Lesson 16 Minutes (会议记录)
Key to Exercises
Practice 1
Complete the following chart with the information given in the samples.
Practice 2
Read the following minutes and fill in the chart below. Write Y in the box if the item is mentioned in the minutes and N if it is not mentioned.
Practice 3
Correct any errors in number usage in the following sentences by writing the correction to the left of the sentence. If the sentence is correct, mark C on the line to the left.
1. 351 (Three hundred and fifty-one) people attended the performance.
C 2. There were 135 pieces in the puzzle.
3. Class started at eight-thirty (8:30 a.m.) in Room 20.
4. In the sixties there were sit-ins at 100’s (hundreds) of colleges.
C 5. Every afternoo n at two o’clock the chimes rang.
6. The stock deal, which involved $4.5 billion, paid a twelve and a half percent (12.5%) dividends.
7. The Hong Kong Phoenix TV station is Channel Eighteen (18).
8. They needed 8 (eight) 10-foot poles for the construction.
9. The vote was 126 in favor of the action and only sixteen (16) opposed.
10. Only fifty percent (About 50%) of high school students go on to college.
Practice 4
Give the abbreviation form of the following words in the chart. The first one is done for you.
Practice 5
Choose proper head for each part of the following minutes.
Practice 6
Complete the following minutes according to the Chinese in the parentheses.
Practice 8
Choose the best topic sentence for each topic from the three choices below.
1. Topic: types of loans for business
a. There are various kinds of loans available to the business owners.
b. Business owners often need loans of different types.
c. Franchise loans are those business loans which are given by franchise companies.
2. Topic: brand value growth
a. Some of the brands such as Hair and Legend are of great value and widely
recognized in the world.
b. Brand value is important for most companies.
c. A more open and competitive environment is vital for brand value growth.
3. Topic: different traditional treatments in the US
a. One traditional treatment people in the US often use is massage.
b. People in the US often go to nutritionists for treatments.
c. Many people in the US are using traditional treatments instead of modern
medicine to treat a variety of problems.
4. Topic: Exxon Mobile Corporation
a. Exxon Mobile is a petroleum company.
b. Exxon Mobile is one of the world’s largest companies when measured by
revenue and market capitalization.
c. Exxon Mobile was founded on November 30, 1999.
5. Topic: the role of team leadership
a. In an organization characterized by excellent leadership, employees will look
towards the leaders for a number of things.
b. Employees can have great faith in the abilities of leaders with good leadership.
c. During drastic change times, employees will expect effective planning from their
leader.
Practice 9
Read the following passages and underline the topic sentences in the passages.
1. This week the Japanese Government embarks on an ambitious scheme to reinvent the appearance of Japanese businessman. Cool and casual dresses instead of formal suits and ties are advocated at offices in hot months so as to save energy by setting their air-conditioners for a higher temperature. The scheme is initiated by fashion designers, famous department stores and even the former Prime Minister himself.
2. The idea behind the initiative—named with “Cool Biz”—is simple and serious. Japan is lamentably behind in reaching its targets for reduction of ozone-depleting gases, despite hosting the 1997 Kyoto Conference at which they were set. The stated goal is to reduce 1990 levels by 6% by the year 2012. But in 2003, emissions were up by 8% on the base year.
3. In May 1985, Coca-Cola chairman Robert Goizueta announced one of the boldest gambles in marketing history: Coca-Cola would make a significant flavor change in Coke, the world’s best-selling soft drink. The 99-year-old formula would be modified. Coca-Cola introduced “New Coke”in an attempt to win back market share from Pepsi. Supermarket sales of Coke had slipped behind Pepsi by almost 2%, and Pepsi was consistently winning blind taste tests.
4. During the first month of New Coke introduction, shipments to Coke bottlers set a record, and more people tried the new product than had ever sampled any new product. However, the entire picture changed suddenly. Consumers began to
demand the old Coke. Sales were dropping rapidly. There was even talk of a class-action suit by a Seattle-based organization, Old Coke Drinkers of America. Coca-Cola headquarters received thousands of protest letters. Coca-Cola bottlers meeting in Dallas signed a petition demanding that the company restore the traditional formula.
