fake version of the East "We have been working hard.5、Levi denim: different cool, the same pantsLevi denim is the world's first jeans brand, has always been a personalized image, in the younger generation, the cool culture seems to be a never out of date culture, Levi's jeans to seize this group of people Cultural characteristics of the changing with the "cool" like the ad appears to impress those who are cutting-edge fashion new "cool" family, to maintain the brand's fresh and lasting vitality.经典的英文广告词（热门篇）1.Time is what you make of it.(Swatch) 天长地久。

地产英文广告文案房地产是中国最火爆的行业之一，而广告，即广而告之之意。

广告是为了某种特定的需要，通过一定形式的媒体，公开而广泛地向公众传递信息的宣传手段。

下面是橙子带来的关于地产英文广告文案，欢迎阅读！地产广告文案1, investment and life, afraid of detours.一Fuxing Fitch2,moving the shadows, is your home clock. Chongqing yard3,towards life to sell Meng, it will laugh at you. - Poly Marine Mayflower4,life only once, try. - Deja and the sea5,when the bustling and quiet cause disagreement, the most beautiful is not helpless turned, but its capability. - R & F Sheng Yue home6,fame and fortune of this mountain, Wang Wang also do not wear. - quiet house7,save money to buy a house too hard, buy a house to save money to fly. - Ideal City8,this beautiful, read your noble heart. - Liang are mansion1 /7文章来源网络整理，仅供参考学习9,elegant, more prosperous things. - Southwest Sea10,scarcity slightly broad, more lively wild. - In the Hai Weile11,life to a certain height, moved to become the biggest transcendence. - Yuan Li water era12,do not let your taste, good enough for your house.一World of Wangzhuang13,the text can not be exhausted, in person to see the beginning of elegance. - Longhu original mountain14,in the life of the moment to meet you, actually spent all the luck. - Pomelo15,art cure life. - DADA grassland16,terrace customs million, take a step backwards. 一Washington mansion17,swing and hesitation, will only allow less chance!一Waterfront International18,to the lover, and then also feel shallow shallow.一World City19,the farthest distance is not landscape apart, but not quiet down to talk to you about life. - quiet house20,more know how to appreciate, the more people appreciate.2 /7文章来源网络整理，仅供参考学习-Leimeng bubble sea地产英文广告Riverside Huadu - I am a scenic spot, you are a door Li was built house in Puyang, Yun honor Valley in the heartRoom of the wonderful, too, for the water, possession of the wind followed,Building house to take gas, expensive in the gas, Shun gas, sector gas,Gas wind and casual, community water stop.Riverside Huadu,According to the water house, house people help each other, possession of the wind poly gas, the great cause of a total of.Riverside Huadu - family mansion residence modelOne side of Sheung Shui, the water parked heart, precious legendary territory;An introverted subtle, elegant affinity, worthy of the neo-classical architectural groups handed down;A fusion of Chinese and Western garden culture, the natural landscape as the core to build a spiritual home;One for the modern elite family to build high-end property brand.3 /7文章来源网络整理，仅供参考学习Riverside Huadu is located in the northeast of Zhuji city center, south of the base Yingbin Road (formerly the North Ring Road, West River Bridge), west of Puyang Jiang, Zhuji future noble residential area. Park total construction area of about 100,000 square feet, planning a small high-rise and high-rise residential 7, 596 households.Binjiang Huadu Park planning the use of the 21st century Europe and the United States ecological construction of new technologies, 13% of the low building density, 48% of the high green rate. Along the river bank Riverside; area of fine water features, the achievements of the Riverside luxury villas are luxurious quality.Park set up a double pan hall, five European and American style theme park, boutique gallery, swimming pool, coffee bar and other noble facilities, and create a real celebrity Zhuji home.And then familiar with the feelings of beautiful hometown, all from the 〃hydrophilic〃startPlanning features one: Binjiang Huadu 90% of the owners in their own balcony to enjoy the Puyang JiangThe birth of the rich area or luxury, the total can not4 /7文章来源网络整理，仅供参考学习escape from the possession of scarce natural resources,Riverside Huadu rely on the unique geographical advantages to promote waterfront life of the "superstructure" shape, become the love of waterfront living by the admiration of the landscape . Riverside Huadu in planning, construction and waterfront to achieveharmony and harmony, people think she seems to be from the Puyang River "long" out of the general natural and beautiful.Riverside Huadu design of up to 3.6 meters of the overhead layer; in the Puyang River side of the exit from the huge central landscape green space to form a large open space for the Puyang Jiang without blocking, so that the entire district and Puyang Jiang in the space more integration,Transparent. This ingenious planning and design allows 90% of the owners in their own balcony to enjoy the Puyang Jiang, and some even in the bedroom will be able to enjoy the mighty leisurely Puyang Jiang. Enjoy the romantic and elegant hydrophilic lifestyle.地产经典广告文案Country Garden Phoenix white-collar workers can also live in villas(Give you a five-star home, set ten years of experience in the construction of Phoenix for each successful Guangzhou5 /7文章来源网络整理，仅供参考学习people to build a villa! (Phoenix romantic sunshine villa /independent garden villa) Xinghewan mood in full bloomFairview Xiangjiang live with the worldHaizhu D istrict • Walking leisurely between the natural breathing (return to natural life)Hilton Sunshine International Apartments(Not every kind of wisdom, can join the most prosperous)Second, Country Garden Phoenix white-collar workers can live in villas(To give you a five-star home, set ten years experience in construction)Third, the city of Penglai Court, the first Xiguan first upstart apartmentFourth, the days of Hebei Overseas Chinese forest into Guangzhou to do 〃new Guangzhou"5,Baiyun Golf Garden Baiyun living, preferred people("Good house, to live 70 years")(Double-jump, double study)6,Phoenix for each successful Canton people to build a villa!(Phoenix romantic sunshine villa / independent garden6 /7文章来源网络整理，仅供参考学习villa)White-collar workers can also live in villasIn the forest lake in a homeIn seven, the Green Bay international celebrities sites(The new axis, hundreds of billions of playing caused by the luxury garden)Eight, Southland Olympic Garden South Park Olympic Park, wins inthe comprehensive cost(My day after day of the pursuit, is to help you dream tomorrow) 9,Yat King Cuiyuan home green and easy home(8.6M ecological balcony to embrace million acres of ecological fruit forest)10,the Pearl River Dili King felt the beauty of riverside art handed down the United States(French courtyard, the Louvre)European Culture Tour (Master Dali Interactive Exhibition)7 /7文章来源网络整理，仅供参考学习。

