现代商务英语写作24页PPT

please…. I look forward to…
hearing from you soon. meeting you next Tuesday
15
POLITE CLOSING
Your sincerely Best regards, All the best, Best wishes, Cheers,
Time) with you and Brown. Please let me know if the time is okay for you and Ben.
8
SEEKING FOR MORE INFORMATION/FEEDBACKS/SUGGESTIONS
Thank you and look forward to having your opinion on the estimation and schedule
May Concern:“ Dear all
6
REFERENCE FOR BEGINNING
With reference to your released order post on the internet system,
Regarding your letter on May 10th, About your phone call today Thank you for your letter of April 5 Please kindly review the…
At your convenience, I would really appreciate you looking into this matter/issue.
It would be nice if you could provide a bit more information on the …

2. The recent visit/ investigation/ survey showed that…
3. The table/chart above tells us that… 4. From the chart shown, we
find/learn/notice that…
BEC商务报告写作 ppt课件 2021/3/26
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BEC商务报告写作
1. The following are the recommendations… 2. It is recommended that.. 3. Based on the conclusion/analysis above, we
recommend that 4. With reference to the advantages/facts stated
BEC商务报告写作 ppt课件 2021/3/26
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BEC商务报告写作
7. As you （某人/某部门） requested on November 12, I am submitting the following report on …
8. Here is the report concerning… 9. We have done a survey showing that…
Use language that is simple, concrete, and familiar.
BEC商务报告写作 ppt课件 2021/3/26
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BEC商务报告写作
1. Define the Problem 2. Analyze the Reader 3. Collect Information 4. Arrange and Interpret Information 5. Construct the Outline 6. Write the Draft 7. Revise the Draft

商务便条
• 商务便条一般有四个组成部分：日期、称呼、正 文、签名。一些公司有印好的便条笺。如:
To: Message
Message
Date:
Telephone Message For: From: Tel.: Message: Action required: Please call back. Caller will call back later. No action required Message taken by:
• 5、Subject：这一标题后是写事由的，即用 一个或几个词汇简单概括便函的内容，以便 查阅。事由必须简洁明了，不要用完整的句 子，如：
• Changes in Travel Advance Form
• Promotion of Staff
• Vacation Schedule
• Participation in Training Programmes • 6、Message • 商务便函还可以根据实际需要在末尾增加发
relationships with colleagues and clients) 4、商务旅行 (Travel) 5、健康 (Health) 6、购买与销售 (Buying and selling) 7、公司结构、系统及程序 (Company structures，systems，
processes) 8、产品与服务 (Products and services) 9、成果与成就 (Results and achievements)
Date: 1 March 2005
Reference answer:
曲线图（line chart），柱状图（bar chart），饼状图（pie chart），和表格（table）

build goodwill
理赔
Job
Description of qualifications and duties of Inform,
description each job. Used for performance appraisals persuade good
岗位责任说明 绩效考核, setting salaries 薪资设定, and candidates to apply;
第4页/共58页
Business English Writing
第5页/共58TS
• Every chapter- 2 hours • Score: ✓ Final exam 60% ✓ Performance 40% • Attendance (10%): absent-3 / late- 5 • Class activity (10%) • Homework (20%) • Read news or materials about economy; write English economic report every month.
第9页/共58页
page1
Overview
Functions of business writing
Business writing has three functions: ➢ To inform: you explain something or tell readers
something/provide information ➢ To persuade: you want to influence the reader’s
第7页/共58页
Overview
Why the ability to write effectively is a valuable business asset?

Mr David Cook at Dinner
on Monday,7 August,at 7.30 p.m at the International Club
R.S.V.P. TEL:1234567
2020/10/13
27
樂意赴約
David Cook accepts with pleasure Mr and Mrs Robert Brown‘s kind invitation for dinner on Monday 7 August,
Very truly yours:
(簽字處)
Echo
Encl.Price List
2020/c1c0/.1o3ur Branch Offices
22
改良式
The Foxconn Company Shenzhen,China TEL: Fax: Cable:6789 E-MAIL:
Your ref:C9246
Foxconn Company, 105 M inzhi Road Shenzhen , China
2020/10/13
10
信內地址
5.給某公司,但注明一位具体人收閱和經辦.
用“ATTN” OR “ATT”表示,置于收信人名 稱地址之下
Foxconn Company, 105 M inzhi Road Shenzhen , China ATTN: Mr.Smith
Our ref:b0234
Date:April 24,2001
The Hill Company 108 Chestnut Street Newyork,U.S.A.
Gentlemen:
Subj:Sales of Washing Machine