5. The key to successful budgeting is both flexibility and inflexibility. Certain expenses are fixed, so payment of those bills should be an inflexible element. Nothing is more important than paying those particular bills in full. In business, departments need to know the absolute ceiling on spending. Budgeting works best when very few exceptions are made to the upper limits. The idea of fiscal responsibility is to form a workable budget and stick to it as well as possible.
《商务英语写作》教学大纲 一、课程性质、任务和基本要求 1．课程性质 《商务英语写作》是商务英语专业的专业核心课程，也是文秘、国贸等涉外专业的重要选修课程，旨在培养学生英语五项技能中的英语写作能力。此课程涵盖了商务英语基本写作类型、写作规、写作格式和写作方法，课程容与现实商务生活紧密结合，既提供各种实例，又设计了一体化的实训，训练学生用英语有条理地组织商务信息，起草规得体、条理清晰的商务文书，合理利用商务交流中的礼节和技巧，建立有效的商务沟通。 2．课程任务 开设本课程旨在使学生对商务情景中最常见和最常用的各种应用文的用途及格式有一个总的了解，使其不仅能熟悉商务文体的各种惯用英文表达法，而且能广泛增加有关商务知识，并在模拟及实景中运用这些知识进行商务交际。 3．基本要求： 充分利用教材中的商务材料以及老师所给的案例，并结合所学商务知识，与现实商务活动进行多种形式的联系，提高学生对各种商务写作材料的准确理解和把握。经过反复学习、模仿和套用，掌握商务应用文的书写规律和方法，逐渐学会撰写各类商务应用文，力求语言正确，表达得体，在实际操作中活学活用。 二、学时分配建议 本课程教学总时数为66课时，具体学时分配可参见下表。 学时分配建议表
三、教学目标： 1．课程能力目标： （1）能够根据招聘广告并结合个人实际情况，熟练撰写英语求职信、应聘信、求职追踪信和个人简历等求职类文书 （2）能够运用商务交际中的礼节和技巧，撰写英语邀请函、感信、祝贺信等常见社交类文书 （3）能够规地起草英语启示、通知、备忘录、商务报告、会议纪要等常用公务文书（4）能够比较规地撰写英语名片、简章、商品使用说明书、推销函等主要商务宣传文书 （5）能够正确、得体地处理询盘信、发盘信、还盘信、订单与合同等常规外贸商务函电。 2．课程知识目标 （1）掌握英文求职信、应聘信和个人简历的基本格式和主要容； （2）了解英文书信的基本格式和不同书信类型的写作特点；
商务英语写作复习题 1．建立业务关系的信函 ●信息来源（告知对方你是从何渠道了解到对方的） ●对你的公司做简单介绍（公司的业务范围，稍稍“宣传”一下你公司的 产品和服务。 ●写信的目的（你想与对方做什么生意，比如，想购买对方的产品，推 销你自己的产品，想与对方建立合资公司等）。 ●表达与对方合作和早日收到回复的愿望。 Sample Letter May 10, 2003 Dear Sirs, We have obtai ned the name and address of your corporation from the Commercial Counselor’s Office of your Embassy in our country, through whom we learned that you are the manufacturers and exporters of bamboo products. We are very pleased to communicate you for the possibility of trading together. We have been in business as importers of general merchandise since 1965 and can particularly boast of having vast and wide experience in the business line of bamboo products. Our bankers are Guarantee Trust bank, Holland, from whom you will be able to get any information you may require concerning our business character and financial standing. We should appreciate it if you would let us know your trade terms and forward us copy of your catalogue or helpful literature and your latest price list. We look forward to the pleasure of hearing from you soon. Yours faithfully 2．订购函 你公司准备向某公司订购一批产品。请你写一封订购信，其内容应
商务英语写作（2）（B卷） 考试有关事项说明 考试日期：年月日（星期） 答题时间：120分钟。 考试地点： 考试形式：闭卷 Ⅰ. Fill in the blanks. (15%, 1 point for each blank) (1) Technical writing is a form of , a type of , an interactive that involves writers and readers who response to one another. (2) Some reports might present the to solve a business problem; other reports might record that will be useful to assist in future decision making. Either way, is being “reported” that will be useful in making decisions. (3) Doing a business, it usually includes and replies, , orders and their fulfillment, terms of payment, and , etc. (4) A business report conveys information to assist in . It may be long or short, , public or private, or reported on special occasions. (5) Technical writing has many forms, including letters, , reports, , presentations, and . Ⅱ. Multiple choices (15%, 1.5 point for each one)