广告业常用英文术语englishshare with all junior ad boys and girls :What You Should Know About Advertising你应该明白的广告英文知识What is advertising? 什么是广告？Build an impression on the consumer's mind in order to have consumers buy certain product..在消费者脑海中建立一个印象，使得消费者购买某项产品。

The impression is called brand.这个印象就是品牌。

So advertising is to build up the brand因此广告就是建立品牌。

1. How do we come out a piece of advertising 我们如何创作广告Client briefing 客户简报Research Recommendation 市场调研建议SWOT Analysis优劣势分析Advertising Strategy 广告策略Presentation 提案Creative Development 创意发想Creative Presentation 创意提案Media Planning 媒介计划Media Plan Presentation 媒介计划提案Creative Production 创意制作Media Placement 媒介投放Advertising Tracking 「.告F艮踪EC (East China)华东Editorial Calendar媒体刊登计划Effective Communications 有效传播Employee Compensation 员工薪酬Employee Relations 员工关系Environment Analysis 环境分析Environment Issues 环境问题Ethics of the Profession 职业道德Event Management 事件管理Event Planning 事件策划Event事件、活动Executing Phase 执行阶段Execution 执行Executive President 执行总裁Fact Sheet资料(数字或者其他材料•)FAQ常见问题问答Fashion Business 时尚产业Feature article 深度文章Feature文章类型中的通讯Finance Management 财务管理Financial Communications 财经传播Flyer宣传单页Follow-up 跟进Forum论坛GCG (Grand China)大中国区Glossary词汇表Government Affairs 政府事务Government PR政府公关Government Relations 政府关系Govt (Government)政府Graphics图形文件Greetings问候语Health Care医疗保健High Tech高科技Hospital PR医院公关Human Resource Management 人力资源管理IMC (Integrated Marketing Communications)整合营传播Implementation 实施Incentive Plan 激励计划Industry Participation 行业参与Initiating Phase 初始阶段INPUTS Evaluation Tools输入级评估工具Integration Management 整合管理Interactive PR 网上互动公关Internal Magazine 内部期刊Internal Communications System 内部传播系统Internal Communications 内部传播Internal Film内部电影Internal PR内部公关International PR 国际公关Internet Communications 网络传播Internet MediaCommunications 网媒传播Interpersonal Communications 人际传播Interpreter 翻译Interview专访或者面试Introduction Lantern 宣传幻灯Investor Relations 投资者关系Invitation Letter 邀请IPR (Institute of Public Relations)英国公共关系协会IPRA (International Public RelationsAssociation) 国际公共关系协会Issue Diagnosis 问题诊断Issues Management 问题管理ISV (Individual Software Vendor)独立软件开发商Job Evaluation 绩效考核Journalist 记者Key Media关键媒体Key Messages关键信息Keynote Speaker主题演讲人Keynote Speech 主题演讲LA ( Large Account)大客户LE (Large Enterprise)大客户Leadership 领导者Legal Duty法律义务Life Cycle of the Products 产品生命周期Lobby游说Logo标识Long Term Program 长期项目Lucky Draw 抽奖Marcomm (Marketing Communications)营销传播Market Analysis Report 市场分析报告Marketing Communications Mix 营销传播组合Marketing Communications 营销传播Marketing Strategy市场营销战略Marketshare市场份额Mass Media大众媒体MB (Medium business)中客户MC( Master of Ceremonies)主持人MC (Middle China)华中MD (Managing Director)董事总经理、执行董事Media Assistant 媒介助理Media Analysis 媒体分析Media Communications Strategy 媒体传播战略Media Communications 媒体传播Media Coverage媒体覆盖率Media Director 媒介总监Media Executive媒介代表、媒介主任Media Inquiry媒体垂询Media Kit媒体资料包Media List媒体名单Media Manager媒介经理Media Monitor媒体监测Media Relations 媒介关系Media Research 媒体研究Media Tour媒体拜访或者媒体外出巡游Media媒体Meeting Agenda 会议议程Meeting Minutes 会议记录Merchandise促销物品Methodology 方法论Ml (Mind Identity)企业理念识别Ml (Media Index)企业媒体声望指数Mindshare品牌影响力份额Miscellaneous 杂费Monthly Report 月报Multifunctional Task Force 多职能任务小组National Standards of the PR Professional Qualification国家公共关系职业资格标准NC (North China)华北NE (Northeast China)东北Negative Report 负面报道New Product Launch 新产品公布News Clipping 新闻剪报News Release新闻公布Newsletter jSiHNo-profit PR非营利机构公关Norms of Excellent PR Management 卓著公共关系管理标准NW (Northwest China)西北Objective Diagnosis 目标诊断Offering服务内容On Site现场Online Advertisement 线上广告Online Communications 线上传播Online Marketing Communications 线上.营销传播Online media网络媒体Online Roadshow 网上路演Online Survey网上调查OOP (Out-of-Pocket)杂费、日常工作发生的成本Open-day Visits开放日参观Opinion Leader 舆论领袖OUTCOMES Evaluation Tools 输出级评估工具OUTPUTS Evaluation Tools 效果级评估工具Outsourcing 外包OV (One Voice) 一个声音Photo Library 图片库Planning Phase 策划阶段Polish文案润色POP (Point Of Purchase Advertising)导购点广告Positioning 定位Post Event善后工作Poster海报Postmortem会后书面的简短总结报告Postscript 后记PR Agency公关公司PR Consulting Market公关顾问服务市场PRConsulting Practice 公关顾问实务PR Consulting Service 公关顾问服务PRConsulting Tools公关帧问工具PR Directorr公共关系总监PR Evaluation公关评估PR Event公关活动PR Guideline公关方针PR Management Working Code 公关管理工作准则PR Manager公共关系经理PR Procedure公关流程PR Proposal公关建议书PR Supervisor公共关系主管Pre Event前期工作Pre-evaluation 预评估Preface 前言Presentation 演示、陈述President 总裁Press Conference新闻公布会Press Kit媒体新闻夹Press Release 新闻稿Print Media平面媒体Priority优先的Procurement Management 预警管理Product Test产品评测Profession Responsibility 职业义务Professional Association 专业协会Professional Certification 职业认证Professional Consultant 专业顾问Professional fee 专业服务费Professional Grading 专业等级Project Life Cycle 项目生命周期Project Management 项目管理Project Owner项目委托人Project Title项目标题Project公关项目Proposal公关建议书PRSA (Public Relations Society of America)美国公共关系协会Pubic Opinion公众舆论Public Affairs 公共事务Public Relations Consulting 公关顾问Public Relations Crisis 公关危机Public RelationsManagement 公关管理Public Relations 公共关系Public Utility 公用事业Publicity 宣传Q&A问题问答Qualified Project Manager 合格的项目经理Quality Control 质量操纵Quality Management 质量管理Questionnaire 调查问卷Quotation 报价Real Estate 房地产Recommendatory 推荐信Recruitment 招募Reference参考资料Rehearsal预演、彩排Report报告Reputation Management 声誉管理Research Tools研究工具Reseller经销商Retainer长期客户Review回顾、总结Risk Management 风险管理Roadshow巡展、路演Rude question不友好的问题SAE (Senior Account Executive)高级客户代表、高级客户主任SAM (Senior Account Manager)高级客户经理SB (Small business)小客户SC (South China)华南Scope Management 范畴管理Seminar研讨会Senior Consultant 高级顾问Senior Media Executive 高级媒介代表Senior Media Manager高级媒介经理Senior Vice President 高级副总裁Shareholders利靛关系人Simultaneous interpretation 同声传译Slide幻灯片Slogan 口号Social Activities 社会活动Social Responsibility 社会责任Source Materials客户提供的辅助资料Souvenirs & Gifts纪念品与礼品SOV (Share of Voice)Speaking with One Voice 用一个声音说话SpokesPerson Tips 发言人技巧Spokesperson 发n 人Sponsorship Planning 赞助策划Sponsorship 赞助Strategic Consulting 战略咨询Strategy Communications Systems 战略传播系统Strategy 战略Success Story成功故事Summary简介、概述Supplier供应商Survey调查SW (Southwest China)西南SWOT analysis优势、劣势、机遇、威胁分析Synopsis概要总结Target Audience 目标受众Task Marketing 任务营销TBD (To be Detail)需更全面信息Team小组、团队Technical Article 技术文章Theme主题Time Management 管理Time Sheet时间管理表Two-way Asymmetry双向非平衡模式Two-way Communications 双向传播Two-way Symmetry双向平衡模式Vendor供应商Venue会议地点Vertical media 行业媒体VI (Visual Identity)视觉识别VIP Speech讲话稿Virtual Computer 虚拟主机Vision愿景Voiceshare曝光信息份额VP (Vice President)副总裁VSB (Very smallbusiness)特小客户、超小客户Website Construction 网站建设Whitepaper 白皮书Workshops工作研讨Worldwide 全球特写feature articles以货代款in kind机构广告institutional advertising前期市场企业广告market prep corporate advertising营销公关marketing public relation新闻简报news/press release意见抽样opinion sampling招贴posters传媒炒作press agentry传媒工具press/media kit 公共事务public affairs公共关系户public relations 公共关系广告public relations advertising宣传publicity公众publics招聘广告recruitment advertising声望经营reputation management撰写讲演稿speechwriting赛场营销venue marketing新闻通报杀像video news release执行证明书affidavit of performance受众构成audience composition受众占有率audience share时间表avails一刻平均听众数average quarter-hour audience 一刻平均收听率average quarter-hour rating 一刻平均占有率average quarter-hour share 交换辛：迪加barter syndication无线电视broadcast TV有线电视cable TV单位成本CPP千人成本CPM累积听众数cumulative persons累积收听率cumulative rating时段组合day-part mix预定市场区域designated market areas班车时间drive time首播辛迪加first-run syndication形象移植imagery transfer信息式广告informercial互相连接interconnect广播电视网networks网外辛迪加off-network syndication协办participation basis占位价格preemption rate 黄金时段prime time节目式广告PLA节目收率视program rating行止编排形j弋programming formats视听率调查服务公司rating services电台指定时间run-of-station受众总数total audience总体受众计划total audience plan广告网络ad networks广告查询ad request横幅广告banner商业回邮件business reply mail 分类广告Web 站classified ad Web site编辑名录compiled lists 立体创意直邮creative dimensional direct mailing 数字互动媒介digital interactive media 直邮广告direct-mail advertising 内部刊物house organs 互动电视interactive TV互联网Internet互联网服务供应商Internet service provider销售信函sales letters广告礼品advertising specialty展台booths路牌bulletin structure车内尾部招贴car-end posters 电影贴片广告cinema advertising 陈列媒介exhibitive media 全面登场full showing 车内广告牌inside cards户外媒介out-of-home media车体招贴outside posters包装packaging奖品premiums标准户外广告standardized outdoor advertising成品招贴stock posters优惠贿券take-ones商业展示会trade shows交通广告transit advertising广告英语术语一媒介策划用语广行印象advertising impression广告反应曲线advertising response curve注意度attention value 受众audience受众H 标audience objectives品牌开发指数brand development index品种开发指数category development index发行量circulation成本效益cost efficiency单位成本cost per point千人成本cost per thousand创意组合creative mix分布目标distribution objectives仃效频次effective frequency有效到达率effective reach暴露值exposure value 频次frequency市场markets 组合mechanics 媒介media 媒介策划media planning 媒介载体media vehicles AEAccount Executive客户代表，或者客户执行。