order required. Background checks. • Crucial importance of long-term relationship
Invoice payment terms
Net monthly account Payment due on last day of the
• sample; • description; • trademark or brand • specification, grade or standard
2) Key points in negotiation
• sample prior to purchase order • use pre-shipment inspection; set it up as a payment
的部分损失。
平安险责任范围
4、在装卸转船过程中，被保险货物一件或数 件落海所造成的全部损失或部分损失。
5、运输工具遭自然灾害或意外事故，在避难 港卸货所引起被保险货物的全部损失或部分损失。
• Shipping marks usu. designed by seller; explicit provision if not
Payment
1) Following issues
• amount and payer; • timing; • steps necessary before payment • methods of payment. Draft, check, promissory note
平安险（Free from Particular Average， 简称F.P.A.）=Institute C Clause
这一名称在我国保险行业中沿用甚久，其英文原 意是指单独海损不负责赔偿。根据国际保险界对 单独海损的解释，它是指保险标的物在海上运输 途中遭受保险范围内的风险直接造成的船舶或货 物的灭失或损害。因此，平安险的原来保障范围 只赔全部损失。但在长期实践的过程中对平安险 的责任范围进行了补充和修订，当前平安险的责 任范围已经超出只赔全损的限制。

Logical rigor Maintain logical rigor to ensure that each part of the content supports each other.
Writing Business Contracts
Clear terms
The contract terms should be clear and unambiguous to avoid ambiguity.
Grammar errors and correction methods
Try to simplify sentences and paragraphs as much as possible, avoiding lengthy and complex expressions.
Formal language
Use formal and professional language to avoid colloquialism and slang.
Logicality: Following a certain logical order, such as causal relationships, chronological order, etc., makes it easier for readers to understand the content of the article.
Legal compliance
Ensure that the contract content complies with relevant laws and regulations.
Protect the rights a…
The contract should fairly protect the rights and interests of both parties and avoid unilateral benefits.

在整堂课的教学中，刘教师总是让学 生带着 问题来 学习， 而问题 的设置 具有一 定的梯 度，由 浅入深 ，所提 出的问 题也很 明确
称呼 salutation
• Dear Mr. X • Dear Ms. X • Dear Mrs. X • Dear Miss. X
在整堂课的教学中，刘教师总是让学 生带着 问题来 学习， 而问题 的设置 具有一 定的梯 度，由 浅入深 ，所提 出的问 题也很 明确
I’m writing in regard to +n.p. 我来信是因为…
• … the warehouse supervisor position advertised on your website.
• … the problems we’ve been having with the photocopier we rent from you.
在整堂课的教学中，刘教师总是让学 生带着 问题来 学习， 而问题 的设置 具有一 定的梯 度，由 浅入深 ，所提 出的问 题也很 明确
• Please be informed that our warehouse has been experiencing stock control difficulties and that it may be some time before your receive your order.
• Dear Sir • Dear Madam • Dear Sir or Madam
• Dear Customer • Dear Clients • Dear Users
在整堂课的教学中，刘教师总是让学 生带着 问题来 学习， 而问题 的设置 具有一 定的梯 度，由 浅入深 ，所提 出的问 题也很 明确

• Dear Director of …,
• Dear Sirs,
• Dear Gentlemen,
• Dear Sir/Madam,
• To Whom It May Concern,
第十三页，共24页。
Body
• Introduction (name, title, and organization)
Business email (1)
Before writing
1. why am I writing this email?
Providing info. (email about having Christmas party and canceling classes from Ms. Liu)
• REQ: Resend Larry Tate’s zip file?
• HELP: Can you defrag my C drive? • Re: Christmas party
• Question: Are we getting more time for the project?
第九页，共24页。
• Yours sincerely, • Sincerely, • Yours faithfully,
• Yours truly,
• Your affectionately,
• Yours, • (Best) Regards,
• Best wishes,
• Love,
• Cheers,
第十五页，共24页。
• Meeting • Follow-up about team meeting
• Do we need a larger room for meeting next

Getting in
---choose the possible answers from the lists in each case 3. Is there any necessity to write a letter or a fax to acknowledge the order you received? a.Yes b. no
6Cs Principle 3 : Clarity
4. Be attentive to the position of nouns and prons. • Eg.1: They informed Messrs. John & Smith that they would receive an answer in a few days. • They informed Messrs. John & Smith that the latter would receive an answer in a few days. • Eg.2: We are willing to leave this matter to the company the details of which are unknown to us. • We are willing to leave the company this matter, the details of which are unknown to us
Lesson 1
Business English Writing
Skills and practice
Getting in
---choose the possible answers from the lists in each case 1. Communication becomes easy and convenient in the modern business interactions. We can ____ to get contact with our business partners. a. write a letter c. make a phone call e. send a fax g. write a memo b. send an e-mail d. send a telegraph f. send a short message