商务英语公司简介填写模版 使用方法：按照括号中提示填写相应的英文即可。 模版A： Established in (成立年份), (公司英文名称) is a manufacturer (生产兼贸易，可用manufacturer and trader) specialized in the research, development and production of (公司主打产品). We are located in (公司所在城市), with convenient transportation access.All of our products comply with international quality standards and are greatly appreciated in a variety of different markets throughout the world. If you are interested in any of our products or would like to discuss a custom order, please feel free to contact us. We are looking forward to forming successful business relationships with new clients around the world in the near future. 对应中文翻译： ABC公司成立于XX年，专业生产XXX产品，集产品研发和生产于一体。我公司地处XX 市，交通便利。我司所有产品采用国际质量标准，产品远销海外，享誉海内外众多市场。 如果贵司对我们任一款产品有意或有订单意向，欢迎随时联系我们。我们期待与全球客户携手合作，共创未来。 模版B： Established in （成立年份）, （公司英文名称）is a professional manufacturer and exporter that is concerned with the design, development and production of(行业产品). We are located in (公司所在城市), with convenient transportation access.All of our products comply with international quality standards and are greatly appreciated in a variety of different markets throughout the world. We have over (员工人数) employees, boast an annual sales figure that exceeds USD (销售额) and currently export(出口比例) of our production worldwide. Our well-equipped facilities and excellent quality control throughout all stages of production enable us to guarantee total customer satisfaction. As a result of our high quality products and outstanding customer service, we have gained a global sales network reaching(主要出口国家). If you are interested in any of our products or would like to discuss a custom order, please feel free to contact us. We are looking forward to forming successful business relationships with new clients around the world in the near future. ABC公司成立于XX年，专业生产和出口XXX产品，集产品设计、研发和生产于一体。我公司地处XX市，交通便利。我司所有产品采用国际质量标准，产品远销海外，享誉海内外众多市场。
商务英语写作期末考试模拟题
商务英语写作期末考试模拟题 I. Multiple Choices (单选题). (30%, 2 point each) 1. John is fatter than __________ of the other boys in class. He is the fattest. A. some B. that C. any D. many 2. We ordered the above computers ______ 18 January, and they still have not arrived. A. in B. on C. for D. by 3. –Will you stay for lunch? --Sorry, _________. My brother is
coming to see me. A. I mustn’t B. I needn’t C. I can’t D. I won’t 4. Hundreds of jobs _________ if the factory closes. A. lose B. will be lost C. are lost D. will lose 5. Since I won the big prize, my telephone hasn’t stopped ringing. People ___________ to ask how I am going to spend the money. A. phone B. will phone C. were phoning D. are phoning 6. __________ still for a moment, please? I want to take a photograph of
摘要 商务英语应用文在外贸业务和商务活动中使用越来越广泛而频繁，它在互通商业信息，联系商业事务及促进贸易关系等方面起着重要作用。了解和掌握商务英语应用文写作对国际商务、外贸业务从业人员来说是非常重要的。商务写作的语言具有专业术语丰富性、商务文体多样性、缩略词常用性等特征。因此，商务英语写作需要坚持生动具体、内容完整、清楚简洁、有礼有节等原则。文章重点探讨了商务信函的写作技巧，即选用四部式结构（引言、详情、应答、结束语）、遵循语言原则、注意信函语气等，期望有助于商务写作能力的提高。 关键词：商务写作；商务信函；原则；方法 第2/13页 目录 摘要 (1) 目录 (2) 引言 (3) 1 商务英语写作概述 (3) 1.1 商务英语写作的种类 (3) 1.2 商务英语写作的语言特点 (3) 2 商务英语写作原则 (5) 2.1 生动具体 (5) 2.2 内容完整 (5) 2.3 准确无误 (5) 2.4 清楚简洁 (6) 2.5 有礼有节 (6) 3 商务英语写作基本策略 (6)