英文广告词汇总1. Apple thinks different. 苹果电脑,不同凡想。

(苹果电脑)2. Not all cars are created equal. 并非所有的汽车都有相同的品质。

(三菱汽车)3. Anything is possible. 没有不可能的事。

1. Time always follows me. (Rossini) 时间因我存在。

(罗西尼表)2. Buickyour key to a better life and a better world. ( Buick) 别克通往美好生活的秘诀。

(别克)3. To be true forever. (Haier) 真诚到永远。

你只看到富帅的中华，却没看到屌丝的红塔你有你的男神，我有我的女屌你嘲笑我三分女友，我可怜你为钱生逼你可以轻视我的眼光，我会证明屌丝虽比富帅穷，但心比富帅红屌丝是注定默默地逆袭，路上少不了质疑和嘲笑，但那又怎么样，哪怕1, beautiful from here.2, our clothing will give you sufficient self-confidence!3, I served my clothes4, no pomegranate skirt, the same let you bow down!5, until the long-Jun not to, continued from clothing edge.1. Swatch: time is what you make of it.斯沃奇手表：天长地久2. Kodak: a Kodak moment柯达相纸/胶卷：就在柯达一刻3. Olympus: focus on life奥林巴斯：瞄准生活。

4. The new digital era.数码新时代。

1. Goldman Sachs: Our Clients Interests Always Come First2. Hilton Hotels: Take Me To The Hilton3. Honda: Power of Dreams4. Hudsons Bay Company: We are Canadas Merchants5.1. Kohls: Expect Great Things2. Konica Minolta: The Essentials of Imaging3. Kroger: Right Store, Right Price4. Lehman Brothers: Where Vision Gets Built5. LevelVision LLC: Engaging People6. LOreal: Because Im Worth It7.1. Crest toothpaste: behind that healthy smile, there's a Crest kid. 佳洁士牙膏：健康笑容来自佳洁士2. Levi's: quality never goesout of style 列维斯(牛仔服装)：质量与风格共存。

经典英文广告词大全经典英文广告词大全1. Time always follows me. （Rossini）时间因我存在。

（罗西尼表）2. Buick—your key to a better life and a better world. （ Buick）别克—通往美好生活的秘诀。

（别克）3. To be true forever. （Haier）真诚到永远。

4. NBA, where amazing happens. NBA 奇迹发生的地方。

5. Time is what you make of it. （Swatch）天长地久。

（斯沃琪）6. The sign of excellence. （Omega）凝聚典雅。

（欧米茄）7. For the road ahead. （Honda）康庄大道。

（本田）8. Quality never goes out of style （Levi’s）质量与风格共存。

（李维斯）9. Our wheels are always turning. 我们的车轮常转不停。

（五十铃汽车）10. Nobody is perfect. 没有一个人的身材是十全十美的。

（苗条健身器材）11. The Globe brings you the world in a single copy. 一册在手，纵览全球。

（《环球》杂志）12. Live well, snack well. 美好生活离不开香脆的饼干。

（斯耐克威尔士饼干）13. We're the dot. in. com. 我们就是网络。

（太阳微系统公司）14.Good to the last drop. （ Maxwell）滴滴香浓，意犹未尽。

（麦斯威尔咖啡）15.Obey your thirst. （Spirit）服从你的渴望。

（雪碧）16.The new digital era. （Sony）数码新时代。

广告词汇中英文对照引言广告是商业领域中一种常见的营销手段，通过吸引和引导消费者来推销产品或服务。

在广告中，使用了大量的词汇来表达各种各样的信息。

了解广告领域中的常用词汇对于理解和撰写广告文案非常重要。

本文将介绍一些常见的广告词汇，并提供其中英文对照。

热词在广告领域中，有一些特别常用的词汇，称为热词。

下面是一些常见的热词及其中英文对照：•优惠 (Discount)•折扣 (Sale)•限时特惠 (Limited Time Offer)•免费 (Free)•特价 (Special Price)•促销 (Promotion)•独家 (Exclusive)•立即购买 (Buy Now)•买一送一 (Buy One Get One Free)•新品 (New Arrival)•畅销 (Best Seller)•限量版 (Limited Edition)•开箱即售 (Ready to Use)•惊喜 (Surprise)•即将上市 (Coming Soon)•最后机会 (Final Chance)•阶梯定价 (Tiered Pricing)•竞争优势 (Competitive Advantage)•全场打折 (Storewide Sale)•特别推荐 (Highly Recommended)商品描述在广告中，对商品或服务进行描述是非常重要的。

下面是一些常见的商品描述词汇及其中英文对照：•高品质 (High Quality)•实用 (Practical)•耐用 (Durable)•舒适 (Comfortable)•独特 (Unique)•时尚 (Fashionable)•精致 (Exquisite)•强力 (Powerful)•省时 (Time-saving)•绿色环保 (Green and Environmentally Friendly)•多功能 (Multifunctional)•方便携带 (Portable)•全新升级 (New and Improved)•强大性能 (Outstanding Performance)•快速安装 (Quick and Easy Installation)•一流工艺 (First-class Craftsmanship)•高保真音质 (High-fidelity Sound Quality)•无线连接 (Wireless Connectivity)•经济实惠 (Economical)营销策略广告中常常使用各种营销策略来吸引消费者。

广告词英文翻译广告是营销的工具和手段，营销功能应被视为广告与生俱来的本质功能。

营销离不开传播，传播功能是广告的最基本功能，广告通过信息的传播起到促进、劝服、增强、提示的作用。

下面是橙子带来的关于广告词英文的内容，欢迎阅读!经典广告词的英文 Impossible made possible. 使不可能变为可能。

(佳能打印机)Take time to indulge. 尽情享受吧!(雀巢冰激凌)Come to where the flavor is. Marlboro Country. 光临风韵之境——万宝路世界。

(万宝路香烟)To me， the past is black and white， but the future is always color. 对我而言，过去平淡无奇;而未来，却是绚烂缤纷。

(轩尼诗酒)The taste is great. 味道好极了。

(雀巢咖啡)From Sharp minds, come sharp products.来自智慧的结晶。

(夏普产品)Mosquifo bye bye bye.(RADAR) 蚊子杀、杀、杀。

(雷达牌驱虫剂)Connecting People.(Nokia) 科技以人为本。

(诺基亚)Anything is possible. 没有不可能的事。

(东芝电子) /Take 1 / 6TOSHIBA, take the world. 拥有东芝，拥有世界。

(东芝电子)Our wheels are always turning. 我们的车轮常转不停。

(五十铃汽车)The world smiles with Reader's Digest. 《读者文摘》给全世界带来欢笑。

(《读者文摘》)Nobody is perfect. 没有一个人的身材是十全十美的。

(苗条健身器材)The Globe brings you the world in a single copy. 一册在手,纵览全球。

英文广告文案范文英文广告文案是商业营销中不可或缺的一部分。

一篇好的广告文案能够吸引消费者的注意力，让他们对产品产生兴趣，并最终促成销售。

本文将为大家提供几篇优秀的英文广告文案范文，帮助大家更好地理解和掌握广告文案的写作技巧。

范文一：Apple AirPods标题：Wireless. Effortless. Magical.Introducing wireless AirPods. Just take them out and they’re ready to use with all your Apple devices. Put them in your ears and they connect instantly. Speak into them and your voice sounds clear. Simplicity and technology, together like never before. The result is completely magical.This is the future of headphones. And it’s here now.这则广告文案是苹果公司为其AirPods无线耳机所设计的。