4 商务英语信函写作技巧 (7) 4.1 选用四部式结构 (7) 4.2 遵循语言原则 (8) 4.3 注意信函语气 (9) 结束语 (9) 致谢................................................................... 10 参考文献................................................. 错误！未定义书签。 第3/13页 商务英语的写作技巧 引言 随着对外开放的不断扩大和外贸体制改革的不断深化，特别是中国加入WTO后，我国的对外贸易取得较快的发展，国际商务和对外贸易活动日益频繁。对国际商务活动从业人员来说，英语能力是最基本的，也是最重要的。而商务英语应用文在外贸业务和商务活动中使用也越来越广泛而频繁，它在互通商业信息，联系商业事务及促进贸易关系等方面起着重要作用。了解和掌握商务英语应用文写作对国际商务、外贸业务从业人员来说是非常重要的。 众所周知，要写好商务英语应用文，首先要具有一定的英文写作水平与经济贸易知识[1]。其次，应熟悉和掌握各种应用文的写作格式和特点，特别是掌握商务英语的语汇、句型套语和谋篇布局的写作技巧[2]。除此之外，更要了解商务写作和一般性写作的区别，以及商务写作的原则[3]。经过反复地学习、模仿和套用商务英语应用文范例，才能掌握商务英语应用文的书写规律、要求与方法技巧，逐步学会写各类商务英语应用文。 1 商务英语写作概述 1.1 商务英语写作的种类 广义的应用文(Applied writings in broad sense)泛指一切应用文字，文体大致有别于记叙文、抒情文和论说文，界限不太明显；狭义的应用文(Applied writing in narrow sense)，主要指政府、机关、群众团体或企业法人间用于交往的文字，如公文(official documents)、函电(1etters or correspondences)等。而随着社会经济的发展，英语应用文的应用范围越来越广泛，以商业为主体的和为商务活动服务的各类实用文体都应包括在英语应用文范畴之内，例如，请柬、
架起涉外沟通的桥梁: 实用商务英语写作 Contents 目录 Part 1概述 (An Overview) 常用商务文件类型 ( Categories of Commonly Used Business Documents) Part 2 写作要点解析 1.公司概况(节选) (Corporate Overview) 2. 简历 (Resume/CV) 3. 会议纪要 (Minutes of Meeting/MOM) 4. 授权书 (LOA/POA) 5. 实习证明 (Certificate of Internship) 6. 招标邀请书(IFB)与投标函(Bid Cover Letter) 7. 感谢信 (Letter of Acknowledgement) 8. 电子邮件(E-mails) 附:银行保函 (Bank Guarantee) Part 3 练习题
Part 1 概述 (An Overview) 常用商务文件类型 (Commonly Used Business Documents) ●报告/说明类 ---Corporate Overview (公司概况) ---Prospectus (招股说明书) ---Resume/CV (简历) ---ITB (投标须知) ---Reports (报告,如,周报,月报,年报) ---Notice (通知) ---Request (请示) ●契约类 ---Contract (合同) ---Agreement (协议) ---Letter of Intent (意向书) ---M inutes of Meeting (会议纪要) ---Framework Agreement (框架协议) ---Memorandum of Understanding (MOU )备忘录 ●证明类 ---Power of Attorney (授权书) ---Letter of Authorization (授权书) ---Notarization (公证书) ---Certificate of internship (实习证明) ●商务信函类 (business letters ) ?日常生活方面 ---offer letter (录用函) ---letter of invitation (邀请函) ---letter of recommendation (推荐信)
Establishment of Correspondent Relationship Letter 1 (Letter from a Foreign Bank Suggesting the Establishment of Correspondent Relationship) We are a bank recently incorporated and established in the CCC Republic, wholly owned by citizens of the CCC Republic. We commenced our operation on Sept. 7, 1965 with a capital of US$ 10,000,000.00 fully paid. We have been receiving a number of requests from our customers to open irrevocable letters of credit or
to make remittances by mail and by cable in favour of beneficiaries in China. Until now we have been advising these transactions to you through our London correspondent, DEF Bank Ltd. , who has been acting as our reimbursing bank. Accordingly, it has long been our intention to establish direct correspondent relations with you in order to facilitate the handling of the above-mentioned transactions. Should this be agreeable to you, we will arrange for our Authorized Signatures and Telegraphic Test Key to be forwarded to you. We should be grateful if you would inform us too of the names of the banks to whom you would want us to remit the cover for our transactions, particularly for those expressed in Pound Sterling, U. S. dollars and Swiss francs. In order to acquaint you with the
大学商务英语写作考试 复习题 https://www.doczj.com/doc/4d6523215.html,work Information Technology Company.2020YEAR