文案的标题“Wireless. Effortless. Magical.”非常简洁明了，一下子就抓住了人们的注意力。

接下来的文案主要介绍了AirPods的特点，如无线连接、智能语音等，同时强调了AirPods的简单易用和未来感。

整篇文案简洁明了，用词精准，非常符合苹果一贯的风格。

范文二：Coca-Cola标题：Taste the FeelingCoca-Cola has always been more than just a soft drink. It’s an experience. A feeling. A way to connect with others. And now, with our new campaign, we’re inviting you to taste that feeling.Whether you’re sharing a Coke wit h friends, enjoying a cold can on a hot day, or sipping a glass of Coke with your favorite meal, you’re not just drinking a beverage. You’re experiencing the joy, the happiness, and the sense of togetherness that only Coca-Cola can provide.So go ahead. Open a Coke. Taste the feeling.这则广告文案是可口可乐公司为其品牌所设计的。

经典的房地产公司广告语
广告语又称广告词，有广义和狭义之分。

广义的广告语指通过各种传播媒体和招贴形式向公众介绍商品、文化、娱乐等服务内容的一种宣传用语，包括广告的标题和广告的正文两部分。

狭义的广告语则单指广告的标题部分。

广告文字必须清楚简单、容易阅读、用字浅显，符合潮流，内容又不太抽象，使受过普通教育的人都能接受。

广告语应使用诉求对象熟悉的词汇和表达方式，使句子流畅、语义明确。

避免生词、新词、专业词汇、冷僻字词，以及容易产生歧义的字词。

也不能玩文字游戏，勉强追求押韵。

下面为大家分享下房地产公司经典广告词：
1、海神——房地产广告词
您，用什么来DNA一栋真正的豪宅
知识经济新豪宅
2、香港地产广告——房地产广告词
都会豪庭灵秀群山别洞天丰林万里倩云载都会魅力见非凡
只缘身在此山水优游碧海自得意
世纪都会?气象万千闻暇畅乐?咫尺逍遥
显赫气派?现代优雅谴兴舒怀?随意关心
当您可以选择的时候，生活才是享受
情寻世外欧意地，逍遥千色星月天且歌往来八方间
写意满足，谱奏生活乐曲
3、丽致文林——房地产广告词
家之极致专注品位，用心建筑
巴黎的灵感，上海的风情与隽永的台北
4、逸仙雅林——房地产广告词
家是一部协奏曲但你还需要一个美丽的空间独舞
都市行馆。

心灵CAF?不论你来自纽约，巴黎或瑞士你一定会喜欢逸仙雅林
5、中悦仁爱广场——房地产广告词
满足内心最大渴望不只是世界级豪宅，更是典范豪宅
以上就是小编为大家分享的房地产广告语了，看来诸位房地产商为了消费者能买自己的房也是拼了呢!不知道众小伙伴对小编分享的哪句房地产广告语更加青睐呢?。

广告词经典文案英文版1. "Unleash Your Potential" - Whether you're a professional athlete or a weekend warrior, our cutting-edge fitness equipment will help you push your limits and achieve greatness. Don't settle for average, become extraordinary with our innovative products.2. "Capture Every Moment" - Experience life to the fullest with our state-of-the-art cameras. From breathtaking landscapes to intimate moments, our high-quality lenses and advanced features will ensure that you never miss a shot. Start capturing memories that will last a lifetime.3. "Indulge in Pure Luxury" - Step into a world of opulence and sophistication with our exquisite collection of designer accessories. From timeless watches to stunning jewelry, elevate your style and make a statement of elegance. Treat yourself to the finest craftsmanship and embrace luxury like never before.4. "Revolutionize Your Morning Routine" - Say goodbye to sluggish mornings and hello to boundless energy. Our revolutionary coffee machines brew the perfect cup of joe at the touch of a button. Wake up to the aroma of freshly ground beans and start your day with unparalleled satisfaction.5. "Unleash Your Creativity" - Artists, designers, and creators, rejoice! Our cutting-edge software empowers you to bring your imagination to life. With a multitude of tools and features, unleash your creative potential and elevate your work to new heights. Stay ahead of the curve with our innovative technology.6. "Discover a World of Flavor" - Embark on a culinary journey with our premium cookware. From sizzling stir-fries to mouthwatering desserts, our top-of-the-line pans and utensils will transform your kitchen into a gourmet paradise. Elevate your cooking and experience flavors like never before.7. "Escape to Paradise" - Leave the stresses of everyday life behind and immerse yourself in the ultimate relaxation. Our luxury resorts offer pristine beaches, world-class amenities, and unrivaled hospitality. Unwind, rejuvenate, and create memories that will lasta lifetime in our tropical paradise.8. "Unleash Your Inner Fashionista" - Redefine your style and make a statement with our exclusive collection of fashion-forward clothing. From trendy streetwear to elegant evening gowns, embrace your individuality and unleash your inner fashionista. Step into the spotlight and turn heads wherever you go.9. "Unlock the Secrets of Success" - Gain a competitive edge and unlock your full potential with our comprehensive self-improvement courses. From personal development to financial expertise, our industry-leading experts will guide you towards achieving your goals. Invest in yourself and unlock the secrets to a successful future.10. "Transform Your Home into an Oasis" - Create a sanctuary of tranquility with our luxurious home decor. From soft, plush furnishings to elegant accents, our products will transform your living space into a serene retreat. Indulge in comfort and style, and embrace a life of contentment in your own oasis.。

英语短词文案英语文案是指用英语撰写的广告、宣传、推销等文本1. "Infinite Possibilities Await. Discover Them Today."无限可能在等待着你。