商务英语复习题 1.What information should be contained in the first information section of a resume? A.the job objective B.family history and gender identification C.the date D.contect information 2.Which of the following is a “6C” A.Colorfulness B.Concreteness https://www.doczj.com/doc/4d6523215.html,fortability https://www.doczj.com/doc/4d6523215.html,patibility 3.What is the first thing to appear on a bussiness letter A.the date B.the letterhead C.the inside address D.the attention line 4.When writing the date on a business letter you should take care to do what? A.make sure you always put the year first before the month and day B.always use only numbers in the date field C.make sure you always put the month first before the date and year D.spell out the month 5.How many spaces are needed between the complimentary close of a letter and the typed name of the person writing the letter? A.3 B.2 C.4 D. as many as needed 6.What should you do if you are worried that the reader of a request you are asking will not honor your request? A.write the letter in an indirect style B.write the letter in a direct style C.ask them to please grant your request D.be forceful and demand they honor your request
Tone & Style in Business Writing Tone is the element in your writing which says something about the relationship you have with your reader/audience and the attitude you have towards the subject. The tone you adopt in your business communications is therefore very important. For example, in a business letter or spoken presentation, your tone will normally be respectful and cooperative. Your tone will reflect your position within the company. A respectful, uncertain tone is usually used with your superiors, a more commanding tone is used with your subordinates, while with your colleagues a more friendly, helpful tone is used. Style is the way you use words and expressions to achieve a certain effect or overall impression. Quite often, styles in writing can be seen as formal, neutral or informal.. Achieving a tone to suit the business audience Good readers in the business world know how to choose their words. The communication must achieve its aim or time and energy are wasted. If you want to be a good writer and speaker, good grammar and spelling are necessary but not enough. Your words must be chosen with care and tested for their suitability for each particular writing task. Good writers can write upwards, horizontal or downwards without offending their readers. They use the most suitable words for their position and particular business. The idea of tone is very important to the business communicator. Since readers can be insulted or offended not by the message but be the manner of expression, an otherwise perfect memo or letter could quite possibly cause a breakdown in communication. It is therefore important for you to be able to analyze your relationship with you readers(s) and then to choose the appropriate language and tone for your message. 2008 ITS Corporate Training 1
I Fashion Co.Ltd. 6 2 1 – 1 2 # Student’s Apartment Business College of Shanxi University Taiyuan City, Shanxi Province China 9 May 2011 Mr. Rabbit: Sales Manager Empire Typewriters 190C Happy Street New York America Dear Mr. Rabbit Re: Office Furniture Details Thank you for your letter of May 8. We are grateful to you for your interest in our office furniture. In reply to your inquiry in your last letter, we hereby send you our illustrated catalogue and price list with details as follows. 20 Solid Wood Desks @ RMB 1,000 RMB 20,000 20 Office Swivel Chairs @ RMB 300 RMB 6,000 20 Solid Wood Bookcases @ RBM 1500 RMB 30,000 RMB 56,000 Less 15℅ discount for payment within 30days RMB 8,400 TOTAL RMB 47,600 The above quoted price includes transportation and insurance. Please note that this quotation is subject to acceptance within three weeks, we can guarantee delivery five days of receipt of a firm order. We look forward to your order and long-term cooperation with you. Yours sincerely for I FASHION
机密★启用前 大连理工大学网络教育学院 大工20春《商务英语写作-精品课程》课程考试 期末考试复习题 ☆注意事项：本复习题满分共：400分 一、单项选择题（本大题共30小题，每小题2分，共60分） 1.Please let us know which of our products _______. A. you are interested B. are you interested C. they are interested D. you are interested in 2.We ______ your name and address _______ the Chinese Embassy in Bonn. A. are learning….from B. have learned ….from C. have come to know….of D. have been given ….from 3.We are now enclosing a price list for all the items you _______ in your letter under reply. A. required B. inquired about C. said D. informed 4.If you are prepared to increase your ______ to 15%, we shall be pleased to purchase the complete stock. A. price B. discount C. sales volume D. cost 5. A recent market survey reveals that such articles are no longer __________. A. in demand B. demanded C. on demand D. for demand 6. We will do our best to _______ shipment to meet your requirements in time. A. comply B. make C. expediting D. arranged 7. Any loss or damage noticed when the goods are delivered must be reported to the ______ at the time, otherwise he will not be responsible for it. A. consignor B. consignee C. shipper D. carrier 8. For all the remaining items the stated dates of delivery are approximate, but _______ would these dates be exceeded by more that ten days. A. in no case B. in any case C. by all means D. under any circumstances 9. Your failure to open the L/C in time will ________impossible for us to deliver goods within the
《商务英语写作》课程教学大纲 2006.3 第一部分大纲说明 一、课程的性质 “商务英语写作”是英语专业专科商务方向的限选课程。本课程4学分，课内学时72。 二、先修课要求(本课程与其它课程的衔接) “商务英语写作”课程的先修课是英语专业专科基础英语课程，和专业基础课“商务英语基础”和“商务交际英语”课程。 三、课程教学基本要求 本课程终结时，学生应达到如下要求： 1. 熟悉常用商务英语文体。 2．能熟练掌握英语书信等商务文件的写作格式。 3．能较熟练地运用英语商务书信中常用的表达方式。 4．能结合各种实际情况，撰写用词语气都能较清楚表达写作者意图的一般商业书信等商务文件。 四、教学目的 本课程的教学目的是培养学生掌握商务英语写作的基础知识，商务英语书信的基本格式和写作技能，了解主要的商务英语写作类型，提高商务英语书面表达能力，为毕业后成为适应社会需要的应用型涉外商务工作者打下良好的基础。 通过学习有关商务活动的实用语言材料和实际操练，学生应能独立撰写一般的英语商务函件（包括电子邮件）和简单的业务报告，意思表达清楚，用词比较准确，无重大语法错误。通过学习，学生应进一步提高基本的听、读、说、写、译的能力。 五、教学对象 “商务英语写作”课程的教学对象是英语专业专科学生。 第二部分学时分配
第三部分教学内容和教学要求 一、教学内容和安排 “商务英语写作”课程教学内容应包括商业书信等商务文件的写作基础知识，包括商函、电子邮件、业务报告和会议记录等的格式、文体、语气、常用词语和标点符号等；基本的商务文件类型的写作技能,如一般商业函件、求职信、证明信、查证信、社交信、电子邮件、业务报告、会议记录和通告等。 按照本课程的主要教学目的和学习内容，本课程拟选用由香港理工大学Graham T Bilbow教授编撰的《朗文致胜英文书信》（外语教学与研究出版社2001年出版）作为教材。该教材的主要教学内容是： 第一部分商业书信写作基础 教学要求：掌握商务书信的基本写作知识和写作要求。 第二部分商业书信写作 教学要求：各种商业书信的写法和形式、重要的表达形式，内容及格式等。 第1章查询信 教学要求：写作形式、内容和格式。写作句型。 第2章复查询信 教学要求：写作形式、内容和格式。写作句型。 第3章销售信 教学要求：写作形式、内容和格式。写作句型。 第4章订购信 教学要求：写作形式、内容和格式。写作句型。 第5章催款信 教学要求：写作形式、内容和格式。写作句型。 第6章付款信 教学要求：写作形式、内容和格式。写作句型。 第7章投诉信 教学要求：写作形式、内容和格式。写作句型。 第8章复投诉信 教学要求：写作形式、内容和格式。写作句型。 第9章求职信 教学要求：写作形式、内容和格式。写作句型。 第10章查证信 教学要求：写作形式、内容和格式。写作句型。 第11章证明信 教学要求：写作形式、内容和格式。写作句型。