立即探索。

2. "Experience the Difference. Upgrade Your Life."体验与众不同，升级你的生活。

3. "Unleash Your Potential. Start Now."释放你的潜能。

现在开始。

4. "Quality You Can Trust. Choose Us."你可以信赖的品质。

选择我们。

5. "Where Innovation Meets Excellence. Join Us."创新与卓越相遇的地方。

加入我们。

6. "Transform Your Dreams into Reality. Take the First Step."将你的梦想变为现实。

迈出第一步。

7. "Embrace Comfort and Style. Shop Now."拥抱舒适与时尚。

立即购物。

8. "Discover New Horizons. Explore Our Offerings."发现新的视野。

探索我们的产品。

9. "The Ultimate Destination for Entertainment. Enjoy Unlimited Fun."娱乐的终极目的地。

享受无限乐趣。

10. "Health and Wellness Starts Here. Take Care of Yourself."健康和幸福从此开始。

照顾好你自己。

房产广告作文英文英文：When it comes to finding the perfect property, there are a few key things I always look for. First and foremost, I want to make sure the location is just right. Whetherit's a bustling city center or a peaceful rural setting, the surroundings play a huge role in my decision-making process. Of course, the actual property itself is also important. I look for something that has character and charm, whether it's a historic home with original features or a modern apartment with sleek design.Another crucial factor for me is the amenities and facilities available. I want to know that I have easy access to everything I need, whether it's a gym, swimming pool, or a nearby grocery store. It's all about convenience and making sure that my day-to-day life is as easy and enjoyable as possible.Of course, budget is always a consideration too. I want to find a property that offers great value for money and fits within my financial means. This might mean compromising on certain aspects, but ultimately, I want to feel like I'm getting a good deal.When it comes to advertising a property, I think it's important to highlight all of these key points. Photos and descriptions should really showcase the best aspects of the property and its surroundings. I want to be able to envision myself living there, so the more detail, the better.中文：在寻找理想的房产时，我总是会考虑一些关键因素。