商务书信开头和结尾常用句式 We received your letter of May15 in which you inquired about recent training programme conducted for our office personnel. 我们收到了你们5月15号的来信，信中你们询问我们办公室人员最近的培训计划。 We want to welcome you to the Hobby supplies family of satisfied customers. 我们欢迎你们成为对Hobby Supplies满意的客户的一员。 Thank you very much for your order of March 17, #209, which arrived today. 我们今天收到了你们3月17号的209号订单，非常感谢。 We were happy to receive your request to stock our Precision Watch Line. 我们很高兴收到你们对系列“精确手表”的垂询。 We were sorry to hear that our #209 bicycle did not meet your expectations. 很抱歉听说我们209号自行车没有令你们满意。 I’m the manager of … We’re one of the largest chains in the retail food industry with 432 stores and 45000 associates. 我是某公司的经理。我们是最大的零售食品店之一，拥有432个商店和45000名雇员。 I am writing to ask your help with an expensive problem faced by this company… 我写信想要求你们帮忙解决我们公司面临的一个重要问题…… A client of yours,XXX suggested that I contact you to request a favor. 我是你们的一个客户，XXX建议我和你们联系，请求帮助。 I am glad to confirm that… Further to our telephone conversation… 结尾用语： Your prompt reply is eagerly awaited. We look forward to hearing from you. We should appreciate your early reply. Thank you for your kind cooperation in the matter. We assure you of our careful attention to your interests at all times. 我方保证随时对你方利益给以足够的重视。 We hope to hear from you soon. Call me if you have questions. Thank you for answering our questions as soon as possible. Best wishes for the success of your book. If you wish any further information in this area, I shall be happy to cooperate with you. 询问信的常用句式 We shall be glad if you quote us your lowest price… If you can supply it at the same price as that.. 如果你能以和……同样的价格供应…… Please let us have information as to… We should appreciate it very much if you could… We are pleased to get in touch with you… I am writing to inquire about… We are a leading exporter of…and would like to establish business relations with you… We would like to know if you could… We would appreciate your paying…
111The Principles of Business Writing Consideration: You-Attitude Conciseness Correctness Courtesy Clarity Completeness Concreteness Credibility Pragmatic Analysis of the Principles of Business Writing Cooperative Principle Politeness Principle The Theory of Face-work Face-Threatening Acts Principle of Least Effort Principle of Economy Consideration: Consideration focuses on “you”(the reader) instead of “I”or “we”(the writer). You-Attitude emphasizes reader benefit ，The You Attitude is positive ，You-Attitude protects the reader’s ego （use an impersonal expression or a passive verb to avoid assigning blame）You-Attitude expresses appreciation for (not annoyance with) your readers，You-Attitude applies psychology to humanize our messages （You can buy in your own language, but you have to sell in the language of the customer） 1Conciseness：Conciseness means omitting unnecessary words and expressions so that your writing gets to the point, avoiding unnecessary repetition and wordy expression, including only relevant facts (with courtesy), and organizing effectively. 2 avoid Wordiness：Avoid redundancy（unnecessary repetition. ），，Avoid awkward repetition，Avoid complicated word choice by using plain language Correctness Correctness means giving accurate facts and figures and using the correct level of language including only accurate facts, words, and figures using acceptable writing mechanics Correctness is achieved by using formal language for scholarly works, top level government documents and legal documents. Correctness is achieved by Avoid using words that you feel will impress the reader，avoiding substandard, ungrammatical words and spellings, using accurate facts and figures, using the correct word, using correct sentence-level grammar avoiding discriminatory expressions - sexism, race, and personal characteristics.