AA(Account Assistant)客户助理Action Plan 行动方案AD(Account Director)客户总监Add Value 附加价值Ads(Advertisement) 广告Advertorial付费软文AE(Account Executive)客户代表、客户主任Agency 代理商AM(Account Manager)客户经理Analysis Tools分析工具Announcement 公告Annual Report年报AP (Asia-Pacific) 亚太区AR List 任务清单ATL (Above the Line) 线上活动Attachment附件Audience Awareness公众认知度Auto Industry 汽车行业Awareness 认知Background Analysis 背景分析Background material 背景材料Benchmark测试基准BI (Behavior Identity)企业行为识别系统Bidding 竞标Bio个人简历Boilerplate公司简介(附在新闻稿后面的关于该公司的简短介绍) Brand Communications Strategy品牌传播战略Brand Loyalty品牌忠诚度Brand Management Commission品牌管理委员会Brand Management Consulting Firm品牌管理顾问公司Brand Management品牌管理Brand Planning/Designing品牌策划/设计Brand Positioning Survey品牌定位调查Brand Positioning 品牌定位Brand Promotion品牌推广Branding Strategy品牌战略Briefing Kit资料包Briefing情况介绍BTL (Below the Line) 线下活动BU (Business Unit)业务部门Bulletin公告栏Bundle 附赠品Business E-Mail 商务电邮Business Model商业计划Business Philosophy 经营哲学Business Strategy 经营战略Campaign 公关或营销活动Career Development 职业发展Career Planning职业计划Case study案例研究Category 类别Celebration 庆典活动CEO Reputation Management CEO声誉管理CEO's Arrangement CEO接待Channel 渠道Chart 幻灯片中的页面China Golden Awards For Excellence in Public Relations中国最佳公共关系案例大赛China International Public Relations Congress中国国际公共关系大会CI(Corporate Identity)企业形象CIPRA(China International Public Relations Association)中国国际公共关系协会CIS (Corporate Identity Sysetm)企业形象识别系统Client Database Management客户数据管理Client Oriented Strategy客户导向战略Client Relations Development System客户关系开发系统Client Relations Evaluation System客户管理评价系统Client Relations Maintenance System客户关系维护系统Client Relations Management System客户关系管理系统Client Relations Management客户管理管理Client Relations Precaution System客户管理预警系统Client Relations Supporting System客户管理支持系统Client Relations客户关系Client Satisfaction Management客户满意度管理Clipping Report剪报报告Closing Phase结束阶段Code of Conduct行为准则Code of Ethics 职业道德Communication Model 传播模式Communications Kit新闻夹Communications Management 传播管理Communications Regions传播地域Communications Strategy传播战略Community Relations社区关系Competitor竞争对手Confidential 保密的、机密的Confidential Items保密条款Consecutive Interpretation交互式翻译Consultant顾问Consumer Buying Process 顾客购买过程Consumer Database顾客数据Consumer Orientation消费者导向Consumers/Dealers Assembly用户/经销商大会Contact Person 联系人Continuous Education继续教育Controlling Phase 控制阶段Coordination Communicating协调沟通Copywriter 文案Copywriting公关文案Core Competitiveness核心竞争力Core Media核心媒体Corporate Affairs企业事务Corporate Image企业形象Corporate Profile公司简介Corporate Reputation企业声誉Corporate Video 宣传片Cost Control成本控制Cost Management成本管理Creative & Design创意设计Credential公司或个人简介Crisis Control 危机控制Crisis Management Office危机管理办公室Crisis Management Planning危机管理策划Crisis Management Team危机管理小组Crisis Management危机管理Crisis Research危机研究Crisis Statement危机声明CRM (Customer Relationship Management)客户关系管理Customer testimonial客户证言Datasheet宣传页Decoration 现场布置(装饰)Demand GenerationDemo Booth 产品演示台Diagnosis诊断Director总监Distributor 分销商DM (Direct mailing )直邮Domain Name Registration 域名注册Donation捐赠EC(East China)华东Editorial Calendar媒体刊登计划EDM(Email Direct Marketing)电子邮件营销Effective Communications有效传播Employee Compensation员工薪酬Employee Relations员工关系Environment Analysis环境分析Environment Issues环境问题Ethics of the Profession 职业道德Event Management事件管理Event Planning 事件策划Event事件、活动Executing Phase 执行阶段Execution 执行Executive President 执行总裁Fact Sheet资料(数字或其她材料)FAQ 常见问题问答Fashion Business时尚产业Feature article 深度文章Feature文章类型中的通讯Finance Management财务管理Financial Communications财经传播Flyer 宣传单页Follow-up跟进Forum 论坛GCG(Grand China) 大中国区Glossary词汇表Government Affairs政府事务Government PR 政府公关Government Relations政府关系Govt (Government) 政府Graphics图形文件Greetings问候语Health Care医疗保健High Tech高科技Hospital PR 医院公关Human Resource Management人力资源管理IMC (Integrated Marketing Communications)整合营传播Implementation实施Incentive Plan激励计划Industry Participation行业参与Initiating Phase 初始阶段INPUTS Evaluation Tools输入级评估工具Integration Management整合管理Interactive PR 网上互动公关Internal Magazine内部期刊Internal Communications System内部传播系统Internal Communications内部传播Internal Film内部电影Internal PR 内部公关International PR国际公关Internet Communications网络传播Internet Media Communications 网媒传播Interpersonal Communications人际传播Interpreter翻译Interview 专访或面试Introduction Lantern宣传幻灯Investor Relations投资者关系Invitation Letter 邀请IPR(Institute of Public Relations)英国公共关系协会IPRA(International Public Relations Association)国际公共关系协会Issue Diagnosis问题诊断Issues Management问题管理ISV (Individual Software Vendor)独立软件开发商Job Evaluation绩效考核Journalist记者Key Media关键媒体Key Messages 关键信息Keynote Speaker主题演讲人Keynote Speech主题演讲LA( Large Account) 大客户LE (Large Enterprise)大客户Leadership 领导者Legal Duty法律义务Life Cycle of the Products 产品生命周期Lobby游说Logo标识Long Term Program长期项目Lucky Draw 抽奖Marcomm(Marketing Communications)营销传播Market Analysis Report市场分析报告Marketing Communications Mix营销传播组合Marketing Communications营销传播Marketing Strategy 市场营销战略Marketshare 市场份额Mass Media大众媒体MB(Medium business) 中客户MC(Master of Ceremonies)主持人MC(Middle China)华中MD(Managing Director) 董事总经理、执行董事Media Assistant媒介助理Media Analysis媒体分析Media Communications Strategy媒体传播战略Media Communications媒体传播Media Coverage 媒体覆盖率Media Director 媒介总监Media Executive媒介代表、媒介主任Media Inquiry媒体垂询Media Kit媒体资料包Media List媒体名单Media Manager媒介经理Media Monitor媒体监测Media Relations媒介关系Media Research媒体研究Media Tour媒体拜访或媒体外出巡游Media媒体Meeting Agenda会议议程Meeting Minutes 会议记录Merchandise促销物品Methodology方法论MI (Mind Identity)企业理念识别MI(Media Index)企业媒体声望指数Mindshare 品牌影响力份额Miscellaneous 杂费Monthly Report月报Multifunctional Task Force多职能任务小组National Standards of the PR Professional Qualification国家公共关系职业资格标准NC(North China)华北NE (Northeast China)东北Negative Report负面报道New Product Launch新产品发布News Clipping新闻剪报News Release新闻发布Newsletter通讯No-profit PR 非营利机构公关Norms of Excellent PR Management 卓越公共关系管理标准NW(Northwest China)西北Objective Diagnosis目标诊断Offering 服务内容On Site现场Online Advertisement 线上广告Online Communications线上传播Online Marketing Communications 线上营销传播Online media网络媒体Online Roadshow 网上路演Online Survey网上调查OOP(Out-of-Pocket)杂费、日常工作发生的成本Open-day Visits开放日参观Opinion Leader舆论领袖OUTCOMES Evaluation Tools输出级评估工具OUTPUTS Evaluation Tools效果级评估工具Outsourcing 外包OV(One Voice)一个声音Photo Library图片库Planning Phase 策划阶段Polish文案润色POP (Point Of Purchase Advertising) 导购点广告Positioning定位Post Event 善后工作Poster 海报Postmortem 会后书面的简短总结报告Postscript后记PR Agency公关公司PR Consulting Market公关顾问服务市场PR Consulting Practice公关顾问实务PR Consulting Service公关顾问服务PR Consulting Tools公关顾问工具PR Directorr 公共关系总监PR Evaluation公关评估PR Event 公关活动PR Guideline公关方针PR Management Working Code公关管理工作准则PR Manager 公共关系经理PR Procedure公关流程PR Proposal公关建议书PR Supervisor 公共关系主管Pre Event前期工作Pre-evaluation 预评估Preface前言Presentation 演示、陈述President 总裁Press Conference新闻发布会Press Kit媒体新闻夹Press Release新闻稿Print Media平面媒体Priority 优先的Procurement Management预警管理Product Test产品评测Profession Responsibility 职业义务Professional Association 专业协会Professional Certification 职业认证Professional Consultant 专业顾问Professional fee专业服务费Professional Grading专业等级Project Life Cycle项目生命周期Project Management项目管理Project Owner项目委托人Project Title项目标题Project公关项目Proposal公关建议书PRSA(Public Relations Society of America)美国公共关系协会Pubic Opinion公众舆论Public Affairs公共事务Public Relations Consulting公关顾问Public Relations Crisis公关危机Public Relations Management公关管理Public Relations公共关系Public Utility公用事业Publicity宣传Q&A问题问答Qualified Project Manager合格的项目经理Quality Control质量控制Quality Management质量管理Questionnaire调查问卷Quotation报价Real Estate房地产Recommendatory 推荐信Recruitment招募Reference参考资料Rehearsal预演、彩排Report报告Reputation Management 声誉管理Research Tools研究工具Reseller 经销商Retainer长期客户Review回顾、总结Risk Management风险管理Roadshow巡展、路演ROI return on investment投资回报率Rude question 不友好的问题SAE(Senior Account Executive)高级客户代表、高级客户主任SEM(Search Engine Marketing)搜索引擎营销SAM(Senior Account Manager)高级客户经理SB (Small business)小客户SC(South China)华南Scope Management范畴管理SEO(Search Engine Optimization)搜索引擎优化SMO:Social Media Optimization(社会媒体优化)Seminar研讨会Senior Consultant高级顾问Senior Media Executive高级媒介代表Senior Media Manager高级媒介经理Senior Vice President 高级副总裁Shareholders利益关系人Simultaneous interpretation同声传译Slide 幻灯片Slogan口号Social Activities社会活动Social Responsibility社会责任Source Materials客户提供的辅助资料Souvenirs & Gifts 纪念品与礼品SOV (Share of Voice)Speaking with One Voice 用一个声音说话Spokes Person Tips发言人技巧Spokesperson发言人Sponsorship Planning赞助策划Sponsorship 赞助Strategic Consulting战略咨询Strategy Communications Systems战略传播系统Strategy 战略Success Story成功故事Summary 简介、概述Supplier 供应商Survey调查SW(Southwest China)西南SWOT analysis优势、劣势、机遇、威胁分析Synopsis概要总结Target Audience 目标受众Task Marketing任务营销TBD (To be Detail)需更详细信息Team 小组、团队Technical Article技术文章Theme 主题Time Management管理Time Sheet时间管理表Two-way Asymmetry双向非平衡模式Two-way Communications双向传播Two-way Symmetry双向平衡模式UEO (user experience Optimization)用户体验优化Venue 会议地点Vertical media行业媒体VI (Visual Identity)视觉识别VIP Speech 讲话稿Virtual Computer虚拟主机Vision愿景Voiceshare 曝光信息份额VP(Vice President)副总裁VSB (Very small business) 特小客户、超小客户Website Construction网站建设Whitepaper白皮书Workshops工作研讨Worldwide 全球特写feature articles以货代款in kind机构广告institutional advertising前期市场企业广告market prep corporate advertising 营销公关marketing public relation新闻简报news/press release意见抽样opinion sampling招贴posters传媒炒作press agentry传媒工具press/media kit公共事务public affairs公共关系户public relations公共关系广告public relations advertising宣传publicity公众publics招聘广告recruitment advertising声望经营reputation management撰写讲演稿speechwriting赛场营销venue marketing新闻通报录像video news release执行证明书affidavit of performance受众构成audience composition受众占有率audience share时间表avails一刻平均听众数average quarter-hour audience 一刻平均收听率average quarter-hour rating一刻平均占有率average quarter-hour share交换辛迪加barter syndication无线电视broadcast TV有线电视cable TV单位成本CPP千人成本CPM累积听众数cumulative persons累积收听率cumulative rating时段组合day-part mix预定市场区域designated market areas班车时间drive time首播辛迪加first-run syndication形象移植imagery transfer信息式广告informercial互相连接interconnect广播电视网networks网外辛迪加off-network syndication协办participation basis占位价格preemption rate黄金时段prime time节目式广告PLA节目收率视program rating节止编排形式programming formats视听率调查服务公司rating services电台指定时间run-of-station受众总数total audience总体受众计划total audience plan广告网络ad networks广告查询ad request横幅广告banner商业回邮件business reply mail分类广告Web站classified ad Web site编辑名录compiled lists立体创意直邮creative dimensional direct mailing 数字互动媒介digital interactive media直邮广告direct-mail advertising内部刊物house organs互动电视interactive TV互联网Internet互联网服务供应商Internet service provider销售信函sales letters广告礼品advertising specialty展台booths路牌bulletin structure车内尾部招贴car-end posters电影贴片广告cinema advertising陈列媒介exhibitive media全面登场full showing车内广告牌inside cards户外媒介out-of-home media车体招贴outside posters包装packaging奖品premiums标准户外广告standardized outdoor advertising 成品招贴stock posters优惠赠券take-ones商业展示会trade shows交通广告transit advertising广告英语术语——媒介策划用语广告印象advertising impression广告反应曲线advertising response curve注意度attention value受众audience受众目标audience objectives品牌开发指数brand development index品种开发指数category development index发行量circulation成本效益cost efficiency单位成本cost per point千人成本cost per thousand创意组合creative mix分布目标distribution objectives有效频次effective frequency有效到达率effective reach暴露值exposure value频次frequency市场markets组合mechanics媒介media媒介策划media planning媒介载体media vehiclesAE——Account Executive——客户代表,或客户执行。

房地产楼盘广告文案楼盘要开了，那么房地产的广告要怎么写？下面是橙子带来相关的内容，欢迎阅读!房地产公司经典的广告词 1. 城中坊——城市中心，品味精致2. 复地翠微新城——梧桐树下，时尚生活3. 江南明珠园——至尊私邸，领秀江南;放眼江南明珠满目春色，尽收江城四岸十里繁华4. 东方帝园——城市中心点，品质生活圈5. 芳卉园——有怎样的理想，就有怎样的追求;有怎样的追求，就有怎样的品质;有怎样的品质，就有怎样的生活6. 巴黎豪庭——生活大师大众豪庭7. 保利花园——和谐生活，自然舒适;香樟佑人，朱雀佑宅8. 绿色家园——房在林中，人在树下9. 银海华庭——让建筑延伸梦想10. 花前树下——春来花前鸟语，福入树下人家11. 剑桥春天——引领街区生活，静享都市繁华12. 大唐新都——原创生活，非常空间13. 东湖名居——东湖就在家门口14. 奥林匹克花园——运动家，生活家，生活的最高荣誉15. 半岛豪庭——少数人的府邸，所有人的梦想1 / 516. 天上人间——天上人间，风景人家17. 紫荆花园——香港路行政级榜样社区18. 吉祥国际——如意生活，自在随我房地产公司广告词 1. 宜家汤臣——下一站，宜家汤臣;汤逊湖畔，别墅大师2. 万豪国际——很国际，很豪宅3. 中乔官邸——中侨官邸非豪宅4. 海虹景——一个改变你世界观的城市文化住宅5. 富丽奥林园——健康生活领跑者6. 非常男女——我和我私奔7. 汉飞青年城——时尚空间，简约生活8. 威嘉白金领域——因值得，而选择;我们，还为未来提供居住9. 统建大江园——筑我所想，住我所爱;生活在此，理想在此10. 中一花园——建筑无言，品格自现11. 中奇香港花园——地段，永远是赢家12. 东鑫鑫海花城——我有我的生活主张;我有我的生活高度;生活主流，上层之家13. 汉口春天——下一站，开往汉口春天14. F天下——别墅看F天下;贵族领地;山水别墅，唯我独尊;15. 怡景花园——投资职业首选，怡景花园2 / 516. 金色华府——市府街，才智名门，释放生命的金色魅力;家，孕育生命之富饶17. 德大锦绣人家——城市黄金分割点18. 滨江苑——璀璨江景得意居房地产广告词 1. 南国风华天城——思想者的风暴;比住花园更美好的家在哪里?2. 澎湖高级公寓——尊崇生活，完美呈现3. 丽岛花园——装饰城市的风景4. 银河湾——一个放飞心情的港湾5. 世纪广场——世纪广场改变办公时代 ;A智能纯写字楼，执掌中南资本核心6. 青青美庐——庭院浓荫街坊情7. 青青美庐(商铺)——一铺养三代，在武汉最具升值潜力的新城门户栽种摇钱树8. 徐东销品茂——全新生活全新体验;消费和娱乐真正“一站式”9. 泰和中央公寓——黄金沌口小户型楼王百变全能投资有理10. 狮城名居——高知社区高雅人群高尚生活11. 名都花园——鸟语花香纯水岸12. 学雅芳邻——书香地，文化家3 / 513. 南国明珠——都市人的心灵居所14. 山水星辰——汉口城西第一水景名盘15. 蓝色天际——都市精英艺术社区16. 东方夏威夷——世袭制美式群岛生活圈房地产公司广告文案 1. 万湖归江，江归足下。

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